Pikeville, TN Airbnb Market Data, Statistics, and Occupancy Rates

Pikeville Short-Term Rental Market Overview

Pikeville, TN is a small, emerging short-term rental market with just 19 active Airbnb listings and an average annual revenue of $23,929 per property. While the average daily rate of $147 sits well below the Tennessee state average of $309, the market's 156% year-over-year listing growth signals rising investor interest in this rural Tennessee destination. The combination of modest home values at $401,666 and pronounced seasonality — with summer peaks reaching nearly $2,700 per month — makes Pikeville worth a closer look for investors who can source the right deal.

Key Market Statistics

According to Rabbu market data, the Pikeville short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Pikeville

Pikeville appeals to investors seeking an early-mover advantage in a low-competition rural Tennessee market where outdoor recreation and affordable property prices can offset below-average occupancy.

Expert Market Assessment

"Pikeville earns a 'Competitive Opportunity' designation with an ROI score of 53 out of 100, reflecting a market where returns are possible but not automatic. The 21% average occupancy rate — below the 29% Tennessee state average — is the most notable headwind, meaning hosts need strong pricing and marketing to fill nights consistently. Seasonality is a defining feature: March is the revenue leader at $2,865, while February dips to just $695, creating a roughly 4:1 peak-to-trough spread. Investors who can manage cash flow through the lean winter months and differentiate their property with in-demand amenities stand the best chance of solid returns here."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Pikeville

Average revenue by month in Pikeville

Pikeville's revenue cycle peaks in March at $2,865 and stays elevated through July ($2,698), with a secondary bump in October ($2,371) before declining to a low of $695 in February — a roughly 4:1 spread that signals heavy seasonality and the need for strategic pricing and budgeting through the winter.

Active Airbnb listings by property size in Pikeville

The market's 19 listings are concentrated in 1-bedroom (6 listings) and 3-bedroom (5 listings) configurations, with the remaining inventory spread across other sizes. The absence of 2-bedroom listings in the data could represent a supply gap worth exploring for investors looking to differentiate.

Average daily rate (ADR) by property size in Pikeville

ADR scales from $128 for 1-bedroom properties to $164 for 3-bedroom listings, a 28% premium that reflects the added space and group capacity. For investors weighing acquisition costs, the relatively modest ADR jump suggests 1-bedroom units may offer a better rate-to-cost trade-off depending on purchase price.

Average RevPAN by property size in Pikeville

Three-bedroom properties lead with a RevPAN of $40 compared to $30 for 1-bedroom units, reflecting their slightly higher occupancy and ADR working together. However, the gap is narrower than the ADR difference alone would suggest, indicating that 1-bedroom listings hold their own in terms of per-night revenue efficiency.

Average occupancy rates by property size in Pikeville

Occupancy rates are closely clustered, with 1-bedroom listings at 24% and 3-bedroom properties at 25% — neither size shows a meaningful advantage in staying booked. This consistency suggests that demand drivers in Pikeville are not strongly size-dependent, and marketing and listing quality may matter more than bedroom count for filling nights.

Average monthly revenue by property size in Pikeville

Interestingly, 1-bedroom listings lead monthly revenue at $2,141 compared to $1,627 for 3-bedroom properties, likely reflecting a higher proportion of bookable nights at competitive rates. This makes smaller units an attractive option for investors seeking lower acquisition and maintenance costs while still capturing competitive revenue.

Average annual revenue by property size in Pikeville

On an annual basis, 1-bedroom properties generate approximately $25,694 versus $19,531 for 3-bedroom listings, making the smaller configuration the stronger revenue performer in Pikeville's current market. Investors targeting maximum annual yield relative to property cost may find 1-bedroom units offer the best return potential in this market.

Most common amenities for Airbnb listings in Pikeville

Kitchen and parking are universal at 100%, while outdoor-focused amenities like BBQ grills (90%), backyards (84%), and patios (84%) dominate — a clear signal that Pikeville guests prioritize outdoor recreation and nature experiences. Hot tubs appear in 32% of listings, suggesting an opportunity to stand out, while lake access (5%) remains rare and could be a strong differentiator for the right property.

Understanding Pikeville's ROI Score: 53/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Pikeville's ROI score of 53 out of 100 places it in the 'Competitive Opportunity' band, meaning investor interest is building but returns depend heavily on deal selection and execution. Revenue-to-price and occupancy stability both rate as average, while market growth trend scores below average — reflecting the rapid supply increase that may outpace demand in the near term. Pairing this data with thorough local regulatory research and a conservative cash-flow model will help investors determine whether a specific Pikeville property pencils out.

Short-Term Rental Regulations in Pikeville

Understanding local STR regulations is essential before investing in Pikeville. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Pikeville, Tennessee may need to obtain a business license or STR permit depending on local and county-level requirements. Investors should verify current registration and permitting obligations with the City of Pikeville and Bledsoe County authorities before listing a property.

Key Restrictions

Common restrictions that may apply to STRs in this area include occupancy limits, noise ordinances, parking requirements, and minimum stay rules. HOA covenants and deed restrictions can also limit short-term rental activity in certain subdivisions, so reviewing property-level restrictions is an important step in due diligence.

Tax Obligations

Tennessee imposes state and local sales tax as well as an occupancy tax on short-term rentals, and platforms like Airbnb typically collect and remit a portion of these taxes on behalf of hosts. Investors should confirm their full tax obligations with the Tennessee Department of Revenue and local authorities to ensure compliance.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Pikeville can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Pikeville's rapid supply growth (156% year-over-year) suggests the market is still in a discovery phase, which could put downward pressure on occupancy if new listings outpace demand. Investors should expect occupancy to hover in the 20–25% range unless local tourism drivers strengthen, though ADR may hold steady or see modest 1–3% gains as hosts refine pricing strategies for peak months like March through July. Seasonal revenue swings will remain significant, so budgeting for slower winter months — particularly February at roughly $695 — is essential for realistic cash-flow planning."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Pikeville, TN

What is the average Airbnb occupancy rate in Pikeville?

The average occupancy rate for Airbnb listings in Pikeville is currently 21%, which falls below the Tennessee state average of 29%. Occupancy rates vary by property size, with 1-bedroom listings averaging 24% and 3-bedroom listings at 25%. These figures reflect the market's rural character and seasonal demand patterns, and individual results may improve with competitive pricing and strong listing optimization.

How much do Airbnb hosts make in Pikeville?

Airbnb hosts in Pikeville earn an average of $1,994 per month, which translates to approximately $23,929 in annual revenue based on trailing 12-month performance. Revenue varies by property size: 1-bedroom listings average about $25,694 annually, while 3-bedroom properties bring in roughly $19,531 per year. Monthly earnings fluctuate significantly by season, ranging from around $695 in February to nearly $2,865 in March.

Is Pikeville a good market for Airbnb investment?

Pikeville scores a 53 out of 100 on Rabbu's ROI Score, placing it in the 'Competitive Opportunity' category. The market offers low competition with only 19 active listings and has seen 156% year-over-year growth in supply, indicating rising interest. However, the occupancy rate of 21% and strong seasonality mean investors need to be selective about deal sourcing and realistic about cash-flow management during slower months. Properties that stand out with popular amenities and smart pricing strategies are most likely to perform well.

What is the average daily rate (ADR) for Airbnb in Pikeville?

The average daily rate in Pikeville is $147, which is notably lower than the Tennessee state average of $309. ADR varies by property size — 1-bedroom listings average $128 per night, while 3-bedroom listings command $164. This lower rate reflects the rural market's positioning, and investors should factor in the ADR-to-occupancy relationship when projecting potential returns.

Are short-term rentals legal in Pikeville?

Short-term rentals are generally permitted in Pikeville, TN, though operators may need to comply with local permitting, business licensing, and tax collection requirements. Regulations can vary at the city and county level, so prospective investors should verify current rules with the City of Pikeville and Bledsoe County before purchasing a property intended for STR use.

When is peak season for Airbnb in Pikeville?

Peak season in Pikeville runs primarily from March through July, with March leading at $2,865 in average monthly revenue and July close behind at $2,698. October also sees a strong uptick to $2,371, likely driven by fall foliage and outdoor activity. The slowest months are January and February, with February bottoming out at around $695 — a pattern that underscores the importance of pricing seasonally and budgeting for leaner winter periods.

How many Airbnbs are there in Pikeville?

As of April 2026, there are 19 active Airbnb listings in Pikeville. The market has experienced 156% year-over-year growth in listings, suggesting that investor and host interest is increasing. The current inventory is concentrated in 1-bedroom (6 listings) and 3-bedroom (5 listings) properties, with the remaining listings falling into other size categories.

How is Airbnb revenue calculated in Pikeville?

The annual and monthly revenue figures for Pikeville are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the remaining data up to a market-level historical average. This approach anchors figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for Pikeville and surrounding areas
• Average daily rates, occupancy, and RevPAN metrics tracked over time
• Monthly and annual revenue estimates based on trailing 12-month booking data
• Property size breakdowns for supply, rates, occupancy, and revenue
• Data sourced from Rabbu proprietary analytics and Zillow Home Value Index for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.