Pflugerville, TX Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

49 / 100

Pflugerville presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Pflugerville Short-Term Rental Market Overview

Pflugerville, TX sits in the fast-growing Austin metro corridor, giving it proximity to major tech employers, events, and a steady flow of visitors. With 127 active Airbnb listings, an average daily rate of $140, and 35% occupancy, the market shows moderate demand but faces rising competition — active listings grew 120% year over year. Average annual revenue lands at $15,390, though larger properties significantly outperform that figure, making property selection critical for profitability.

Key Market Statistics

According to Rabbu market data, the Pflugerville short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 127
Average Daily Rate (ADR) vs. $276 state avg. $140
Average Occupancy Rate vs. 33% state avg. 35%
RevPAN ADR * Occupancy Rate $48
Average Monthly Revenue Historical 12-month average $1,282
Average Annual Revenue Historical 12-month average $15,390

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Pflugerville

Pflugerville's position in the Austin metro area provides access to a diverse demand base spanning corporate relocations, tech-sector travel, and leisure visitors, though tightening competition requires careful deal sourcing.

Key investment factors

  • Proximity to Austin's tech corridor and major employers supports consistent traveler demand
  • 4-bedroom properties generate $50,056 in annual revenue, far outpacing smaller units
  • Average home values of $471,123 are competitive for the Austin metro, improving entry-point economics
  • March and October revenue spikes indicate event-driven and seasonal demand peaks
  • Workspace amenities appear in 85% of listings, signaling strong remote-work and business traveler appeal

Expert Market Assessment

"Pflugerville presents a competitive opportunity where selective deal sourcing matters more than broad market tailwinds. The 35% average occupancy rate is slightly above the Texas state average of 33%, but revenue-to-price ratios and supply/demand balance both face headwinds from the 120% surge in new listings. Seasonality is pronounced — March revenues of $2,115 are nearly three times the January low of $786 — so cash-flow planning should account for meaningful winter dips. Investors targeting larger properties in the 3- to 4-bedroom range stand to capture the strongest returns, with annual revenue reaching $23,221 and $50,056 respectively."

— Rabbu Market Analysis Team

Understanding Pflugerville's ROI Score: 49/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Pflugerville Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Below average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

Pflugerville's ROI Score of 49 out of 100 places it in the Competitive Opportunity band, meaning strong investor interest and demand exist but higher prices and rapidly growing supply require more selective deal sourcing. The revenue-to-price ratio is average, while occupancy stability and supply/demand balance both rate below average — reflecting the 120% year-over-year listing growth that is diluting per-property performance. Investors should pair this data with thorough local regulatory research and focus on larger property types where revenue significantly outpaces the market average.

Short-Term Rental Regulations in Pflugerville

Understanding local STR regulations is essential before investing in Pflugerville. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Pflugerville, Texas may be required to obtain a permit or register with the city. Investors should verify current requirements directly with the City of Pflugerville and confirm any applicable state-level obligations with the Texas Comptroller's office.

Key Restrictions

Common STR restrictions in the area can include occupancy limits, minimum-stay requirements, noise ordinances, and parking mandates. HOA covenants may impose additional limitations, so reviewing neighborhood-level rules before purchasing is essential.

Tax Obligations

Texas imposes a state hotel occupancy tax on short-term rentals, and local jurisdictions may layer additional occupancy or tourism taxes on top. Many booking platforms collect and remit these taxes automatically, but hosts should confirm compliance with both state and local requirements.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Pflugerville can provide current regulatory guidance.

Short-Term Rental Financing for Pflugerville

Financing an Airbnb investment in Pflugerville requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Pflugerville Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Pflugerville's STR market is likely to remain competitive as supply continues to expand rapidly. Seasonal patterns suggest March will stay the revenue peak (roughly $2,115/month), with softer winter months pulling averages down. ADR could see modest pressure — currently $140 versus $276 statewide — as new listings compete for bookings. Investors who target 3- or 4-bedroom properties and optimize pricing through shoulder months should be best positioned to capture above-average returns."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Pflugerville, TX

What is the average Airbnb occupancy rate in Pflugerville?
The average occupancy rate for Airbnb listings in Pflugerville is currently 35%, which is slightly above the Texas state average of 33%. Occupancy varies by property size — 3-bedroom units lead at 41%, while 2-bedroom and 4-bedroom listings average around 31%. Seasonal fluctuations also play a role, with stronger demand in spring and fall.
How much do Airbnb hosts make in Pflugerville?
On average, Airbnb hosts in Pflugerville earn approximately $1,282 per month or $15,390 per year based on trailing 12-month performance. However, earnings vary significantly by property size: 1-bedroom listings average $8,293 annually, while 4-bedroom properties bring in roughly $50,056 per year. Pricing strategy, amenities, and guest experience all influence where an individual property falls within that range.
Is Pflugerville a good market for Airbnb investment?
Pflugerville carries a Rabbu ROI Score of 49 out of 100, classified as a Competitive Opportunity. The market benefits from its Austin metro location and growing demand, but a 120% year-over-year increase in active listings means competition is intensifying. Investors who focus on larger properties (3–4 bedrooms) and maintain strong operational quality are best positioned to achieve above-average returns. Thorough deal analysis and attention to local regulations are recommended before committing.
What is the average daily rate (ADR) for Airbnb in Pflugerville?
The current average daily rate in Pflugerville is $140, which is well below the Texas state average of $276. ADR scales significantly with property size — 1-bedroom units average $59 per night, while 4-bedroom properties command approximately $282 per night. This pricing structure reflects the suburban, family- and group-oriented nature of demand in the area.
Are short-term rentals legal in Pflugerville?
Short-term rentals are generally permitted in the Pflugerville area, though operators may need to obtain local permits or business licenses. Regulations can vary at the city, county, and HOA level, so prospective investors should check directly with the City of Pflugerville and review any applicable homeowners association rules before listing a property.
When is peak season for Airbnb in Pflugerville?
March is the clear peak month in Pflugerville, with average revenue reaching $2,115 — likely driven by events such as SXSW and spring break travel in the Austin metro. October is another strong month at $1,534. The softest months are January ($786) and December ($912), so investors should plan for a seasonal revenue dip during winter.
How many Airbnbs are there in Pflugerville?
As of April 2026, there are 127 active Airbnb listings in Pflugerville. The supply skews heavily toward 1-bedroom units (64 listings), followed by 3-bedroom (24), 4-bedroom (20), and 2-bedroom (10) properties. Notably, active listings have grown 120% year over year, indicating a rapidly expanding competitive landscape.
How is Airbnb revenue calculated in Pflugerville?
The annual and monthly revenue figures shown for Pflugerville are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results into a market-level historical average. Because each month uses its own historical performance, the figures naturally reflect seasonal peaks (like March) and slower periods (like January). Individual host results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the Pflugerville market
  • Average daily rate, occupancy, and RevPAN trends across property sizes
  • Monthly and annual revenue benchmarks based on trailing 12-month booking data
  • Home value estimates sourced from the Zillow Home Value Index (ZHVI)
  • Amenity prevalence data across active listings to inform competitive positioning

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.

Next Steps

Ready to invest in Pflugerville's short-term rental market? Take action with these resources:

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