Rock Springs, WY Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

55 / 100

Rock Springs offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.

Rock Springs Short-Term Rental Market Overview

Rock Springs, WY is a compact short-term rental market with just 29 active Airbnb listings, offering investors a low-competition landscape in southwestern Wyoming. With an average annual revenue of $14,180 and home values around $429,107, the market carries a below-average revenue-to-price ratio but benefits from above-average growth trends — active listings surged 285% year over year, signaling rapidly rising demand. The market's energy-sector workforce and proximity to Flaming Gorge recreation areas create a blend of business and leisure travel that keeps bookings flowing across multiple seasons.

Key Market Statistics

According to Rabbu market data, the Rock Springs short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 29
Average Daily Rate (ADR) vs. $569 state avg. $107
Average Occupancy Rate vs. 48% state avg. 28%
RevPAN ADR * Occupancy Rate $30
Average Monthly Revenue Historical 12-month average $1,181
Average Annual Revenue Historical 12-month average $14,180

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Rock Springs

Rock Springs appeals to investors seeking an early-stage market where low competition, affordable entry relative to coastal alternatives, and growing traveler demand create potential for outsized positioning advantages.

Key investment factors

  • Energy-sector and industrial workforce drives midweek demand beyond typical leisure patterns
  • Only 29 active listings mean limited competition and room to capture market share
  • Above-average market growth trend suggests accelerating traveler interest in the area
  • Proximity to Flaming Gorge and outdoor recreation draws summer leisure visitors
  • Average home values of $429,107 remain accessible compared to resort-market pricing in Wyoming

Expert Market Assessment

"Rock Springs presents a moderate-opportunity profile: the ROI score of 55 out of 100 reflects an attractive but nuanced picture. Strong seasonality drives revenue peaks in July ($2,058 average) while winter months like February dip to $564, creating a roughly 3.5x spread that investors need to plan around. The market's above-average growth trend and balanced supply-demand dynamics offset the currently below-average revenue-to-price ratio, making this a market better suited for investors focused on long-term positioning rather than immediate cash-flow maximization."

— Rabbu Market Analysis Team

Understanding Rock Springs's ROI Score: 55/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Rock Springs Performance Weight
Revenue-to-Price Ratio Below average 40%
Occupancy Stability Average 30%
Market Growth Trend Above average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Rock Springs earns an ROI score of 55 out of 100, placing it in the Attractive Opportunity band — a market with genuine potential but factors that require careful evaluation. The below-average revenue-to-price ratio tempers enthusiasm, but above-average market growth and stable supply-demand balance suggest improving fundamentals. Investors should pair this data with thorough local regulatory research and conservative underwriting to account for the market's significant seasonal swings.

Short-Term Rental Regulations in Rock Springs

Understanding local STR regulations is essential before investing in Rock Springs. Here's the current regulatory landscape:

Permit Requirements

Operators considering a short-term rental in Rock Springs, Wyoming should verify whether the city requires a business license, STR permit, or registration before listing. Sweetwater County and the State of Wyoming may have additional requirements, so consulting the local planning office and city clerk is strongly recommended.

Key Restrictions

Common STR restrictions in similar Wyoming markets include occupancy limits tied to bedroom count, noise and nuisance ordinances, parking requirements, and potential HOA covenants that may prohibit or limit short-term rentals. Investors should review any applicable zoning overlays and homeowner association rules before purchasing.

Tax Obligations

Wyoming does not impose a state income tax, but short-term rental hosts are generally responsible for collecting and remitting state and local lodging taxes. Many booking platforms handle collection automatically, though operators should confirm compliance with Sweetwater County and any Rock Springs-specific transient occupancy tax requirements.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Rock Springs can provide current regulatory guidance.

Short-Term Rental Financing for Rock Springs

Financing an Airbnb investment in Rock Springs requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Rock Springs Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Rock Springs is expected to see continued supply growth as investor interest catches up with the demand signal reflected in the 285% listing increase. Occupancy, currently at 28%, may tighten slightly as the market matures, with estimates pointing toward a range of 30–35% if new supply remains measured. ADR could see modest appreciation of 3–5% driven by summer peak demand, and monthly revenues should continue concentrating in the May-through-August corridor. Investors entering now should plan for meaningful seasonality and budget conservatively around the winter soft months."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Rock Springs, WY

What is the average Airbnb occupancy rate in Rock Springs?
The average Airbnb occupancy rate in Rock Springs is currently 28%, which is below the Wyoming state average of 48%. Occupancy varies significantly by property size — 2-bedroom listings average 39% occupancy while 1-bedroom units sit at 26%. Seasonal demand patterns, particularly the summer surge, play a large role in these figures.
How much do Airbnb hosts make in Rock Springs?
Airbnb hosts in Rock Springs earn an average of $1,181 per month and approximately $14,180 per year based on trailing 12-month performance data. Revenue varies by property size: 2-bedroom listings generate about $15,832 annually, while 1-bedroom properties average $10,055. Peak summer months like July can push monthly revenue above $2,000.
Is Rock Springs a good market for Airbnb investment?
Rock Springs earns an ROI score of 55 out of 100, classified as an Attractive Opportunity. The market benefits from above-average growth trends and balanced supply-demand dynamics, though the revenue-to-price ratio is currently below average given home values around $429,107. It's best suited for investors who can weather seasonal fluctuations and are looking to establish a foothold in a rapidly growing, low-competition market.
What is the average daily rate (ADR) for Airbnb in Rock Springs?
The average daily rate in Rock Springs is $107, significantly below the Wyoming state average of $569. This reflects the market's positioning as a workforce and budget-recreation destination rather than a luxury resort area. Two-bedroom listings command $109 per night on average, while 1-bedroom properties average $73.
Are short-term rentals legal in Rock Springs?
Short-term rentals are generally permitted in Rock Springs, Wyoming, though hosts should verify local licensing and permit requirements with the city and Sweetwater County before listing. Zoning restrictions, HOA rules, and lodging tax obligations may also apply. We recommend consulting the Rock Springs city clerk's office for the most current regulatory guidance.
When is peak season for Airbnb in Rock Springs?
Peak season in Rock Springs runs from May through August, with July delivering the highest average monthly revenue at $2,058. The summer months benefit from outdoor recreation tourism at nearby Flaming Gorge and increased travel activity. The slowest months are January and February, when average revenue drops to $616 and $564 respectively.
How many Airbnbs are there in Rock Springs?
Rock Springs currently has 29 active Airbnb listings as of April 2026. The market is split primarily between 1-bedroom properties (12 listings) and 2-bedroom properties (10 listings). Notably, active listings grew 285% year over year, indicating rapidly increasing investor and host interest in the area.
How is Airbnb revenue calculated in Rock Springs?
The annual and monthly revenue figures for Rock Springs are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and how actively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for Rock Springs and surrounding areas
  • Average daily rate, occupancy, and RevPAN metrics tracked over time
  • Monthly and annual revenue estimates based on trailing 12-month booking performance
  • Property size breakdowns covering bedroom count, rates, and occupancy patterns
  • Home value data sourced from the Zillow Home Value Index (ZHVI) for investment context

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, permit requirements, and tax obligations may change; always verify with Rock Springs and Sweetwater County authorities before investing. Individual property results will vary based on location, condition, pricing strategy, and management quality.

Next Steps

Ready to invest in Rock Springs's short-term rental market? Take action with these resources:

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