Palm City, FL Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

56 / 100

Palm City offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.

Palm City Short-Term Rental Market Overview

Palm City, FL presents an attractive opportunity for short-term rental investors, with an ROI score of 56 out of 100 and market dynamics that lean favorable. The market's 57% average occupancy rate edges above the Florida state average of 54%, while its $284 average daily rate keeps operating economics manageable relative to higher-priced coastal neighbors. With only 36 active Airbnb listings and 72% year-over-year growth in supply, this compact market is still in an early growth phase where well-positioned properties can capture outsized demand.

Key Market Statistics

According to Rabbu market data, the Palm City short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 36
Average Daily Rate (ADR) vs. $498 state avg. $284
Average Occupancy Rate vs. 54% state avg. 57%
RevPAN ADR * Occupancy Rate $161
Average Monthly Revenue Historical 12-month average $3,139
Average Annual Revenue Historical 12-month average $37,679

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Palm City

Investors are drawn to Palm City for its favorable supply/demand dynamics, above-average occupancy, and the upside potential of a small but rapidly growing STR market in Martin County, Florida.

Key investment factors

  • Low competition with only 36 active listings creates room for new entrants to capture market share
  • 72% year-over-year listing growth signals rising investor and guest interest in the area
  • Occupancy of 57% beats the Florida state average, suggesting consistent underlying demand
  • Outdoor amenities like pools, waterfront access, and backyards cater to Florida's leisure-travel appeal
  • Three-bedroom properties generate $45,041 in annual revenue, offering the strongest return tier

Expert Market Assessment

"Palm City represents a moderate-to-attractive investment opportunity, particularly for investors targeting the three-bedroom segment where annual revenue reaches $45,041 and RevPAN leads at $188 per night. Seasonality is meaningful but not extreme — the spread between the peak month of March ($4,637) and the softest month of June ($2,279) is roughly 2x, which allows for reasonable year-round cash flow planning. The market's above-average growth trend and favorable supply/demand balance reinforce its upside, though the below-average revenue-to-price ratio (average home values sit at $1,010,275) means investors need to be selective about acquisition price to ensure healthy returns."

— Rabbu Market Analysis Team

Understanding Palm City's ROI Score: 56/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Palm City Performance Weight
Revenue-to-Price Ratio Below average 40%
Occupancy Stability Average 30%
Market Growth Trend Above average 15%
Supply/Demand Balance Above average 15%

What This Means for Investors

Palm City's ROI score of 56 out of 100 places it in the 'Attractive Opportunity' band, reflecting a market with genuine upside tempered by a below-average revenue-to-price ratio driven by home values exceeding $1 million. On the positive side, occupancy stability rates as average and both market growth trend and supply/demand balance score above average, pointing to a market that's gaining momentum without being oversaturated. Pairing this data with thorough local regulatory research and careful acquisition pricing will help investors determine whether Palm City fits their portfolio goals.

Short-Term Rental Regulations in Palm City

Understanding local STR regulations is essential before investing in Palm City. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Palm City and Martin County, Florida may be required to obtain a local business tax receipt and register with the Florida Department of Business and Professional Regulation (DBPR) for a vacation rental license. Investors should verify current permit requirements directly with Martin County and the state before listing a property.

Key Restrictions

Common restrictions that may apply include occupancy limits based on property size, minimum stay requirements, noise ordinances, and parking regulations. Some properties may also be subject to HOA covenants that limit or prohibit short-term rentals, so reviewing deed restrictions and community rules is essential before purchasing.

Tax Obligations

Florida imposes a state sales tax and a county-level tourist development tax on short-term rental stays, both of which hosts are responsible for collecting and remitting. Platforms like Airbnb often handle some or all of these tax collections automatically, but operators should confirm their obligations with the Florida Department of Revenue and Martin County.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Palm City can provide current regulatory guidance.

Short-Term Rental Financing for Palm City

Financing an Airbnb investment in Palm City requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Palm City Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Palm City's STR market is positioned for continued expansion given its above-average supply/demand balance and market growth trend. Seasonal revenue data suggests peak earnings will remain concentrated in the February–March window, with monthly revenues likely ranging between $3,700 and $4,700 during high season. Investors should anticipate softer months from May through September where revenue dips toward $2,300–$2,900, but the overall annual trajectory points to modest ADR gains in the 2–4% range as the market matures and listing quality improves. These are estimates based on trailing performance, and actual results will depend on property positioning and local conditions."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Palm City, FL

What is the average Airbnb occupancy rate in Palm City?
The average Airbnb occupancy rate in Palm City is currently 57%, which sits above the Florida state average of 54%. Occupancy varies by property size — two-bedroom listings lead at 60%, followed by three-bedrooms at 51% and one-bedrooms at 44%. This suggests that mid-sized properties tend to stay fullest in this market.
How much do Airbnb hosts make in Palm City?
Airbnb hosts in Palm City earn an average of $3,139 per month and approximately $37,679 per year based on trailing 12-month booking data. Revenue varies significantly by property size: three-bedroom listings average $3,753 monthly ($45,041 annually), two-bedrooms bring in $2,534 monthly ($30,413 annually), and one-bedrooms earn around $1,189 monthly ($14,279 annually). Individual results depend on pricing strategy, property quality, and guest experience.
Is Palm City a good market for Airbnb investment?
Palm City earns an ROI score of 56 out of 100, classified as an 'Attractive Opportunity.' The market benefits from above-average occupancy, strong supply/demand balance, and a positive growth trend with 72% year-over-year listing growth. However, the revenue-to-price ratio is below average given home values averaging over $1 million, so investors should carefully evaluate acquisition costs relative to expected rental income.
What is the average daily rate (ADR) for Airbnb in Palm City?
The average daily rate for Airbnb listings in Palm City is $284, which is well below the Florida state average of $498. ADR scales with property size: one-bedroom listings average $114 per night, two-bedrooms average $211, and three-bedrooms command $372 per night. This pricing structure keeps Palm City competitive for guests while still generating meaningful revenue for larger properties.
Are short-term rentals legal in Palm City?
Short-term rentals operate in Palm City, FL, but operators should verify current local and county regulations before listing a property. Florida requires vacation rental licensing through the DBPR, and Martin County may have additional registration or business tax requirements. HOA rules and deed restrictions can also affect whether a specific property is eligible for short-term rental use.
When is peak season for Airbnb in Palm City?
Peak season in Palm City runs from January through March, with March being the highest-earning month at $4,637 in average revenue. February follows closely at $3,753 and November also performs well at $3,628. The softest months are May through June, when average monthly revenue drops to around $2,279–$2,298, reflecting typical Florida summer seasonality patterns.
How many Airbnbs are there in Palm City?
As of April 2026, there are 36 active Airbnb listings in Palm City. Three-bedroom properties make up the largest share with 15 listings, followed by two-bedrooms with 9 listings and one-bedrooms with 6 listings. The market has seen 72% year-over-year growth in active listings, indicating rising investor interest in this relatively small market.
How is Airbnb revenue calculated in Palm City?
The annual and monthly revenue figures for Palm City are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results into a market-level historical average. Because each month uses its own historical performance data, the figures naturally reflect seasonal peaks and slower periods. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the Palm City, FL market
  • Average daily rate, occupancy, and RevPAN trends across property sizes
  • Monthly and annual revenue metrics based on trailing 12-month booking performance
  • Home value data sourced from the Zillow Home Value Index (ZHVI) for investment context
  • Amenity prevalence data across active listings to identify guest expectations

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture recent regulatory or market shifts. Individual property results will vary based on location, condition, pricing strategy, and management quality.

Next Steps

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