Riverton, UT Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

39 / 100

Riverton presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Riverton Short-Term Rental Market Overview

Riverton, UT is a suburban market south of Salt Lake City with 70 active Airbnb listings and an average annual revenue of $20,998 per listing. With an average daily rate of $176—well below Utah's $494 state average—and occupancy at 38%, the market rewards investors who can differentiate their properties and target the right guest segments. Home values averaging roughly $808K mean the revenue-to-price ratio is tight, so selective deal sourcing is essential to making the numbers work.

Key Market Statistics

According to Rabbu market data, the Riverton short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 70
Average Daily Rate (ADR) vs. $494 state avg. $176
Average Occupancy Rate vs. 42% state avg. 38%
RevPAN ADR * Occupancy Rate $67
Average Monthly Revenue Historical 12-month average $1,749
Average Annual Revenue Historical 12-month average $20,998

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Riverton

Riverton draws investor attention because of its proximity to the Salt Lake metro area and Utah's growing population, though relatively high home prices require disciplined underwriting to achieve acceptable returns.

Key investment factors

  • Proximity to Salt Lake City provides access to corporate travelers, families, and event-driven demand
  • Larger properties (4–5 bedrooms) generate significantly higher annual revenue, reaching up to $39,265
  • Late-winter and early-spring revenue peaks suggest ski-season and spring-break demand spillover
  • Below-state-average ADR keeps nightly prices accessible to a broad guest base, supporting booking volume
  • Rapid listing growth (125% YoY) indicates strong investor confidence in the area's trajectory

Expert Market Assessment

"Riverton presents a competitive but selective opportunity for STR investors. The ROI score of 39 out of 100 reflects a below-average revenue-to-price ratio driven by home values near $808K against roughly $21K in annual revenue, meaning only the sharpest deals will pencil out. Seasonality is moderately pronounced—March is the strongest revenue month at $2,288, while November bottoms out at $1,215, creating a roughly 88% swing between peak and trough. Investors who target larger properties and lean into the late-winter demand surge stand the best chance of outperforming the market average."

— Rabbu Market Analysis Team

Understanding Riverton's ROI Score: 39/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Riverton Performance Weight
Revenue-to-Price Ratio Below average 40%
Occupancy Stability Average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Riverton's ROI score of 39 out of 100 places it in the 'Competitive Opportunity' band, primarily weighed down by a below-average revenue-to-price ratio—annual revenues around $21K against home values near $808K make it difficult to achieve strong yields without a well-sourced deal. Occupancy stability, market growth, and supply/demand balance all register as average, indicating a market that functions but doesn't offer easy upside. Investors considering Riverton should pair this data with thorough local regulatory research and focus on larger property configurations where revenue potential is meaningfully higher.

Short-Term Rental Regulations in Riverton

Understanding local STR regulations is essential before investing in Riverton. Here's the current regulatory landscape:

Permit Requirements

Riverton, Utah may require a short-term rental business license or permit before listing a property on platforms like Airbnb. Investors should verify current requirements directly with the City of Riverton and the State of Utah, as local ordinances can change.

Key Restrictions

Common restrictions in suburban Utah markets can include occupancy limits per unit, parking requirements for guests, noise ordinances, and potential HOA rules that restrict or prohibit short-term rentals. Some municipalities also impose minimum-stay requirements or cap the number of active STR permits, so it's important to review both city and HOA-level regulations before purchasing.

Tax Obligations

Short-term rental hosts in Utah are typically required to collect and remit state sales tax as well as any applicable local transient room taxes. Many booking platforms handle tax collection automatically, but hosts should confirm their obligations with the Utah State Tax Commission to ensure full compliance.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Riverton can provide current regulatory guidance.

Short-Term Rental Financing for Riverton

Financing an Airbnb investment in Riverton requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Riverton Lender →

Future Outlook & Long-Term Forecast

"Listing supply in Riverton has grown 125% year-over-year, signaling rising investor interest that could put additional pressure on occupancy if demand doesn't keep pace. Over the next 12–18 months, we estimate ADR could hold steady or edge up 1–3% as hosts refine pricing strategies, while occupancy may settle in the 35–42% range depending on how quickly supply stabilizes. Seasonal patterns suggest revenue will continue to peak in late winter and early spring—likely tied to ski-season spillover—offering a meaningful cash-flow window for well-positioned properties. Investors should plan for softer months in fall and early winter when average revenues dip below $1,500."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Riverton, UT

What is the average Airbnb occupancy rate in Riverton?
The average occupancy rate for Airbnb listings in Riverton is currently 38%, which trails Utah's statewide average of 42%. Occupancy varies meaningfully by property size—1-bedroom units lead at 47%, while 3-bedroom and 5-bedroom listings hover around 28–29%. Investors can improve their occupancy by offering competitive pricing, maintaining high guest review scores, and providing sought-after amenities.
How much do Airbnb hosts make in Riverton?
On average, Airbnb hosts in Riverton earn approximately $1,749 per month or $20,998 per year, based on the trailing 12 months of booking data from active comparable listings. Revenue scales significantly with property size: 1-bedroom units average about $13,329 annually, while 5-bedroom properties reach roughly $39,265. Individual results depend on factors like property quality, pricing strategy, and how well you manage seasonal demand swings.
Is Riverton a good market for Airbnb investment?
Riverton carries a Rabbu ROI Score of 39 out of 100, placing it in the 'Competitive Opportunity' category. Strong investor interest and population growth in the Salt Lake metro area support demand, but average home values near $808K make the revenue-to-price ratio challenging. Investors willing to source deals selectively—particularly larger properties that command higher nightly rates—may find opportunities that outperform the market average.
What is the average daily rate (ADR) for Airbnb in Riverton?
The average daily rate in Riverton is $176, significantly below Utah's statewide average of $494. ADR ranges from $106 for 1-bedroom listings up to $343 for 5-bedroom properties, so property size is a major lever for nightly rate optimization. The lower ADR relative to the state reflects Riverton's suburban positioning, which appeals to a broad but more price-conscious guest segment.
Are short-term rentals legal in Riverton?
Short-term rentals generally operate in Riverton, UT, but local regulations may require a business license, STR permit, or compliance with specific zoning rules. Investors should check directly with the City of Riverton and review any applicable HOA restrictions before purchasing or listing a property, as rules can vary by neighborhood and may change over time.
When is peak season for Airbnb in Riverton?
Peak revenue months in Riverton are February and March, when average monthly revenue reaches $2,033 and $2,288 respectively—likely driven by ski-season demand and proximity to Utah's mountain resorts. A secondary bump occurs in July and August around $1,978–$1,992. The slowest period falls in October through November, with November averaging just $1,215, so investors should budget for leaner months in the fall.
How many Airbnbs are there in Riverton?
There are currently 70 active Airbnb listings in Riverton as of April 2026. The market has seen rapid growth with a 125% year-over-year increase in active listings. One-bedroom units make up the largest share at 23 listings, followed by 3-bedroom properties at 18, indicating a market weighted toward smaller and mid-size accommodations.
How is Airbnb revenue calculated in Riverton?
The annual and monthly revenue figures shown for Riverton are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently and naturally reflects seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the Riverton, UT market
  • Average daily rates, occupancy rates, and RevPAN metrics across property sizes
  • Monthly and annual revenue estimates based on trailing 12-month booking performance
  • Home value data sourced from the Zillow Home Value Index (ZHVI)
  • Amenity prevalence data across active listings to inform property setup decisions

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. Individual property results will vary based on location, condition, management quality, and pricing strategy.

Next Steps

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