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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Rio Grande City presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Rio Grande City, TX is a small, emerging short-term rental market with just 25 active Airbnb listings and an average annual revenue of $9,514 per property. While the average daily rate of $105 sits well below the Texas state average of $276, the market's low home values — averaging $231,190 — and 282% year-over-year listing growth signal rising investor interest. Occupancy remains modest at 28%, so success here hinges on careful deal sourcing and targeting the property types and seasons that generate the strongest returns.
According to Rabbu market data, the Rio Grande City short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 25 |
| Average Daily Rate (ADR) | vs. $276 state avg. | $105 |
| Average Occupancy Rate | vs. 33% state avg. | 28% |
| RevPAN | ADR * Occupancy Rate | $29 |
| Average Monthly Revenue | Historical 12-month average | $792 |
| Average Annual Revenue | Historical 12-month average | $9,514 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Low property acquisition costs and rapid market growth make Rio Grande City appealing for investors willing to navigate lower occupancy and seasonal revenue swings.
Key investment factors
"Rio Grande City presents a competitive but uneven opportunity. Revenue is heavily seasonal — October leads at $1,469 per month, nearly four times the August low of $365 — so investors need to plan cash flow around distinct peak and soft periods. The above-average market growth trend and favorable supply/demand balance are encouraging, but below-average occupancy stability and revenue-to-price ratios mean careful property selection is essential. Targeting 2-bedroom units and maximizing fall/winter bookings will be key to extracting the best returns from this emerging border-region market."
— Rabbu Market Analysis Team
Revenue in Rio Grande City is sharply seasonal, peaking in October at $1,469 and dropping to a low of $365 in August — a spread of over 4x. The fall and early winter months (October through January) consistently outperform, while summer months represent the softest period for earnings.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,006 |
| February |
|
$657 |
| March |
|
$622 |
| April |
|
$830 |
| May |
|
$767 |
| June |
|
$595 |
| July |
|
$545 |
| August |
|
$365 |
| September |
|
$675 |
| October |
|
$1,469 |
| November |
|
$1,093 |
| December |
|
$885 |
The market's 25 listings skew heavily toward smaller properties, with 12 one-bedroom and 7 two-bedroom units making up the tracked supply. Larger properties (3+ bedrooms) are essentially absent, which could represent either a lack of demand for bigger units or an untested niche worth exploring.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
12 |
| 2 bedrooms |
|
7 |
ADR rises from $76 for 1-bedroom listings to $98 for 2-bedroom units, a 29% premium that's relatively modest. The step-up suggests 2-bedroom properties command better nightly rates without a proportionally large increase in acquisition or operating costs.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$76 |
| 2 bedrooms |
|
$98 |
Two-bedroom properties generate $31 in RevPAN — more than double the $14 earned by 1-bedroom units — reflecting both their higher ADR and stronger occupancy. For investors focused on per-night yield, 2-bedroom listings clearly deliver more efficient revenue generation in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$14 |
| 2 bedrooms |
|
$31 |
Occupancy diverges significantly by size: 2-bedroom listings average 32%, close to the Texas state average, while 1-bedroom units lag at just 19%. This gap suggests that guest demand in Rio Grande City favors slightly larger accommodations, making 1-bedroom investments riskier from a cash-flow standpoint.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
19% |
| 2 bedrooms |
|
32% |
Two-bedroom properties lead with $778 in average monthly revenue, outpacing 1-bedroom units at $508 by roughly 53%. The difference is driven by both higher nightly rates and substantially better occupancy for the larger format.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$508 |
| 2 bedrooms |
|
$778 |
On an annual basis, 2-bedroom listings earn approximately $9,343 compared to $6,098 for 1-bedroom properties. Given the relatively modest cost differential between acquiring a 1- versus 2-bedroom home in the area, the 2-bedroom configuration offers a meaningfully stronger return profile.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$6,098 |
| 2 bedrooms |
|
$9,343 |
Parking (96%) and a kitchen (92%) are near-universal, signaling that guests in Rio Grande City expect self-sufficient, home-like stays rather than hotel-style experiences. BBQ grills, self check-in, and washers each appear in 48% of listings, suggesting these amenities can differentiate a property without being strictly required.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
96% |
| Kitchen |
|
92% |
| BBQ Grill |
|
48% |
| Self Check-in |
|
48% |
| Washer |
|
48% |
| Backyard |
|
40% |
| Patio or Balcony |
|
40% |
| Pets |
|
36% |
| Dryer |
|
32% |
| Outdoor Furniture |
|
32% |
| Workspace |
|
24% |
| Lake Access |
|
4% |
| Pool |
|
4% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Rio Grande City Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Above average | 15% |
Rio Grande City's ROI Score of 39 out of 100 places it in the 'Competitive Opportunity' band, meaning the market has genuine potential but requires more careful deal selection. The below-average revenue-to-price ratio and occupancy stability weigh on the score, while above-average market growth and supply/demand balance provide upside for early movers. Pairing this data with thorough local regulatory research and a focus on 2-bedroom properties can help investors capture value that the headline score alone may understate.
Understanding local STR regulations is essential before investing in Rio Grande City. Here's the current regulatory landscape:
Short-term rental operators in Rio Grande City, Texas may need to obtain a local permit or register their property before listing. Investors should verify current permit requirements directly with the City of Rio Grande City and Starr County authorities, as regulations in smaller Texas municipalities can evolve quickly.
Common restrictions that may apply include occupancy limits, minimum-stay requirements, noise and parking ordinances, and HOA rules that could prohibit or limit short-term rentals. Investors should review any applicable deed restrictions and local zoning codes before acquiring a property for STR use.
Texas requires short-term rental operators to collect and remit the state hotel occupancy tax, and local jurisdictions may impose additional occupancy or tourism taxes. Many booking platforms like Airbnb handle tax collection automatically, but hosts should confirm their obligations with the Texas Comptroller and local tax offices.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Rio Grande City can provide current regulatory guidance.
Financing an Airbnb investment in Rio Grande City requires lenders who understand STR income. Rabbu partner lenders offer:
"With listing counts surging 282% year-over-year, Rio Grande City is clearly on investors' radar, and supply-demand dynamics still rate above average. Over the next 12–18 months, occupancy could drift toward 30–33% as the market matures, particularly if operators focus on 2-bedroom units that already achieve 32% occupancy. ADR growth of 2–5% is plausible given the low base, though rising competition may cap gains. Investors entering now should budget conservatively and plan for pronounced seasonality, with the strongest revenue concentrated in the fall and winter months."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, HOA rules, and tax requirements can change; always verify current rules before investing.
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