Peoria, IL Airbnb Market Data, Statistics, and Occupancy Rates

Peoria Short-Term Rental Market Overview

Peoria, IL presents an attractive entry point for short-term rental investors thanks to affordable home values averaging $257,513 and a market-level annual revenue of $17,560. With an ADR of $107—well below the $319 Illinois state average—properties here appeal to budget-conscious travelers and extended-stay guests, while above-average occupancy stability signals consistent demand. The 133% year-over-year growth in active listings reflects rising investor interest, though the market remains relatively small at 137 listings.

Key Market Statistics

According to Rabbu market data, the Peoria short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Peoria

Peoria's combination of low property acquisition costs and stable occupancy makes it a compelling option for investors seeking accessible cash-flow opportunities in the Midwest.

Expert Market Assessment

"Peoria earns an ROI score of 64 out of 100, placing it in the "Attractive Opportunity" tier. Revenue generation is reasonable relative to property prices, and the market's occupancy stability stands out as a strength—meaning hosts aren't riding an extreme boom-bust cycle month to month. That said, the below-average supply/demand balance warrants attention, particularly given the rapid influx of new listings. Investors who target 3- or 4-bedroom properties can capture meaningfully higher revenue while still benefiting from Peoria's comparatively low acquisition costs."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Peoria

Average revenue by month in Peoria

Peoria shows clear seasonality, with July delivering the highest average revenue at $1,983 and January the lowest at $1,020—a spread of nearly $1,000. The summer months (May–August) consistently outperform, while a secondary bump in October ($1,665) creates a mid-fall opportunity before the quieter winter period.

Active Airbnb listings by property size in Peoria

One-bedroom units dominate the supply at 57 listings, followed by 2-bedrooms (41) and 3-bedrooms (28), with only 8 four-bedroom properties. The thin inventory of larger homes could represent a differentiation opportunity, especially given their substantially higher revenue potential.

Average daily rate (ADR) by property size in Peoria

ADR scales steadily from $76 for 1-bedroom properties to $198 for 4-bedroom homes, roughly a 2.6x increase. The jump from 3-bedroom ($133) to 4-bedroom ($198) is the steepest, suggesting strong pricing power for investors who can offer larger group-friendly accommodations.

Average RevPAN by property size in Peoria

RevPAN tells a revealing story: 3-bedroom ($42) and 4-bedroom ($44) properties significantly outperform smaller units, while 2-bedrooms actually trail 1-bedrooms at $25 versus $27. This suggests that mid-size 2-bedroom units face the most competitive pressure, and investors may want to focus on larger formats for optimal per-night revenue.

Average occupancy rates by property size in Peoria

One-bedroom listings lead occupancy at 36%, followed by 3-bedrooms at 32%, while 2-bedroom and 4-bedroom properties lag at 25% and 23% respectively. The higher fill rates for 1-bedrooms provide more consistent cash flow, though their lower ADR limits total revenue compared to less-occupied but higher-priced larger units.

Average monthly revenue by property size in Peoria

Monthly revenue increases meaningfully with each bedroom tier, from $884 for 1-bedrooms to $2,676 for 4-bedroom properties—a threefold difference. Even 3-bedroom listings average $2,040 per month, making them an appealing middle-ground option that balances revenue with manageable acquisition and operating costs.

Average annual revenue by property size in Peoria

Four-bedroom properties lead with $32,119 in annual revenue, followed by 3-bedrooms at $24,482, while 1-bedrooms bring in $10,613. When weighed against Peoria's average home value of $257,513, larger properties offer a notably better revenue-to-price ratio for investors willing to manage bigger spaces.

Most common amenities for Airbnb listings in Peoria

Parking (99%) and kitchen access (98%) are near-universal, signaling that guests in Peoria expect a practical, home-like experience. Self check-in (91%), washer (89%), and dryer (86%) are also standard, while differentiators like pet-friendliness (23%), BBQ grills (21%), and hot tubs (2%) remain uncommon—presenting opportunities for hosts to stand out.

Understanding Peoria's ROI Score: 64/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Peoria's ROI score of 64 out of 100 places it in the "Attractive Opportunity" band, driven primarily by its average revenue-to-price ratio and above-average occupancy stability—two factors that together account for 70% of the score. The market growth trend rates as average, while the supply/demand balance currently sits below average due to rapid listing expansion. Investors should pair this score with local regulatory research and a careful property-level analysis to confirm that individual deals align with the market-level opportunity.

Short-Term Rental Regulations in Peoria

Understanding local STR regulations is essential before investing in Peoria. Here's the current regulatory landscape:

Permit Requirements

Operators considering short-term rentals in Peoria, IL should verify whether a local STR permit or business registration is required by contacting the City of Peoria's planning or licensing department. Illinois does not impose a statewide STR licensing framework, so requirements vary by municipality.

Key Restrictions

Common restrictions that may apply in Peoria and similar Illinois cities include occupancy limits per property, minimum night-stay requirements, noise ordinances, and parking provisions. Investors should also review any applicable HOA covenants or zoning overlays that could limit STR activity in certain neighborhoods.

Tax Obligations

Short-term rental hosts in Illinois are generally subject to state and local occupancy taxes, and may also owe sales tax on the rental charges. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their full obligations with the Illinois Department of Revenue and the City of Peoria.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Peoria can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Peoria's STR market is expected to maintain steady demand with occupancy rates likely hovering in the 29–33% range, buoyed by the market's above-average occupancy stability. Seasonal patterns suggest revenue will continue peaking in the summer months, with July remaining the strongest earner. ADR may see modest increases of 2–4% as hosts refine pricing strategies in response to growing supply. Investors should monitor the rapid listing growth, as the supply/demand balance is currently rated below average—meaning pricing discipline will be essential to protect yields."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Peoria, IL

What is the average Airbnb occupancy rate in Peoria?

The average occupancy rate for Airbnb listings in Peoria is currently 31%, which sits just below the Illinois state average of 33%. Occupancy varies by property size, with 1-bedroom units leading at 36% and 4-bedroom properties averaging 23%. While these figures may seem modest, the market's above-average occupancy stability means hosts can expect relatively consistent booking patterns rather than dramatic swings.

How much do Airbnb hosts make in Peoria?

On average, Airbnb hosts in Peoria earn approximately $1,463 per month or $17,560 annually, based on trailing 12-month booking data. Revenue scales significantly with property size: 1-bedroom listings average $10,613 per year, while 4-bedroom properties bring in roughly $32,119. Peak earnings typically occur during the summer months, with July averaging $1,983 in monthly revenue.

Is Peoria a good market for Airbnb investment?

Peoria scores 64 out of 100 on Rabbu's ROI Score, earning an "Attractive Opportunity" rating. The market's key strengths include affordable property values averaging $257,513 and above-average occupancy stability. Investors should be mindful that the supply/demand balance is currently rated below average due to rapid listing growth, so competitive pricing and quality amenities will be important for standing out.

What is the average daily rate (ADR) for Airbnb in Peoria?

The average daily rate for Airbnb listings in Peoria is $107, which is significantly lower than the Illinois state average of $319. ADR ranges from $76 for 1-bedroom properties up to $198 for 4-bedroom homes. This lower price point reflects Peoria's positioning as a budget-friendly destination and can appeal to a wide range of guests including regional travelers and extended-stay visitors.

Are short-term rentals legal in Peoria?

Short-term rentals operate in Peoria, IL, and there are currently active Airbnb listings in the market. However, local regulations regarding permits, zoning restrictions, and tax obligations can change. Investors should verify current requirements directly with the City of Peoria's licensing or planning department before purchasing or listing a property.

When is peak season for Airbnb in Peoria?

Peak season for Airbnb in Peoria runs from May through August, with July being the highest-earning month at an average of $1,983 in revenue. October also sees a notable uptick to $1,665, likely driven by fall events and travel. The slowest months are January ($1,020) and February ($1,147), creating a roughly 2:1 spread between peak and off-peak monthly revenue.

How many Airbnbs are there in Peoria?

As of April 2026, there are 137 active Airbnb listings in Peoria. The market has experienced substantial growth, with a 133% year-over-year increase in active listings. The supply is dominated by smaller properties, with 57 one-bedroom listings and 41 two-bedroom listings making up the majority, while larger 4-bedroom properties represent just 8 listings.

How is Airbnb revenue calculated in Peoria?

The annual and monthly revenue figures for Peoria are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the remainder into a market-level historical average. Because each month uses its own historical performance data, the figures naturally reflect seasonal peaks (like July's $1,983 average) and slower periods (like January's $1,020). Individual results can vary based on property quality, pricing strategy, and how actively a host manages their listing.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts by market and property size
• Occupancy rates, average daily rates, and RevPAN trends across bedroom configurations
• Monthly and annual revenue metrics based on trailing 12-month booking performance
• Local home value data from the Zillow Home Value Index (ZHVI) for investment context
• Amenity prevalence data reflecting current guest expectations in the market

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing performance as of April 2026 and may not capture recent regulatory or market changes. Individual property results will vary based on location within the market, property condition, pricing strategy, and management quality.