Park City, UT Airbnb Market Data, Statistics, and Occupancy Rates

Park City Short-Term Rental Market Overview

Park City stands out as one of Utah's premier short-term rental markets, commanding an average daily rate of $736 — roughly 49% above the state average — while maintaining a 55% occupancy rate that also exceeds statewide norms. With average annual revenue of $55,566 across its 2,633 active listings, the market benefits from world-class ski resorts, the Sundance Film Festival, and year-round outdoor recreation that sustain strong traveler demand. However, average home values near $3.63 million mean investors need to be highly selective to achieve attractive returns relative to their capital outlay.

Key Market Statistics

According to Rabbu market data, the Park City short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Park City

Park City attracts investors because of its iconic resort-town status and premium nightly rates, though high property prices demand careful deal selection to achieve viable cash-on-cash returns.

Expert Market Assessment

"Park City represents a competitive but rewarding opportunity for investors who approach it strategically. The market's ROI score of 37 out of 100 reflects a below-average revenue-to-price ratio driven by elevated home values, even as nightly rates and occupancy outperform most Utah markets. Seasonality is the defining characteristic here: January alone averages $12,235 in revenue per listing while May dips to just $964, creating a cash-flow profile that requires disciplined budgeting. Investors targeting 4- to 6+ bedroom properties can unlock significantly higher annual revenue — up to $219,935 for the largest homes — but entry costs are proportionally steep, making selective deal sourcing the difference between a viable investment and an over-leveraged one."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Park City

Average revenue by month in Park City

Park City's revenue is overwhelmingly concentrated in winter, with January ($12,235) and February ($11,330) generating roughly 10–12 times the revenue of the slowest months like May ($964) and April ($1,297). This extreme seasonality means investors should plan for a cash-flow cycle where the bulk of annual income arrives in a four-month window from December through March.

Active Airbnb listings by property size in Park City

Two-bedroom units lead supply with 793 listings, followed closely by 1-bedrooms at 632 — together accounting for over half of the market's inventory. Larger properties (5-bedroom and 6+ bedroom) remain scarce at just 132 and 52 listings respectively, which could represent an opportunity for investors willing to acquire bigger homes in a segment with less direct competition.

Average daily rate (ADR) by property size in Park City

ADR scales aggressively with property size in Park City, jumping from $325 for studios to $2,300 for 6+ bedroom homes — a 7x increase. The steepest rate gains appear between 3-bedroom ($820) and 4-bedroom ($1,196) properties, suggesting the premium guests pay for additional space and group accommodation accelerates at that threshold.

Average RevPAN by property size in Park City

Revenue per available night climbs consistently with bedroom count, from $193 for studios up to $1,239 for 6+ bedroom properties, confirming that larger homes translate higher nightly rates into superior earning power even after factoring in occupancy. The jump from 4-bedroom ($629) to 5-bedroom ($839) RevPAN is particularly notable, offering investors a strong incentive to target that size range.

Average occupancy rates by property size in Park City

Occupancy is remarkably consistent across all property sizes in Park City, ranging narrowly from 53% for 3- and 4-bedroom units to 59% for studios. This stability suggests that demand is broadly distributed and that size selection should be driven more by revenue potential and acquisition cost than by concerns about fill rates.

Average monthly revenue by property size in Park City

Monthly revenue diverges sharply by size: studios and 1-bedrooms average $2,316–$2,465, while 6+ bedroom properties generate $18,327 per month — nearly eight times as much. The 4-bedroom tier at $9,496 monthly offers a strong middle ground for investors seeking high revenue without the operational complexity of managing the largest luxury homes.

Average annual revenue by property size in Park City

Annual revenue ranges from $27,796 for studios to $219,935 for 6+ bedroom homes, illustrating a clear relationship between property size and income potential. Five-bedroom properties earning $148,847 annually may offer the strongest return profile when weighed against acquisition and operating costs relative to the most expensive large homes.

Most common amenities for Airbnb listings in Park City

Kitchens (96%), parking (92%), and washer/dryer (89%/86%) are near-universal, establishing a baseline that guests expect as standard. Hot tubs appear in 83% of listings — a standout figure that reflects Park City's mountain-resort identity — while ski-in/ski-out access at 33% represents a true differentiator that can command premium pricing for the properties that offer it.

Understanding Park City's ROI Score: 37/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Park City's ROI score of 37 out of 100 places it in the "Competitive Opportunity" band, signaling that while demand and pricing power are real, elevated property costs compress the revenue-to-price ratio to a below-average level. Occupancy stability and supply/demand balance both score as average, meaning the market isn't oversaturated but isn't tightening either — and the below-average market growth trend reflects a maturing competitive landscape. Investors should pair this data with thorough local regulatory research and focus on properties that can outperform market averages through superior location, amenities, or management.

Short-Term Rental Regulations in Park City

Understanding local STR regulations is essential before investing in Park City. Here's the current regulatory landscape:

Permit Requirements

Park City, Utah requires short-term rental operators to obtain the appropriate permits or business licenses before listing a property, and the city has historically maintained specific zoning and registration requirements. Investors should verify current permit status and application processes directly with Park City's planning department and Summit County officials.

Key Restrictions

Common restrictions in resort-market STR regulation include occupancy limits tied to bedroom count, minimum-stay requirements (especially in residential zones), noise ordinances, designated parking mandates, and potential caps on the total number of permits issued. HOA covenants in many Park City condo and townhome communities may impose additional limitations, so reviewing CC&Rs before purchasing is essential.

Tax Obligations

Short-term rental hosts in Utah are generally subject to state and local transient room taxes, as well as applicable sales tax. Platforms like Airbnb often collect and remit some of these taxes on behalf of hosts, but investors should confirm their full obligation with the Utah State Tax Commission and Summit County.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Park City can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Park City's deeply seasonal revenue pattern — with winter months generating five to ten times the income of shoulder-season months — is expected to persist, anchoring most of an investor's annual return to the December-through-March window. Summer months like July and August should continue providing a secondary demand bump, and ADR could edge up 1–3% given the market's premium positioning among mountain destinations. Occupancy is estimated to hold in the 53–57% range market-wide, though competition from 148% year-over-year listing growth may put modest downward pressure on fill rates for properties that aren't well-differentiated. Investors who target larger, amenity-rich homes near ski access are best positioned to capture outsized winter revenue."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Park City, UT

What is the average Airbnb occupancy rate in Park City?

The average Airbnb occupancy rate in Park City is currently 55%, which is notably higher than the Utah state average of 42%. Occupancy ranges from about 53% for 3- and 4-bedroom properties up to 59% for studios, reflecting consistent demand across property sizes. The rate is influenced by heavy winter demand and more moderate summer and shoulder-season bookings.

How much do Airbnb hosts make in Park City?

On average, Airbnb hosts in Park City earn approximately $55,566 per year, or about $4,630 per month based on trailing 12-month historical data. Revenue varies dramatically by property size — studios average around $27,796 annually, while 6+ bedroom homes can bring in roughly $219,935 per year. Seasonality plays a major role, with January generating the highest average revenue at $12,235 and May the lowest at $964.

Is Park City a good market for Airbnb investment?

Park City offers strong nightly rates and solid occupancy, but its ROI score of 37 out of 100 signals a competitive landscape where high property prices (averaging $3.63 million) compress the revenue-to-price ratio. Investors who can source deals below the market median or target larger properties with premium amenities like ski-in/ski-out access and hot tubs are more likely to achieve attractive returns. It's a market that rewards experienced, selective investors rather than those looking for easy entry points.

What is the average daily rate (ADR) for Airbnb in Park City?

The average daily rate for Airbnb listings in Park City is $736, which is approximately 49% higher than the Utah state average of $494. ADR scales steeply with property size — studios average $325 per night, while 6+ bedroom properties command around $2,300. This premium pricing reflects the resort-town positioning and the high expectations guests bring when booking mountain vacation rentals.

Are short-term rentals legal in Park City?

Short-term rentals operate in Park City, though they are subject to local permitting, zoning rules, and registration requirements. The city and Summit County have historically regulated STRs with specific guidelines around where and how properties can be rented. Investors should consult directly with Park City's planning department and review any HOA restrictions before purchasing, as regulations can vary by neighborhood and property type.

When is peak season for Airbnb in Park City?

Peak season in Park City runs from December through March, coinciding with ski season. January is the highest-earning month at an average of $12,235 in revenue, followed by February at $11,330 and March at $9,590. December also performs well at $6,031 as holiday travelers arrive. Summer months offer a secondary peak in July ($3,680) and August ($3,368), while April, May, and the fall shoulder season represent the quietest periods.

How many Airbnbs are there in Park City?

Park City currently has 2,633 active Airbnb listings. The supply is concentrated in 1- and 2-bedroom properties (632 and 793 listings, respectively), while larger 5-bedroom and 6+ bedroom homes are far less common at 132 and 52 listings. The market has experienced 148% year-over-year growth in active listings, indicating increasing investor and host interest.

How is Airbnb revenue calculated in Park City?

The annual and monthly revenue figures for Park City are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results to a market-level historical average. This methodology anchors the figures to what hosts have actually earned recently, while naturally reflecting seasonal peaks (like January's $12,235 average) and slower months (like May's $964), because each month uses its own historical performance data. Individual results can vary meaningfully based on property quality, location within Park City, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts, occupancy rates, and daily rates by market
• Revenue and yield metrics including RevPAN, monthly revenue, and annual revenue based on trailing 12-month booking data
• Property size breakdowns for supply, pricing, occupancy, and revenue across bedroom counts
• Amenity prevalence data showing the most common features among active listings
• Home value data sourced from the Zillow Home Value Index (ZHVI) for property cost context

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not capture very recent market shifts or regulatory changes. Individual property results will vary based on location, condition, amenities, pricing strategy, and management quality.