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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Paonia presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Paonia, CO is a small mountain community on Colorado's Western Slope with just 36 active Airbnb listings, making it a niche market where individual property performance can vary widely. With an average annual revenue of $20,259 and an average daily rate of $137—well below the $529 Colorado state average—this market appeals to budget-conscious travelers seeking rural retreats rather than luxury resort experiences. The 25% average occupancy rate signals a highly seasonal demand pattern, and a 40% year-over-year growth in active listings suggests rising investor interest that could tighten competition for available bookings.
According to Rabbu market data, the Paonia short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 36 |
| Average Daily Rate (ADR) | vs. $529 state avg. | $137 |
| Average Occupancy Rate | vs. 45% state avg. | 25% |
| RevPAN | ADR * Occupancy Rate | $34 |
| Average Monthly Revenue | Historical 12-month average | $1,688 |
| Average Annual Revenue | Historical 12-month average | $20,259 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Investors consider Paonia for its affordable entry point relative to broader Colorado markets, its growing appeal as a rural Western Slope getaway, and the small supply base that leaves room for well-positioned properties to stand out.
Key investment factors
"Paonia presents a competitive but challenging opportunity for STR investors, reflected in its ROI score of 47 out of 100. The market's sharp seasonality—with July revenue nearly 3.5 times higher than February—means investors need to plan cash flow carefully around summer peaks and lean winter months. Below-average revenue-to-price ratios temper the upside, and the rapid 40% growth in active listings adds a layer of competitive risk. That said, well-located 2- or 3-bedroom properties with strong outdoor amenities can capture meaningful income during the May–October season, making this a market where selective deal sourcing matters more than anywhere else."
— Rabbu Market Analysis Team
Paonia's revenue peaks sharply in July at $2,733 and dips to a low of $786 in February—a spread of nearly $2,000 that underscores the market's strong summer seasonality. Investors should expect the June–October window to generate the bulk of annual income, with winter months contributing modestly.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$848 |
| February |
|
$786 |
| March |
|
$1,122 |
| April |
|
$1,149 |
| May |
|
$1,738 |
| June |
|
$2,357 |
| July |
|
$2,733 |
| August |
|
$2,360 |
| September |
|
$2,256 |
| October |
|
$2,113 |
| November |
|
$1,428 |
| December |
|
$1,364 |
One-bedroom properties dominate supply with 19 of the market's 36 listings, while 2-bedroom units are the scarcest at just 5 listings. The limited 2-bedroom inventory, paired with that size's strongest occupancy rate, could signal an undersupplied niche worth targeting.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
6 |
| 1 bedroom |
|
19 |
| 2 bedrooms |
|
5 |
| 3 bedrooms |
|
6 |
ADR scales steadily from $85 for studios to $234 for 3-bedroom properties, with each bedroom step adding roughly $50–$60 to the nightly rate. The premium on larger units is meaningful, though investors should weigh it against the higher acquisition and maintenance costs of bigger properties.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$85 |
| 1 bedroom |
|
$112 |
| 2 bedrooms |
|
$176 |
| 3 bedrooms |
|
$234 |
Two-bedroom listings deliver the highest RevPAN at $62, outperforming both 3-bedrooms ($45) and 1-bedrooms ($32), thanks to their combination of solid ADR and the market's best occupancy. Studios trail dramatically at just $6, suggesting they struggle to attract consistent bookings in this market.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$6 |
| 1 bedroom |
|
$32 |
| 2 bedrooms |
|
$62 |
| 3 bedrooms |
|
$45 |
Two-bedroom properties lead occupancy at 35%, followed by 1-bedrooms at 29%, while studios lag at just 8%—likely reflecting limited demand for the smallest units in a rural getaway market. Three-bedroom listings sit at 19%, suggesting that larger properties command higher nightly rates but fill fewer nights overall.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
8% |
| 1 bedroom |
|
29% |
| 2 bedrooms |
|
35% |
| 3 bedrooms |
|
19% |
Three-bedroom properties top the revenue chart at $2,713/month, followed by 2-bedrooms at $2,031 and 1-bedrooms at $1,621. Studios earn only $410/month, making them difficult to justify as standalone investments without a very low cost basis.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$410 |
| 1 bedroom |
|
$1,621 |
| 2 bedrooms |
|
$2,031 |
| 3 bedrooms |
|
$2,713 |
Annual revenue ranges from $4,930 for studios to $32,560 for 3-bedroom properties, with 2-bedrooms generating $24,379. Given average home values of $685,312, even the top-earning 3-bedroom configuration delivers a gross yield that requires careful underwriting to ensure positive cash flow.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$4,930 |
| 1 bedroom |
|
$19,451 |
| 2 bedrooms |
|
$24,379 |
| 3 bedrooms |
|
$32,560 |
Parking is universal at 100% of listings, and kitchen access (92%), outdoor furniture (72%), and backyards (69%) reflect guest expectations for self-sufficient, outdoor-oriented stays in a rural Colorado setting. Self check-in (69%) and workspace availability (67%) suggest a meaningful share of guests are remote workers or independent travelers who value flexibility and convenience.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
100% |
| Kitchen |
|
92% |
| Outdoor Furniture |
|
72% |
| Backyard |
|
69% |
| Self Check-in |
|
69% |
| Workspace |
|
67% |
| Patio or Balcony |
|
64% |
| BBQ Grill |
|
56% |
| Pets |
|
36% |
| Dryer |
|
33% |
| Washer |
|
33% |
| Hot Tub |
|
19% |
| EV Charger |
|
6% |
| Waterfront |
|
6% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Paonia Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
Paonia's ROI score of 47 out of 100 places it in the 'Competitive Opportunity' band, meaning the market has potential but requires selective deal sourcing to generate attractive returns. The below-average revenue-to-price ratio is the primary headwind, while occupancy stability, market growth, and supply/demand balance all rate as average—suggesting the market isn't broken, just priced in a way that demands disciplined underwriting. Investors should pair this data with local regulatory research and focus on property types that punch above the market average, particularly 2-bedroom units with strong outdoor amenities.
Understanding local STR regulations is essential before investing in Paonia. Here's the current regulatory landscape:
Short-term rental operators in Paonia, Colorado may need to obtain a permit or business license from the town or Delta County before listing their property. Investors should verify current requirements directly with local authorities, as regulations in small Colorado municipalities can change.
Common restrictions in Colorado STR markets include occupancy limits, noise ordinances, parking requirements, and potential HOA covenants that may prohibit or limit short-term rentals. Some jurisdictions also impose minimum stay requirements or cap the number of STR permits issued, so reviewing all applicable rules before purchasing is essential.
Short-term rental hosts in Colorado are typically subject to state sales tax, local lodging tax, and potentially county-level tourism assessments. Platforms like Airbnb often collect and remit some of these taxes on behalf of hosts, but operators should confirm their full obligations with the Colorado Department of Revenue and local taxing authorities.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Paonia can provide current regulatory guidance.
Financing an Airbnb investment in Paonia requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Paonia's STR market is likely to remain heavily seasonal, with summer months driving the bulk of revenue and winter dipping to softer levels. The 40% listing growth suggests the market is attracting attention, which could put downward pressure on occupancy rates if demand doesn't keep pace—investors should watch for stabilization in supply before committing. ADR may see modest increases of 1–3% as hosts refine pricing strategies, but annual revenue per listing could remain flat or decline slightly if new supply outpaces demand growth. Targeting 2-bedroom or 3-bedroom properties and focusing on the June–October peak window will be key to capturing the best returns."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages as of the dates noted and may not capture recent market shifts. Local regulations, HOA rules, and tax requirements vary and should be independently verified before investing.
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