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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Raeford offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Raeford, NC is a compact short-term rental market with just 22 active Airbnb listings and notable year-over-year supply growth of 82%, signaling rising investor interest. Average annual revenue sits at $21,199 against an average home value of $356,705, producing a moderate revenue-to-price ratio. With above-average market growth and supply/demand balance scores, the market offers an attractive entry point for investors willing to navigate its below-average occupancy stability.
According to Rabbu market data, the Raeford short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 22 |
| Average Daily Rate (ADR) | vs. $262 state avg. | $148 |
| Average Occupancy Rate | vs. 34% state avg. | 30% |
| RevPAN | ADR * Occupancy Rate | $44 |
| Average Monthly Revenue | Historical 12-month average | $1,766 |
| Average Annual Revenue | Historical 12-month average | $21,199 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Raeford's favorable supply/demand dynamics and above-average growth trend make it a compelling option for investors seeking an emerging STR market with relatively affordable property prices.
Key investment factors
"Raeford presents a moderately attractive investment opportunity for short-term rental operators who can tolerate some occupancy volatility. The market's ROI score of 60 out of 100 reflects a healthy revenue-to-price ratio and encouraging growth trends, tempered by below-average occupancy stability at 30% versus the 34% state average. Seasonality is pronounced—revenue more than doubles from the February low of $917 to the July peak of $2,387—so cash-flow planning should account for softer winter months. Investors who pair competitive pricing with strong amenity offerings during the summer-fall peak could generate meaningful returns in this emerging market."
— Rabbu Market Analysis Team
Revenue in Raeford follows a clear seasonal arc, peaking in July at $2,387 and bottoming out in February at just $917—a spread of roughly $1,470. The summer-to-fall stretch from June through October consistently delivers above-average returns, making this window critical for annual profitability.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,251 |
| February |
|
$917 |
| March |
|
$1,439 |
| April |
|
$1,434 |
| May |
|
$1,755 |
| June |
|
$1,928 |
| July |
|
$2,387 |
| August |
|
$2,212 |
| September |
|
$2,149 |
| October |
|
$2,239 |
| November |
|
$1,847 |
| December |
|
$1,637 |
The supply in Raeford is concentrated among larger properties, with 9 four-bedroom and 7 three-bedroom listings accounting for the bulk of the 22 active listings. The absence of one- and two-bedroom listings in the data could signal an underserved segment or simply reflect that the market caters primarily to group and family travelers.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
7 |
| 4 bedrooms |
|
9 |
ADR scales meaningfully with size in Raeford: four-bedroom properties average $185 per night versus $151 for three-bedroom listings, a 22% premium. This step-up suggests that the additional bedroom meaningfully expands the guest pool willing to pay more, making the upgrade from three to four bedrooms a potentially worthwhile investment.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$151 |
| 4 bedrooms |
|
$185 |
Four-bedroom properties deliver a RevPAN of $71 compared to $49 for three-bedroom units, a 45% advantage that accounts for both rate and occupancy differences. This gap makes four-bedroom configurations the clear revenue-efficiency leader in the Raeford market.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$49 |
| 4 bedrooms |
|
$71 |
Four-bedroom listings achieve a 38% occupancy rate while three-bedroom properties sit at 33%, indicating that larger homes are not only commanding higher rates but also filling more nights. Both figures remain below the state average of 34%, though four-bedrooms come close to parity, suggesting stronger demand for that size category.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
33% |
| 4 bedrooms |
|
38% |
Four-bedroom properties lead with average monthly revenue of $2,244 compared to $1,917 for three-bedroom units, a difference of roughly $327 per month. That $3,900+ annual gap can materially improve an investor's cash flow position, especially when weighed against the incremental acquisition cost of a larger property.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$1,917 |
| 4 bedrooms |
|
$2,244 |
On an annual basis, four-bedroom listings generate approximately $26,939 versus $23,006 for three-bedroom properties. Given Raeford's average home value of $356,705, four-bedroom configurations offer a stronger gross yield and represent the more compelling revenue opportunity in this market.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$23,006 |
| 4 bedrooms |
|
$26,939 |
Kitchen and parking are universal at 100% of listings, while backyards (91%), washers (91%), and dryers (86%) round out the near-essentials. The high prevalence of self check-in (82%) and workspaces (68%) suggests hosts are catering to independent guests and remote workers, while the rarity of pools (5%) could represent a differentiation opportunity for investors willing to invest in premium outdoor features.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
100% |
| Parking |
|
100% |
| Backyard |
|
91% |
| Washer |
|
91% |
| Dryer |
|
86% |
| Self Check-in |
|
82% |
| Patio or Balcony |
|
73% |
| BBQ Grill |
|
68% |
| Workspace |
|
68% |
| Outdoor Furniture |
|
50% |
| Pets |
|
41% |
| Pool |
|
5% |
| Sauna |
|
5% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Raeford Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Above average | 15% |
Raeford's ROI score of 60 out of 100 places it in the "Attractive Opportunity" band, reflecting a market where revenue relative to property prices is average but growth momentum and supply/demand dynamics are trending favorably. Below-average occupancy stability (30% vs. 34% state average) is the primary drag on the score, meaning investors should stress-test their projections for softer booking months. Pairing this data with on-the-ground regulatory research and a strong pricing strategy will be essential to unlocking the market's full potential.
Understanding local STR regulations is essential before investing in Raeford. Here's the current regulatory landscape:
Investors operating short-term rentals in Raeford, North Carolina should verify whether a permit or business registration is required through the City of Raeford and Hoke County. North Carolina does not impose a statewide STR permit, so local requirements can vary and should be confirmed with municipal authorities before listing.
Common restrictions that may apply include occupancy limits, minimum-stay requirements, noise ordinances, and parking regulations. HOA rules can also impose additional constraints, particularly in newer residential developments, so investors should review any applicable covenants before purchasing a property for STR use.
Short-term rental operators in North Carolina are generally subject to state and local occupancy taxes, as well as applicable sales tax. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their full obligations with the North Carolina Department of Revenue and Hoke County tax authorities.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Raeford can provide current regulatory guidance.
Financing an Airbnb investment in Raeford requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Raeford's rapid listing growth suggests demand drivers are becoming more widely recognized, though occupancy—currently at 30%—will need to firm up as supply expands. Seasonal data points to a strong summer-to-fall revenue window (July through October), and investors who optimize pricing during these months could see monthly earnings in the $2,200–$2,400 range. ADR may inch up modestly by 2–4% if demand continues its upward trajectory, but new supply entering the market could keep occupancy rates in the 28–33% band unless demand grows proportionally. Estimates indicate that operators who invest in guest experience and smart pricing tools will be best positioned to outperform market averages."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and market conditions may shift as new supply enters. Local regulations and tax obligations should be independently verified with municipal and state authorities before investing.
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