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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Rawlins presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Rawlins, WY is a micro-market with just 11 active Airbnb listings, offering investors a low-competition entry point along the I-80 corridor in south-central Wyoming. With an average daily rate of $117 and average annual revenue of $13,564, the market is modest in absolute terms but benefits from affordable home values averaging $296,940. The favorable supply/demand balance suggests room for well-positioned properties, though below-average occupancy at 14% means revenue depends heavily on capturing seasonal summer demand.
According to Rabbu market data, the Rawlins short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 11 |
| Average Daily Rate (ADR) | vs. $569 state avg. | $117 |
| Average Occupancy Rate | vs. 48% state avg. | 14% |
| RevPAN | ADR * Occupancy Rate | $16 |
| Average Monthly Revenue | Historical 12-month average | $1,130 |
| Average Annual Revenue | Historical 12-month average | $13,564 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors look at Rawlins for its extremely low competition, affordable entry prices, and a supply/demand dynamic that favors hosts who can capture seasonal traffic.
Key investment factors
"Rawlins presents a competitive but niche opportunity — the tiny listing count and above-average supply/demand balance create openings, yet below-average occupancy and market growth trends temper the upside. Revenue is heavily seasonal, with July ($1,865) delivering more than four times what February ($435) produces, so investors need a cash-flow strategy that accounts for long winter dry spells. Properties that cater to summer road-trippers and fall hunters stand the best chance of maximizing returns. At a 47 out of 100 ROI score, this is a market where selective deal sourcing and operational efficiency will separate profitable investments from underperformers."
— Rabbu Market Analysis Team
Rawlins shows extreme seasonality, with July ($1,865) and August ($1,851) generating roughly three to four times the revenue of winter months like February ($435). Investors should budget for significant income swings and consider the June–October window as the primary earning period.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$583 |
| February |
|
$435 |
| March |
|
$631 |
| April |
|
$567 |
| May |
|
$1,028 |
| June |
|
$1,764 |
| July |
|
$1,865 |
| August |
|
$1,851 |
| September |
|
$1,524 |
| October |
|
$1,567 |
| November |
|
$995 |
| December |
|
$749 |
Property size breakdown data is not currently available for Rawlins, likely due to the market's very small listing count of just 11 active properties. As the market grows, more granular supply distribution insights should emerge.
| Size | Trend | Value |
|---|
ADR data by property size is not available for this market at this time, reflecting the limited sample of 11 listings. Investors may need to evaluate individual comparable properties rather than relying on size-segmented averages.
| Size | Trend | Value |
|---|
RevPAN by property size data is not currently reported for Rawlins given the small inventory. The overall market RevPAN of $16 suggests that low occupancy significantly discounts the $117 ADR across available listings.
| Size | Trend | Value |
|---|
Occupancy rate breakdowns by bedroom count are unavailable due to limited listing volume. The market-wide 14% occupancy rate signals that most properties sit vacant for large portions of the year, particularly during the off-season.
| Size | Trend | Value |
|---|
Monthly revenue segmented by property size is not available for Rawlins at this time. Investors should reference the overall $1,130 average monthly revenue as a baseline and adjust expectations based on individual property characteristics.
| Size | Trend | Value |
|---|
Annual revenue by property size data is not reported for this micro-market. The market-wide average of $13,564 per year provides a general benchmark, though top-performing listings during peak season likely outperform this figure.
| Size | Trend | Value |
|---|
Parking leads at 100% prevalence — unsurprising for a highway-corridor market where nearly all guests arrive by car. Kitchens (91%), self check-in (73%), and laundry facilities (64%) round out guest expectations, while the 64% pet-friendly rate suggests catering to road-trippers with pets could be a differentiator.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
100% |
| Kitchen |
|
91% |
| Self Check-in |
|
73% |
| Dryer |
|
64% |
| Pets |
|
64% |
| Washer |
|
64% |
| Workspace |
|
46% |
| Backyard |
|
36% |
| BBQ Grill |
|
27% |
| Outdoor Furniture |
|
27% |
| Patio or Balcony |
|
18% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Rawlins Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Below average | 15% |
| Supply/Demand Balance | Above average | 15% |
Rawlins' ROI score of 47 out of 100 places it in the 'Competitive Opportunity' band, reflecting an average revenue-to-price ratio and above-average supply/demand balance offset by below-average occupancy stability and market growth trends. The small listing base creates favorable conditions for well-run properties, but the seasonal demand pattern and low year-round occupancy require careful underwriting. Pairing this data with local regulatory research and a conservative cash-flow model will help investors determine whether a Rawlins property fits their portfolio.
Understanding local STR regulations is essential before investing in Rawlins. Here's the current regulatory landscape:
Operators in Rawlins, Wyoming should verify whether a short-term rental permit or business license is required through the City of Rawlins or Carbon County before listing a property. Wyoming does not impose a statewide STR registration system, so local requirements may vary.
Common restrictions that may apply include occupancy limits, noise ordinances, parking requirements, and any HOA or deed restrictions on the property. Investors should confirm with local authorities whether minimum-stay rules or permit caps are in effect.
Wyoming has no state income tax, but hosts are generally responsible for collecting and remitting state and local lodging taxes. Major platforms like Airbnb often handle tax collection in Wyoming, though operators should confirm compliance with Carbon County's specific obligations.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Rawlins can provide current regulatory guidance.
Financing an Airbnb investment in Rawlins requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Rawlins is likely to see continued seasonal swings, with summer months (June–August) driving the bulk of annual income. Occupancy may remain in the 12–18% range unless hosts aggressively target road-trippers, hunters, and outdoor enthusiasts passing through the region. ADR could hold steady or see modest 1–3% increases as the listing count grows, but investors should plan conservatively around the market's pronounced off-season lulls from November through April."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts. Local regulations and tax obligations are subject to change; investors should verify current requirements with municipal authorities before purchasing.
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