Palmyra, PA Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

74 / 100

Palmyra offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.

Palmyra Short-Term Rental Market Overview

Palmyra, PA presents an appealing short-term rental opportunity with an ROI score of 74 out of 100, driven by an above-average revenue-to-price ratio and favorable supply/demand dynamics. With just 21 active Airbnb listings and an average annual revenue of $44,326 against average home values of $497,895, the market offers solid yield potential relative to entry costs. A notable 76% year-over-year growth in listings signals rising investor interest, though the small supply base still leaves room for well-positioned properties to capture demand.

Key Market Statistics

According to Rabbu market data, the Palmyra short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 21
Average Daily Rate (ADR) vs. $350 state avg. $228
Average Occupancy Rate vs. 36% state avg. 24%
RevPAN ADR * Occupancy Rate $54
Average Monthly Revenue Historical 12-month average $3,693
Average Annual Revenue Historical 12-month average $44,326

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Palmyra

Palmyra's combination of affordable property values relative to STR revenue, limited existing supply, and strong summer seasonality makes it a compelling option for investors seeking above-average yield in a small Pennsylvania market.

Key investment factors

  • Above-average revenue-to-price ratio with average home values under $500K and annual revenue over $44K
  • Only 21 active listings create a low-competition environment with room for differentiated properties
  • Strong summer peak with July and August revenues nearly triple winter months, rewarding seasonal pricing strategies
  • 4-bedroom properties deliver standout RevPAN of $108 and 41% occupancy, well above smaller configurations
  • Proximity to central Pennsylvania attractions and regional travel corridors supports leisure demand

Expert Market Assessment

"Palmyra earns an "Attractive Opportunity" designation, reflecting a market where revenue potential outpaces what you'd expect given property costs. The pronounced seasonality—with peak months like July ($5,935) generating nearly three times the revenue of January ($2,128)—means cash flow management and dynamic pricing are critical skills here. Occupancy at 24% sits below the Pennsylvania state average of 36%, which tempers overall returns but also suggests that optimized listings could meaningfully outperform the market average. For investors comfortable with a seasonal revenue profile and willing to invest in the right property size, the fundamentals here are encouraging."

— Rabbu Market Analysis Team

Understanding Palmyra's ROI Score: 74/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Palmyra Performance Weight
Revenue-to-Price Ratio Above average 40%
Occupancy Stability Average 30%
Market Growth Trend Above average 15%
Supply/Demand Balance Above average 15%

What This Means for Investors

Palmyra's ROI score of 74 out of 100 places it in the "Attractive Opportunity" band, reflecting a market where revenue potential relative to property prices exceeds what you'll find in many Pennsylvania markets. The score is bolstered by above-average marks in revenue-to-price ratio, market growth trend, and supply/demand balance, with occupancy stability rated as average. Investors should pair these encouraging metrics with thorough research into local regulations and property-level due diligence before committing capital.

Short-Term Rental Regulations in Palmyra

Understanding local STR regulations is essential before investing in Palmyra. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Palmyra, Pennsylvania may need to obtain a permit or register their rental with the local municipality. Investors should verify current requirements directly with Palmyra Borough and the state of Pennsylvania before listing a property.

Key Restrictions

Common restrictions that may apply include occupancy limits, minimum stay requirements, noise ordinances, and parking provisions. Some properties may also be subject to HOA rules or zoning restrictions that limit or prohibit short-term rentals, so due diligence on the specific property and neighborhood is essential.

Tax Obligations

Pennsylvania requires short-term rental hosts to collect and remit applicable state sales tax and any local hotel or occupancy taxes. Many booking platforms handle tax collection automatically, but hosts should confirm their obligations with a tax professional to ensure full compliance.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Palmyra can provide current regulatory guidance.

Short-Term Rental Financing for Palmyra

Financing an Airbnb investment in Palmyra requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Palmyra Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Palmyra's STR market is expected to continue maturing as listing growth stabilizes after the recent 76% surge. Summer months should remain the revenue engine, with July and August likely generating $5,500–$6,000 per month, while winter months may hover in the $2,100–$2,700 range. ADR could see modest increases of 2–4% as hosts refine pricing strategies in this still-developing market. Investors entering now may benefit from relatively limited competition, though occupancy rates—currently averaging 24%—will need to be monitored as new supply enters."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Palmyra, PA

What is the average Airbnb occupancy rate in Palmyra?
The average Airbnb occupancy rate in Palmyra is currently 24%, which is below the Pennsylvania state average of 36%. However, occupancy varies significantly by property size—4-bedroom properties achieve around 41% occupancy, while 1-bedroom and 3-bedroom listings average 17% and 13% respectively. Choosing the right property type and optimizing your listing can make a meaningful difference in how often your property is booked.
How much do Airbnb hosts make in Palmyra?
Airbnb hosts in Palmyra earn an average of $3,693 per month, which translates to approximately $44,326 per year based on trailing 12-month booking data. Revenue varies by property size: 4-bedroom listings lead with about $4,129 per month ($49,548 annually), while 1-bedroom properties average $2,209 per month ($26,509 annually). Peak summer months can push monthly earnings above $5,900.
Is Palmyra a good market for Airbnb investment?
Palmyra scores 74 out of 100 on Rabbu's ROI Score, placing it in the "Attractive Opportunity" tier. The market benefits from an above-average revenue-to-price ratio, favorable supply/demand balance, and above-average growth trends. With only 21 active listings and average home values around $497,895, investors can enter at a relatively accessible price point while still capturing meaningful rental income. The main consideration is seasonal variability, with summer months significantly outperforming winter.
What is the average daily rate (ADR) for Airbnb in Palmyra?
The average daily rate for Airbnb listings in Palmyra is $228, which is below the Pennsylvania state average of $350. ADR scales with property size: 1-bedroom units average $172, 3-bedroom properties come in at $216, and 4-bedroom listings command $262 per night. The lower ADR compared to the state average reflects Palmyra's positioning as an affordable market, which also contributes to its strong revenue-to-price ratio.
Are short-term rentals legal in Palmyra?
Short-term rentals can operate in Palmyra, PA, though hosts may need to obtain appropriate permits or registrations from the local municipality. Regulations can change, so it's important to verify current rules with Palmyra Borough and check for any zoning restrictions, HOA limitations, or state-level requirements before purchasing or listing a property.
When is peak season for Airbnb in Palmyra?
Peak season in Palmyra runs from June through August, with July and August both generating average monthly revenues near $5,935. The shoulder months of May, September, and October also perform reasonably well, ranging from $3,547 to $3,972. The slowest period is January through April, when monthly revenue dips to between $2,128 and $2,733. Strategic pricing and minimum stay adjustments can help maximize returns during the transition months.
How many Airbnbs are there in Palmyra?
As of April 2026, there are 21 active Airbnb listings in Palmyra. The supply is evenly distributed across 1-bedroom, 3-bedroom, and 4-bedroom properties, with 5 listings in each category. This is a small market, which means new entrants can have a notable impact on supply dynamics but also face less direct competition than in larger metro areas.
How is Airbnb revenue calculated in Palmyra?
The annual and monthly revenue figures for Palmyra are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll up the remaining data to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the Palmyra, PA market
  • Average daily rate, occupancy, and RevPAN trends by property size
  • Monthly and annual revenue benchmarks based on trailing 12-month booking data
  • Popular amenity prevalence across active listings
  • Home value data sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture recent regulatory or market shifts. Individual results will vary based on property condition, location, pricing strategy, and management quality.

Next Steps

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