Ponca City, OK Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

62 / 100

Ponca City offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.

Ponca City Short-Term Rental Market Overview

Ponca City, OK presents a small but growing short-term rental market with just 29 active Airbnb listings and average annual revenue of $15,512 per property. With average home values sitting at $251,622 and a 114% year-over-year increase in active listings, this market is attracting new investor attention even as ADR ($126) and occupancy (25%) remain below Oklahoma state averages. The compact supply base and affordable entry point create a window for operators who can differentiate on quality and amenities.

Key Market Statistics

According to Rabbu market data, the Ponca City short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 29
Average Daily Rate (ADR) vs. $219 state avg. $126
Average Occupancy Rate vs. 28% state avg. 25%
RevPAN ADR * Occupancy Rate $31
Average Monthly Revenue Historical 12-month average $1,292
Average Annual Revenue Historical 12-month average $15,512

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Ponca City

Ponca City appeals to investors seeking affordable entry into STR ownership with revenue that, while modest in absolute terms, reflects a reasonable ratio to local property values.

Key investment factors

  • Low average home values ($251,622) reduce the capital required to enter the market
  • Small supply of only 29 listings means less direct competition for well-positioned properties
  • 3-bedroom units generate the highest annual revenue at $20,216, offering a clear path to returns
  • Rapid listing growth (114% YoY) signals rising investor and guest interest in the area
  • Summer peak months like July ($2,108 average revenue) help offset quieter winter periods

Expert Market Assessment

"Ponca City's ROI score of 62 out of 100 places it in the 'Attractive Opportunity' band — not a slam dunk, but a market with genuine upside for the right property and operator. Revenue is clearly seasonal: July leads at $2,108 in average monthly revenue while March dips to $761, so cash-flow planning around these swings is important. The combination of affordable property prices and reasonable revenue-to-price ratios gives Ponca City an edge for budget-conscious investors, though below-state-average occupancy (25% vs. 28%) suggests there's work to be done on demand capture and listing optimization."

— Rabbu Market Analysis Team

Understanding Ponca City's ROI Score: 62/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Ponca City Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Ponca City's ROI score of 62 out of 100 places it in the 'Attractive Opportunity' tier, reflecting average marks across all four key factors: revenue-to-price ratio, occupancy stability, market growth trend, and supply/demand balance. No single factor stands out as a weakness, but none is particularly exceptional either — this is a market where disciplined operators can generate solid returns without relying on exceptional tailwinds. Pairing this data with local regulatory research and a property-level underwriting analysis will help investors determine whether Ponca City fits their portfolio goals.

Short-Term Rental Regulations in Ponca City

Understanding local STR regulations is essential before investing in Ponca City. Here's the current regulatory landscape:

Permit Requirements

Ponca City, Oklahoma may require short-term rental operators to obtain a permit or business registration before listing a property. Investors should verify current requirements with the City of Ponca City and Kay County authorities, as local STR regulations can change.

Key Restrictions

Common restrictions in Oklahoma markets can include occupancy limits, minimum stay requirements, noise and nuisance ordinances, and parking regulations. Homeowners' association rules may also apply and can be more restrictive than municipal codes, so checking HOA covenants before purchasing is essential.

Tax Obligations

Short-term rental hosts in Oklahoma are typically responsible for collecting and remitting state and local occupancy and sales taxes. Many booking platforms handle tax collection automatically, but operators should confirm their obligations with the Oklahoma Tax Commission to ensure compliance.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Ponca City can provide current regulatory guidance.

Short-Term Rental Financing for Ponca City

Financing an Airbnb investment in Ponca City requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Ponca City Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Ponca City's STR market is likely to continue expanding as new hosts enter, though the rapid supply growth (114% YoY) could put downward pressure on occupancy if demand doesn't keep pace. Revenue is expected to remain seasonal, with summer months driving the bulk of annual income — investors should plan for monthly revenue ranging from roughly $760 to $2,100 depending on the time of year. ADR may see modest gains in the 1–3% range as operators refine pricing strategies, but occupancy stability will be the metric to watch as supply catches up with demand."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Ponca City, OK

What is the average Airbnb occupancy rate in Ponca City?
The average Airbnb occupancy rate in Ponca City is currently 25%, which falls slightly below the Oklahoma state average of 28%. Occupancy varies significantly by property size — 2-bedroom units lead at 34%, while 1-bedroom listings average just 12%. Investors who optimize pricing and listing quality can often outperform these market averages.
How much do Airbnb hosts make in Ponca City?
On average, Airbnb hosts in Ponca City earn approximately $1,292 per month or $15,512 per year based on the trailing 12 months of booking data. Earnings vary by property size: 3-bedroom homes average $20,216 annually, 2-bedrooms bring in around $13,491, and 1-bedrooms average $7,762. Individual results depend on factors like property condition, guest experience, and pricing strategy.
Is Ponca City a good market for Airbnb investment?
Ponca City earns a Rabbu ROI Score of 62 out of 100, rating it as an 'Attractive Opportunity' for STR investment. The market benefits from affordable home values averaging $251,622 and a growing supply that signals rising demand. While occupancy and ADR are below state averages, the low barrier to entry and favorable revenue-to-price ratio make it worth a closer look, especially for 2- or 3-bedroom properties.
What is the average daily rate (ADR) for Airbnb in Ponca City?
The average daily rate for Airbnb listings in Ponca City is $126, compared to the Oklahoma state average of $219. ADR scales with property size: 1-bedroom units average $71, 2-bedrooms average $101, and 3-bedrooms command $159 per night. The lower ADR reflects Ponca City's smaller-market positioning but also keeps guest expectations accessible.
Are short-term rentals legal in Ponca City?
Short-term rentals are generally permitted in Ponca City, Oklahoma, though operators may need to comply with local permitting, zoning, and tax collection requirements. Regulations can evolve, so it's important to check with the City of Ponca City and relevant county authorities before purchasing or listing a property. HOA restrictions may also apply in certain neighborhoods.
When is peak season for Airbnb in Ponca City?
Peak season in Ponca City runs through the summer months, with July being the strongest at an average of $2,108 in monthly revenue. May ($1,894) and November ($1,574) also show above-average performance. The slowest months are March ($761) and January ($865), so investors should budget for meaningful seasonal variation throughout the year.
How many Airbnbs are there in Ponca City?
As of April 2026, there are 29 active Airbnb listings in Ponca City. This represents a 114% year-over-year increase in supply, indicating significant growth in investor and host activity. The majority of listings are 2-bedroom properties (13), followed by 1-bedrooms (7) and 3-bedrooms (5).
How is Airbnb revenue calculated in Ponca City?
The annual and monthly revenue figures for Ponca City are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls up the remainder to a market-level historical average. This approach anchors figures to what hosts have actually earned recently, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the Ponca City market
  • Occupancy rate and average daily rate trends across property sizes
  • Revenue and yield metrics including RevPAN, monthly, and annual revenue
  • Popular amenity data showing guest expectations and competitive positioning
  • Home value data from the Zillow Home Value Index (ZHVI) for investment analysis

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts. Local regulations and tax obligations can change — always verify current requirements with municipal and state authorities before investing.

Next Steps

Ready to invest in Ponca City's short-term rental market? Take action with these resources:

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