Richmond Hill, GA Airbnb Market Data, Statistics, and Occupancy Rates

Richmond Hill Short-Term Rental Market Overview

Richmond Hill, GA is an emerging short-term rental micro-market with just 18 active Airbnb listings and an average annual revenue of $27,055 per property. Its 38% occupancy rate outperforms the Georgia state average of 32%, while the ADR of $152 sits well below the $299 state average — signaling a more affordable, family-oriented destination near Savannah. With listing counts surging 124% year-over-year and an above-average supply/demand balance, early investors may benefit from positioning in a market that's still finding its footing.

Key Market Statistics

According to Rabbu market data, the Richmond Hill short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Richmond Hill

Investors are drawn to Richmond Hill for its proximity to Savannah's tourism corridor, affordable property entry points relative to larger Georgia markets, and early-stage supply dynamics that favor first movers.

Expert Market Assessment

"Richmond Hill presents a moderate opportunity for STR investors willing to navigate a small, early-stage market. The ROI score of 59 out of 100 — labeled an "Attractive Opportunity" — reflects average revenue-to-price and occupancy stability alongside a favorable supply/demand dynamic. Seasonality is pronounced: July revenues top $3,687 while January drops to just $692, creating a roughly 5:1 peak-to-trough ratio that requires careful financial planning. Investors who can weather the winter lull and capitalize on strong summer and shoulder-season demand stand the best chance of solid returns here."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Richmond Hill

Average revenue by month in Richmond Hill

Revenue in Richmond Hill peaks sharply in July at $3,687 and bottoms out in January at just $692, creating a roughly 5:1 seasonal spread. The summer months (June through August) and early fall consistently perform above $2,500, while December through February represent a significant off-season that investors should budget for carefully.

Active Airbnb listings by property size in Richmond Hill

All reportable supply in Richmond Hill is concentrated in 3-bedroom properties, which account for 8 of the tracked listings. This narrow distribution suggests that other bedroom counts are either absent or too few to report, potentially signaling an opportunity for investors willing to differentiate with smaller or larger configurations.

Average daily rate (ADR) by property size in Richmond Hill

Three-bedroom properties in Richmond Hill command an ADR of $156, slightly above the market-wide average of $152. With only one property size category reporting, there's limited data to compare rate premiums across sizes, though the $156 figure provides a clear baseline for underwriting 3-bedroom investments.

Average RevPAN by property size in Richmond Hill

Three-bedroom listings generate $58 in revenue per available night, closely aligning with the overall market RevPAN of $57. This metric accounts for both nightly rate and occupancy, confirming that 3-bedroom units are the revenue backbone of this small market.

Average occupancy rates by property size in Richmond Hill

Three-bedroom properties maintain a 38% occupancy rate, matching the market average and outperforming the Georgia state figure of 32%. While not exceptional, this level of occupancy in a leisure-oriented market with strong seasonality represents a reasonable baseline for cash-flow modeling.

Average monthly revenue by property size in Richmond Hill

Three-bedroom units average $1,991 per month, which sits slightly below the market-wide average of $2,254 — suggesting that the small number of non-3-bedroom listings in the market may be pulling the overall average up. Investors targeting 3-bedroom homes should use this $1,991 figure as a more conservative and property-size-specific benchmark.

Average annual revenue by property size in Richmond Hill

At $23,892 in average annual revenue, 3-bedroom properties represent the only size with sufficient data to report in Richmond Hill. Against average home values of $583,320, this yields a gross revenue-to-price ratio of approximately 4.1%, which aligns with the ROI score's "Average" revenue-to-price assessment.

Most common amenities for Airbnb listings in Richmond Hill

Parking is universal across all Richmond Hill listings (100%), with kitchens and washers each at 94% — reflecting guest expectations for home-like convenience in a family-oriented market. BBQ grills (72%), pet-friendliness (67%), and outdoor furniture (56%) signal strong demand for outdoor living and pet-friendly stays, which investors should prioritize when outfitting a property.

Understanding Richmond Hill's ROI Score: 59/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Richmond Hill's ROI score of 59 out of 100 places it in the "Attractive Opportunity" band, reflecting average marks across revenue-to-price ratio, occupancy stability, and market growth trend, with an above-average supply/demand balance providing a notable bright spot. The favorable supply/demand dynamic — driven by rapid listing growth still catching up to traveler interest — is the strongest factor working in this market's favor. Investors should pair these metrics with on-the-ground regulatory research and conservative cash-flow modeling given the pronounced seasonal revenue swings.

Short-Term Rental Regulations in Richmond Hill

Understanding local STR regulations is essential before investing in Richmond Hill. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Richmond Hill, Georgia may be required to obtain permits or register their property with local authorities. Investors should verify current requirements directly with the City of Richmond Hill and Bryan County before listing a property.

Key Restrictions

Common restrictions in Georgia's smaller markets can include occupancy limits, minimum stay requirements, noise ordinances, and parking provisions. HOA covenants are particularly worth reviewing in Richmond Hill's newer subdivisions, as they may independently prohibit or limit short-term rentals regardless of municipal rules.

Tax Obligations

Hosts in Georgia are typically subject to state sales tax, county lodging taxes, and potentially local hotel/motel taxes on short-term rental income. Platforms like Airbnb often collect and remit some of these taxes automatically, but operators should confirm they're meeting all obligations with the Georgia Department of Revenue.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Richmond Hill can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Richmond Hill's rapid listing growth (124% YoY) suggests rising investor and traveler interest, though the small base of 18 listings means that figure can swing dramatically. Seasonal patterns point to July as the clear revenue peak at $3,687, with winter months softening considerably — expect occupancy to hover in the 35–42% range annually. ADR may edge up modestly by 2–4% as demand matures, but investors should plan for meaningful cash-flow dips from December through February when monthly revenue can drop below $700."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Richmond Hill, GA

What is the average Airbnb occupancy rate in Richmond Hill?

The average occupancy rate for Airbnb listings in Richmond Hill is currently 38%, which outperforms the Georgia state average of 32%. This suggests that despite being a small market, Richmond Hill listings are capturing consistent traveler demand, particularly during warmer months.

How much do Airbnb hosts make in Richmond Hill?

On average, Airbnb hosts in Richmond Hill earn approximately $2,254 per month and $27,055 per year based on trailing 12-month booking data. Revenue varies significantly by season — July is the strongest month at $3,687, while January is the softest at $692. Individual results depend on property quality, pricing strategy, and guest experience.

Is Richmond Hill a good market for Airbnb investment?

Richmond Hill scores a 59 out of 100 on Rabbu's ROI Score, placing it in the "Attractive Opportunity" category. The market benefits from above-average supply/demand balance and occupancy that exceeds the state average. However, the relatively small listing pool (18 active listings) and pronounced seasonality mean investors should model conservatively and plan for slower winter months. Pairing this data with local regulatory research is recommended before committing.

What is the average daily rate (ADR) for Airbnb in Richmond Hill?

The average daily rate in Richmond Hill is $152, which is significantly below the Georgia state average of $299. This lower ADR reflects the market's positioning as an affordable alternative to nearby Savannah and coastal destinations, and it can appeal to budget-conscious families and weekend travelers.

Are short-term rentals legal in Richmond Hill?

Short-term rentals may be permitted in Richmond Hill, GA, but specific regulations, permits, and zoning requirements can vary. Investors should consult directly with the City of Richmond Hill and Bryan County planning offices to confirm current rules, as local ordinances and HOA restrictions may apply.

When is peak season for Airbnb in Richmond Hill?

Peak season in Richmond Hill runs through the summer months, with July delivering the highest average monthly revenue at $3,687. June and March are also strong performers at $2,591 and $2,616 respectively. The slowest period is January, when revenue drops to around $692, followed by a gradual ramp-up through spring.

How many Airbnbs are there in Richmond Hill?

As of late April 2026, there are 18 active Airbnb listings in Richmond Hill. This represents a 124% increase year-over-year, indicating the market is growing quickly from a small base. The limited supply may present an opportunity for new entrants to capture demand before competition intensifies.

How is Airbnb revenue calculated in Richmond Hill?

The annual and monthly revenue figures for Richmond Hill are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results into a market-level historical average. Because each month uses its own historical performance data, the figures naturally reflect seasonal peaks and slower periods. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for Richmond Hill and surrounding areas
• Average daily rate, occupancy, and RevPAN trends across property sizes
• Monthly and annual revenue metrics based on trailing 12-month booking performance
• Property value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Data aggregated from multiple proprietary and third-party sources for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and market conditions may have shifted since the last update. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.