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Rabbu ROI Score
Pequot Lakes offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Pequot Lakes, MN delivers a compelling revenue-to-price ratio for short-term rental investors, earning an ROI score of 74 out of 100. With an average annual revenue of $53,824 against average home values of $504,777, the market offers above-average yield potential driven by strong summer lake-country demand. The area's 50 active Airbnb listings suggest a relatively small, niche market where well-positioned properties — especially lakefront homes — can capture outsized seasonal returns.
According to Rabbu market data, the Pequot Lakes short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 50 |
| Average Daily Rate (ADR) | vs. $429 state avg. | $387 |
| Average Occupancy Rate | vs. 40% state avg. | 20% |
| RevPAN | ADR * Occupancy Rate | $76 |
| Average Monthly Revenue | Historical 12-month average | $4,485 |
| Average Annual Revenue | Historical 12-month average | $53,824 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Investors are drawn to Pequot Lakes for its strong revenue-to-property-cost ratio and the enduring appeal of Minnesota lake country as a vacation destination.
Key investment factors
"Pequot Lakes presents an attractive but distinctly seasonal investment opportunity. The revenue spread between peak months (August at $11,806) and the off-season (April at $1,715) is dramatic — roughly a 7:1 ratio — so investors need to plan cash flow around a concentrated earning window from June through September. The above-average revenue-to-price ratio and small competitive set work in the market's favor, though the below-average supply/demand balance and rapid listing growth (128% year-over-year) deserve monitoring. Properties that lean into the lake lifestyle with waterfront access, outdoor amenities, and larger bedroom counts are best positioned to capture top-tier returns."
— Rabbu Market Analysis Team
Pequot Lakes exhibits extreme seasonality, with August ($11,806) and July ($11,517) generating roughly seven times the revenue of the slowest month, April ($1,715). Investors should expect the vast majority of annual income to concentrate in a four-month summer window from June through September, making cash-flow planning for the off-season essential.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,727 |
| February |
|
$2,363 |
| March |
|
$1,843 |
| April |
|
$1,715 |
| May |
|
$3,459 |
| June |
|
$6,390 |
| July |
|
$11,517 |
| August |
|
$11,806 |
| September |
|
$4,885 |
| October |
|
$3,568 |
| November |
|
$2,046 |
| December |
|
$2,499 |
Three-bedroom properties make up the largest share of supply at 16 listings, followed closely by 2-bedrooms at 13. Four-bedroom units are notably underrepresented with only 5 listings, which could signal a competitive gap worth exploring given their strong RevPAN performance.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
13 |
| 3 bedrooms |
|
16 |
| 4 bedrooms |
|
5 |
| 5 bedrooms |
|
11 |
ADR scales steeply with size in Pequot Lakes — from $213 for 2-bedroom properties up to $652 for 5-bedroom homes, a 3x premium. The jump from 3-bedrooms ($297) to 4-bedrooms ($406) represents a meaningful rate increase that, combined with limited 4-bedroom supply, suggests strong pricing power for mid-to-large properties.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$213 |
| 3 bedrooms |
|
$297 |
| 4 bedrooms |
|
$406 |
| 5 bedrooms |
|
$652 |
Five-bedroom homes lead RevPAN at $87 per available night, closely followed by 4-bedrooms at $83, while 3-bedroom properties lag significantly at just $37. This indicates that larger properties deliver substantially better revenue efficiency despite their lower occupancy rates, making them more attractive from a per-night yield perspective.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$56 |
| 3 bedrooms |
|
$37 |
| 4 bedrooms |
|
$83 |
| 5 bedrooms |
|
$87 |
Two-bedroom listings achieve the highest occupancy at 27%, benefiting from broader affordability and appeal to smaller groups. Three-bedroom and 5-bedroom properties both sit at 13% occupancy, reflecting the seasonal compression of demand, though their higher nightly rates more than compensate in total revenue.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
27% |
| 3 bedrooms |
|
13% |
| 4 bedrooms |
|
21% |
| 5 bedrooms |
|
13% |
Monthly revenue climbs consistently with property size, from $2,734 for 2-bedroom units to $6,173 for 5-bedroom homes. The gap between 4-bedroom ($5,950) and 5-bedroom ($6,173) properties is relatively narrow, suggesting that 4-bedroom homes may offer a slightly better return on investment given their likely lower acquisition cost.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$2,734 |
| 3 bedrooms |
|
$3,688 |
| 4 bedrooms |
|
$5,950 |
| 5 bedrooms |
|
$6,173 |
Five-bedroom properties top the revenue chart at $74,080 annually, with 4-bedrooms close behind at $71,402 — a difference of less than $2,700. Two-bedroom homes earn $32,815 per year, roughly 44% of what the largest units generate, which frames the trade-off between lower entry cost and reduced income potential.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$32,815 |
| 3 bedrooms |
|
$44,264 |
| 4 bedrooms |
|
$71,402 |
| 5 bedrooms |
|
$74,080 |
Parking (98%) and kitchen access (98%) are table-stakes amenities, while lake access (70%) and waterfront location (52%) highlight the lake-lifestyle expectations guests bring to Pequot Lakes. BBQ grills (80%), backyards (76%), and outdoor furniture (68%) signal that outdoor entertaining and relaxation amenities are near-essential to remain competitive in this market.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
98% |
| Kitchen |
|
98% |
| Dryer |
|
92% |
| Washer |
|
90% |
| BBQ Grill |
|
80% |
| Self Check-in |
|
80% |
| Backyard |
|
76% |
| Patio or Balcony |
|
70% |
| Lake Access |
|
70% |
| Outdoor Furniture |
|
68% |
| Pets |
|
54% |
| Waterfront |
|
52% |
| Workspace |
|
42% |
| Beach Access |
|
32% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Pequot Lakes Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Below average | 15% |
With an ROI score of 74 out of 100, Pequot Lakes falls into the 'Attractive Opportunity' band, anchored by an above-average revenue-to-price ratio that makes it compelling relative to property acquisition costs. Occupancy stability and market growth trend score as average, while the supply/demand balance rates below average — a factor worth watching given the 128% year-over-year increase in listings. Pairing these data points with thorough local regulatory research and a realistic seasonal cash-flow model will give investors the clearest picture of this market's potential.
Understanding local STR regulations is essential before investing in Pequot Lakes. Here's the current regulatory landscape:
Short-term rental operators in Pequot Lakes, Minnesota may need to register or obtain a permit from local authorities before listing their property. Investors should verify current permit requirements directly with the City of Pequot Lakes and Crow Wing County, as rules can change.
Common restrictions in Minnesota lake communities can include occupancy limits based on septic capacity, minimum-stay requirements during peak season, noise and quiet-hour ordinances, and parking limitations. HOA covenants in lakefront developments may impose additional STR restrictions, so reviewing any association rules is essential before purchasing.
Short-term rental hosts in Minnesota are generally subject to state sales tax and any applicable local lodging taxes. Many booking platforms collect and remit these taxes automatically, but hosts should confirm their obligations with the Minnesota Department of Revenue to ensure full compliance.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Pequot Lakes can provide current regulatory guidance.
Financing an Airbnb investment in Pequot Lakes requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Pequot Lakes is expected to continue benefiting from Minnesota's robust summer vacation demand, with July and August likely anchoring the revenue calendar. ADR could see modest upward pressure in the range of 2–5% for peak-season bookings as the market's popularity grows, though the 128% year-over-year increase in active listings signals rising competition that may temper occupancy gains. Investors should anticipate occupancy rates remaining in the 18–22% range on an annualized basis, reflecting the market's highly seasonal character, with shoulder-month strategies and winter holiday marketing offering the best path to incremental revenue."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and market conditions as of April 2026; actual results may differ as conditions evolve. Local regulations, permit requirements, and tax obligations are subject to change — investors should verify current rules with local authorities before purchasing.
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