Prosperity, SC Airbnb Market Data, Statistics, and Occupancy Rates

Prosperity Short-Term Rental Market Overview

Prosperity, SC is a small but emerging short-term rental market anchored by lake-driven leisure demand — 82% of listings advertise lake access and 70% highlight waterfront positioning. With 50 active Airbnb listings generating an average annual revenue of $31,438 and a market ADR of $225, the market offers a compelling entry point for investors targeting lakefront getaway properties. The ROI score of 55 out of 100 reflects balanced fundamentals across revenue-to-price, occupancy stability, and supply-demand dynamics, positioning Prosperity as an attractive opportunity worth a closer look.

Key Market Statistics

According to Rabbu market data, the Prosperity short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Prosperity

Prosperity's lake-centric leisure demand and relatively low supply create a niche opportunity for investors seeking a vacation rental market with growth potential and manageable competition.

Expert Market Assessment

"Prosperity presents a moderate-to-attractive opportunity for STR investors who understand the seasonal dynamics of a lakefront leisure market. Revenue peaks sharply in July at $4,878 per month, with a strong spring-to-summer corridor from April through August, while winter months dip significantly — January averages just $877. The 30% average occupancy rate trails the South Carolina state average of 38%, suggesting that pricing optimization and amenity upgrades could unlock additional revenue. With balanced ROI factors and a niche demand profile centered on lake recreation, this market rewards investors who tailor their properties to the outdoor-oriented guest."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Prosperity

Average revenue by month in Prosperity

Prosperity's revenue curve is highly seasonal, peaking in July at $4,878 and bottoming out in January at just $877 — a 5.6x spread that underscores the lake tourism cycle. The strongest earning window runs April through August, with all five months exceeding $3,100, making this corridor critical for annual profitability.

Active Airbnb listings by property size in Prosperity

Three-bedroom properties dominate supply with 19 listings, followed by 2-bedrooms at 15, while 4-bedroom homes represent just 9 listings. The relatively thin 4-bedroom inventory could signal a niche opportunity, especially given that size's significantly higher revenue potential.

Average daily rate (ADR) by property size in Prosperity

ADR nearly doubles from 2-bedroom units ($161) to 4-bedroom properties ($320), reflecting the premium guests are willing to pay for larger lakefront accommodations. The jump from 3-bedroom ($207) to 4-bedroom is particularly steep at $113 per night, suggesting strong pricing power for bigger homes.

Average RevPAN by property size in Prosperity

Interestingly, 2-bedroom properties deliver the highest RevPAN at $61, edging out 3-bedrooms ($53) and 4-bedrooms ($52) thanks to their superior occupancy rates. This indicates that while larger homes charge more per night, smaller units generate more consistent revenue on a per-available-night basis.

Average occupancy rates by property size in Prosperity

Occupancy declines sharply as property size increases: 2-bedrooms fill 38% of available nights compared to just 26% for 3-bedrooms and 16% for 4-bedrooms. Investors targeting larger properties should be prepared for fewer but higher-value bookings, which requires a pricing strategy calibrated for weekend and peak-season demand.

Average monthly revenue by property size in Prosperity

Four-bedroom properties lead monthly revenue at $3,564, outpacing 2-bedrooms ($2,368) and 3-bedrooms ($2,330) by a meaningful margin despite their lower occupancy. The near-parity between 2- and 3-bedroom monthly earnings — just a $38 difference — suggests 2-bedrooms may offer better returns relative to acquisition and operating costs.

Average annual revenue by property size in Prosperity

At $42,768 per year, 4-bedroom listings generate roughly 50% more annual revenue than 2-bedroom ($28,426) and 3-bedroom ($27,967) properties. For investors weighing the higher purchase price of larger lakefront homes, the $14,000+ annual revenue premium over smaller units is the key figure to stress-test against carrying costs.

Most common amenities for Airbnb listings in Prosperity

Parking (98%) and kitchen access (96%) are near-universal, but the standout signal is lake access at 82% and waterfront at 70% — confirming that water-oriented amenities are table stakes in this market. BBQ grills (76%), outdoor furniture (66%), and patios (60%) further reinforce that guests expect a full outdoor lakefront experience, making these amenities essential rather than optional for competitive listings.

Understanding Prosperity's ROI Score: 55/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Prosperity's ROI score of 55 out of 100 places it in the 'Attractive Opportunity' band, reflecting a market where revenue relative to property values, occupancy stability, growth trends, and supply-demand balance all rate at average levels. No single factor drags the score down dramatically, but none stands out as exceptionally strong either — meaning returns here hinge on execution and property selection rather than market tailwinds alone. Pairing this data with thorough local regulatory research and a realistic seasonal cash-flow model will give investors the clearest picture of whether Prosperity fits their portfolio.

Short-Term Rental Regulations in Prosperity

Understanding local STR regulations is essential before investing in Prosperity. Here's the current regulatory landscape:

Permit Requirements

Investors considering short-term rentals in Prosperity, South Carolina should verify whether local permits or business licenses are required for STR operations. Newberry County and the town itself may have specific registration requirements, so checking with local planning and zoning offices before listing is strongly recommended.

Key Restrictions

Common restrictions that may apply in markets like Prosperity include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. HOA covenants are also worth reviewing, particularly for lakefront communities where additional rules around property use and guest access are common.

Tax Obligations

South Carolina requires short-term rental operators to collect and remit state and local accommodations taxes, and platforms like Airbnb often handle a portion of this collection automatically. Investors should confirm their full tax obligations, including any county-level tourism or hospitality taxes, with a local tax professional.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Prosperity can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Prosperity's STR market is likely to see continued supply growth — active listings already grew 62% year over year — though demand should keep pace given the area's strong lake tourism appeal. Seasonal revenue patterns suggest investors can expect peak earnings in the $3,800–$4,900 range during spring and summer months, with softer winter periods pulling monthly averages down to $877–$1,332. ADR may see modest increases of 1–3% as hosts refine pricing strategies and the market matures, though occupancy rates around 30% leave room for improvement. Investors entering now should plan for seasonal cash-flow variability and budget conservatively through the colder months."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Prosperity, SC

What is the average Airbnb occupancy rate in Prosperity?

The average Airbnb occupancy rate in Prosperity is currently 30%, which sits below the South Carolina state average of 38%. Occupancy varies significantly by property size: 2-bedroom units lead at 38%, while 3-bedroom and 4-bedroom properties average 26% and 16%, respectively. This suggests smaller properties stay booked more consistently, though larger homes compensate with higher nightly rates.

How much do Airbnb hosts make in Prosperity?

Airbnb hosts in Prosperity earn an average of $2,619 per month, or approximately $31,438 per year based on trailing 12-month data. Earnings vary by property size — 4-bedroom listings lead with $3,564 monthly and $42,768 annually, while 2-bedroom and 3-bedroom units average around $2,330–$2,368 per month. Seasonality plays a major role, with July being the top-earning month at $4,878 and January the slowest at $877.

Is Prosperity a good market for Airbnb investment?

Prosperity scores a 55 out of 100 on Rabbu's ROI Score, classified as an 'Attractive Opportunity.' The market benefits from strong lake-driven leisure demand — 82% of listings offer lake access — and a relatively small competitive field of just 50 active listings. However, the 30% average occupancy rate and seasonal revenue swings mean investors should plan for quieter winter months and focus on maximizing peak-season performance.

What is the average daily rate (ADR) for Airbnb in Prosperity?

The average daily rate in Prosperity is $225, which is below the South Carolina state average of $358. ADR scales notably with property size: 2-bedroom listings average $161, 3-bedrooms come in at $207, and 4-bedroom properties command $320 per night. The lower-than-state-average ADR reflects Prosperity's positioning as a more affordable lakefront destination.

Are short-term rentals legal in Prosperity?

Short-term rentals generally operate in Prosperity, SC, but investors should verify current permit requirements and zoning regulations with local authorities in Newberry County. Regulations can change, and lakefront communities may have additional HOA-level restrictions. It's always advisable to consult with local planning offices and a real estate attorney before purchasing an investment property.

When is peak season for Airbnb in Prosperity?

Peak season in Prosperity runs from April through August, with July standing out as the highest-earning month at $4,878 in average revenue. Spring months like April ($3,790) and May ($3,224) also perform strongly. The off-peak period spans November through February, with January representing the lowest point at $877 — a pattern consistent with a lake-oriented leisure market.

How many Airbnbs are there in Prosperity?

As of April 2026, there are 50 active Airbnb listings in Prosperity. The supply is concentrated in 2-bedroom (15 listings) and 3-bedroom (19 listings) properties, with 4-bedroom homes making up 9 listings. The market has grown quickly, with a 62% year-over-year increase in active listings, indicating rising investor interest in this lakefront community.

How is Airbnb revenue calculated in Prosperity?

The annual and monthly revenue figures for Prosperity are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month draws on its own historical data. Individual results can vary based on property quality, pricing strategy, and how actively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Prosperity, SC market
• Average daily rate, occupancy, and RevPAN metrics benchmarked against state averages
• Monthly and annual revenue trends based on trailing 12-month booking data
• Property size breakdowns covering listings, rates, occupancy, and revenue by bedroom count
• Home value estimates sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. Individual property results will vary based on location within the market, property condition, pricing strategy, and management quality.