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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Riverton presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Riverton, UT is a suburban market south of Salt Lake City with 70 active Airbnb listings and an average annual revenue of $20,998 per listing. With an average daily rate of $176—well below Utah's $494 state average—and occupancy at 38%, the market rewards investors who can differentiate their properties and target the right guest segments. Home values averaging roughly $808K mean the revenue-to-price ratio is tight, so selective deal sourcing is essential to making the numbers work.
According to Rabbu market data, the Riverton short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 70 |
| Average Daily Rate (ADR) | vs. $494 state avg. | $176 |
| Average Occupancy Rate | vs. 42% state avg. | 38% |
| RevPAN | ADR * Occupancy Rate | $67 |
| Average Monthly Revenue | Historical 12-month average | $1,749 |
| Average Annual Revenue | Historical 12-month average | $20,998 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Riverton draws investor attention because of its proximity to the Salt Lake metro area and Utah's growing population, though relatively high home prices require disciplined underwriting to achieve acceptable returns.
Key investment factors
"Riverton presents a competitive but selective opportunity for STR investors. The ROI score of 39 out of 100 reflects a below-average revenue-to-price ratio driven by home values near $808K against roughly $21K in annual revenue, meaning only the sharpest deals will pencil out. Seasonality is moderately pronounced—March is the strongest revenue month at $2,288, while November bottoms out at $1,215, creating a roughly 88% swing between peak and trough. Investors who target larger properties and lean into the late-winter demand surge stand the best chance of outperforming the market average."
— Rabbu Market Analysis Team
Revenue peaks in March at $2,288 and dips to its lowest point in November at $1,215, creating a meaningful seasonal spread of nearly $1,100. The late-winter surge (February–March) likely reflects ski-season and spring-break demand, while a secondary summer bump in July–August keeps earnings above $1,900.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,849 |
| February |
|
$2,033 |
| March |
|
$2,288 |
| April |
|
$1,400 |
| May |
|
$1,470 |
| June |
|
$1,830 |
| July |
|
$1,978 |
| August |
|
$1,992 |
| September |
|
$1,731 |
| October |
|
$1,455 |
| November |
|
$1,215 |
| December |
|
$1,752 |
One-bedroom units dominate the supply with 23 listings, followed by 3-bedrooms at 18, while 4- and 5-bedroom properties are notably scarce with just 6 and 5 listings respectively. The limited supply of larger homes could represent an opportunity for investors, given those sizes command substantially higher revenue.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
23 |
| 2 bedrooms |
|
13 |
| 3 bedrooms |
|
18 |
| 4 bedrooms |
|
6 |
| 5 bedrooms |
|
5 |
ADR climbs from $106 for 1-bedroom listings to $343 for 5-bedroom properties, though the progression isn't perfectly linear—3-bedrooms actually price below 2-bedrooms at $159 versus $199. The steepest premium jump comes at the 5-bedroom tier, where the ADR is more than triple that of 1-bedroom units, suggesting strong guest willingness to pay for larger group accommodations.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$106 |
| 2 bedrooms |
|
$199 |
| 3 bedrooms |
|
$159 |
| 4 bedrooms |
|
$183 |
| 5 bedrooms |
|
$343 |
Two-bedroom listings deliver a solid RevPAN of $81, outperforming both 1-bedroom ($49) and 3-bedroom ($43) units, while 5-bedroom properties lead the pack at $101. The 3-bedroom segment's relatively low RevPAN of $43 suggests stiffer competition or softer demand at that size, making it the least efficient configuration on a per-night basis.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$49 |
| 2 bedrooms |
|
$81 |
| 3 bedrooms |
|
$43 |
| 4 bedrooms |
|
$68 |
| 5 bedrooms |
|
$101 |
One-bedroom units fill most consistently at 47% occupancy, followed by 2-bedrooms at 41%, while 3-bedroom and 5-bedroom listings trail at 28–29%. This pattern suggests smaller units attract steadier demand—likely from solo travelers and couples—while larger properties rely on less frequent but higher-value bookings to compensate for lower fill rates.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
47% |
| 2 bedrooms |
|
41% |
| 3 bedrooms |
|
28% |
| 4 bedrooms |
|
37% |
| 5 bedrooms |
|
29% |
Monthly revenue scales consistently with property size, from $1,110 for 1-bedrooms up to $3,272 for 5-bedroom homes—a nearly threefold difference. Four-bedroom properties earn $2,213 per month and represent a potentially attractive middle ground between revenue potential and the operational complexity of managing the largest units.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,110 |
| 2 bedrooms |
|
$1,471 |
| 3 bedrooms |
|
$1,843 |
| 4 bedrooms |
|
$2,213 |
| 5 bedrooms |
|
$3,272 |
Five-bedroom properties lead annual revenue at $39,265, nearly three times the $13,329 generated by 1-bedroom listings. The jump from 4-bedroom ($26,561) to 5-bedroom revenue is roughly $12,700, the largest incremental gain across all size categories, suggesting outsized returns for investors who can source and manage larger homes in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$13,329 |
| 2 bedrooms |
|
$17,660 |
| 3 bedrooms |
|
$22,116 |
| 4 bedrooms |
|
$26,561 |
| 5 bedrooms |
|
$39,265 |
Parking (99%) and kitchen access (97%) are near-universal expectations in Riverton, reflecting a guest base that values suburban convenience and self-sufficiency. Laundry facilities, self check-in, and workspace amenities are also common at 63–84%, while differentiators like hot tubs (23%) and pools (6%) remain relatively rare and could help a listing stand out.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
99% |
| Kitchen |
|
97% |
| Washer |
|
84% |
| Self Check-in |
|
83% |
| Dryer |
|
81% |
| Workspace |
|
63% |
| Patio or Balcony |
|
60% |
| Backyard |
|
53% |
| Outdoor Furniture |
|
33% |
| BBQ Grill |
|
30% |
| Pets |
|
30% |
| Hot Tub |
|
23% |
| Gym |
|
10% |
| Pool |
|
6% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Riverton Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
Riverton's ROI score of 39 out of 100 places it in the 'Competitive Opportunity' band, primarily weighed down by a below-average revenue-to-price ratio—annual revenues around $21K against home values near $808K make it difficult to achieve strong yields without a well-sourced deal. Occupancy stability, market growth, and supply/demand balance all register as average, indicating a market that functions but doesn't offer easy upside. Investors considering Riverton should pair this data with thorough local regulatory research and focus on larger property configurations where revenue potential is meaningfully higher.
Understanding local STR regulations is essential before investing in Riverton. Here's the current regulatory landscape:
Riverton, Utah may require a short-term rental business license or permit before listing a property on platforms like Airbnb. Investors should verify current requirements directly with the City of Riverton and the State of Utah, as local ordinances can change.
Common restrictions in suburban Utah markets can include occupancy limits per unit, parking requirements for guests, noise ordinances, and potential HOA rules that restrict or prohibit short-term rentals. Some municipalities also impose minimum-stay requirements or cap the number of active STR permits, so it's important to review both city and HOA-level regulations before purchasing.
Short-term rental hosts in Utah are typically required to collect and remit state sales tax as well as any applicable local transient room taxes. Many booking platforms handle tax collection automatically, but hosts should confirm their obligations with the Utah State Tax Commission to ensure full compliance.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Riverton can provide current regulatory guidance.
Financing an Airbnb investment in Riverton requires lenders who understand STR income. Rabbu partner lenders offer:
"Listing supply in Riverton has grown 125% year-over-year, signaling rising investor interest that could put additional pressure on occupancy if demand doesn't keep pace. Over the next 12–18 months, we estimate ADR could hold steady or edge up 1–3% as hosts refine pricing strategies, while occupancy may settle in the 35–42% range depending on how quickly supply stabilizes. Seasonal patterns suggest revenue will continue to peak in late winter and early spring—likely tied to ski-season spillover—offering a meaningful cash-flow window for well-positioned properties. Investors should plan for softer months in fall and early winter when average revenues dip below $1,500."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. Individual property results will vary based on location, condition, management quality, and pricing strategy.
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