Rockport, TX Airbnb Market Data, Statistics, and Occupancy Rates

Rockport Short-Term Rental Market Overview

Rockport, TX is a coastal market on the Texas Gulf that draws visitors for fishing, birding, and beach getaways, creating a clear seasonal demand cycle for short-term rentals. With 433 active Airbnb listings, an average daily rate of $199, and average annual revenue of $26,004, the market offers moderate income potential — though occupancy at 29% sits below the state average of 33%. Investors willing to be selective on property type and pricing strategy can still find workable deals, particularly in larger configurations that command significantly higher nightly rates.

Key Market Statistics

According to Rabbu market data, the Rockport short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Rockport

Rockport appeals to investors seeking a coastal Texas vacation rental market with strong summer seasonality and the potential for outsized returns on larger properties.

Expert Market Assessment

"Rockport presents a competitive opportunity that rewards careful deal selection. The market's pronounced seasonality — July revenue of $4,488 is more than five times the December low of $799 — means investors need to plan for lean winter months when underwriting deals. Occupancy stability scores below average, reinforcing the importance of pricing strategy and property differentiation. That said, larger homes generate meaningful revenue, and the coastal lifestyle appeal provides a reliable demand floor during peak season that keeps this market on investors' radar."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Rockport

Average revenue by month in Rockport

Rockport's revenue cycle is sharply seasonal: July leads at $4,488 average monthly revenue, while December bottoms out at just $799 — a nearly 5.6x spread. The summer months of June through August account for the lion's share of annual earnings, and investors should budget for significantly leaner revenue from October through February.

Active Airbnb listings by property size in Rockport

Two-bedroom properties dominate supply with 130 listings, followed by 3-bedrooms (118) and 1-bedrooms (95). Larger 4- and 5-bedroom homes are relatively scarce at 51 and 16 listings respectively, which may signal less competition and potential pricing power for investors targeting those segments.

Average daily rate (ADR) by property size in Rockport

ADR climbs steeply with property size, from $105 for studios to $487 for 5-bedroom homes — a 4.6x premium. The jump from 3 bedrooms ($210) to 4 bedrooms ($349) is particularly notable, suggesting strong group and family demand willing to pay meaningfully more for extra space.

Average RevPAN by property size in Rockport

Five-bedroom properties deliver the highest RevPAN at $142, nearly tripling the 3-bedroom figure of $47 despite similar occupancy rates. Two-bedroom units hold a respectable $52 RevPAN and may offer a more accessible entry point, while studios lag at $31 per available night.

Average occupancy rates by property size in Rockport

One-bedroom units fill most consistently at 36% occupancy, with 2-bedrooms close behind at 34%, while 3-bedroom homes trail at just 22%. This pattern suggests smaller units benefit from broader demand appeal, though their lower nightly rates mean higher occupancy doesn't always translate to higher total revenue.

Average monthly revenue by property size in Rockport

Monthly revenue scales dramatically with size — 5-bedroom properties average $5,438 per month compared to just $1,243 for studios, a 4.4x difference. The gap between 3-bedroom ($2,368) and 4-bedroom ($4,449) homes is especially striking, indicating that the larger-home segment captures disproportionate revenue in this market.

Average annual revenue by property size in Rockport

At the top end, 5-bedroom homes average $65,264 in annual revenue, while 4-bedrooms generate $53,398 — both well above the market average of $26,004. Smaller configurations like studios ($14,919) and 1-bedrooms ($18,210) may struggle to cover operating costs on higher-value properties, making bedroom count a critical underwriting variable.

Most common amenities for Airbnb listings in Rockport

Parking and kitchens top the amenity list at 95% prevalence each, reflecting baseline guest expectations in this drive-to coastal market. Outdoor-oriented features like BBQ grills (82%), patios (78%), and outdoor furniture (74%) are near-standard, while differentiators like pools (49%), waterfront access (42%), and hot tubs (15%) offer opportunities to stand out from competitors.

Understanding Rockport's ROI Score: 50/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Rockport's ROI Score of 50 out of 100 places it in the "Competitive Opportunity" band, meaning investor demand is real but the math requires careful property selection. The revenue-to-price ratio and market growth trend both rate as average, while occupancy stability falls below average — a reflection of the pronounced seasonal swings that define this Gulf Coast market. Pairing this data with thorough local regulatory research and a focus on larger, higher-earning property types will help investors identify deals that pencil out despite tighter competition.

Short-Term Rental Regulations in Rockport

Understanding local STR regulations is essential before investing in Rockport. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Rockport, TX should expect to register with the city and obtain any applicable permits before listing a property. Texas state law also requires STR operators to collect and remit hotel occupancy taxes, so investors should verify current local requirements with the City of Rockport and Aransas County authorities.

Key Restrictions

Common restrictions that may apply include occupancy limits, noise ordinances, parking requirements, and minimum-stay provisions. HOA rules can also impose additional limitations, so investors should review any deed restrictions or community covenants before purchasing a property intended for short-term rental use.

Tax Obligations

Texas imposes a state hotel occupancy tax on short-term rentals, and local jurisdictions may layer on additional taxes. Platforms like Airbnb often collect and remit some or all of these taxes automatically, but hosts should confirm their obligations with the Texas Comptroller and local tax offices to ensure full compliance.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Rockport can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Rockport's summer-driven demand pattern should continue to anchor peak earnings in June and July, with monthly revenue estimates in the $3,400–$4,500 range during those months. Occupancy may face some pressure given 139% year-over-year listing growth, so ADR discipline will matter more than ever. We estimate market-wide ADR could hold steady or edge up 1–3% if supply growth moderates, while occupancy rates may remain in the high-20s to low-30s range. Investors focused on 4- and 5-bedroom properties appear best positioned to capture premium rates that offset softer shoulder-season months."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Rockport, TX

What is the average Airbnb occupancy rate in Rockport?

The average Airbnb occupancy rate in Rockport is currently 29%, which falls below the Texas state average of 33%. Occupancy varies significantly by property size — 1-bedroom units lead at 36%, while 3-bedroom homes see just 22%. Seasonal demand plays a major role, with summer months pulling occupancy well above the annual average.

How much do Airbnb hosts make in Rockport?

Based on trailing 12-month data, the average Airbnb host in Rockport earns approximately $2,167 per month or $26,004 per year. However, earnings vary substantially by property size: studios average about $14,919 annually, while 5-bedroom properties pull in roughly $65,264. Peak summer months like July can generate $4,488 in average monthly revenue, while December drops to around $799.

Is Rockport a good market for Airbnb investment?

Rockport scores 50 out of 100 on Rabbu's ROI Score, placing it in the "Competitive Opportunity" category. This means investor interest and demand are solid, but higher property prices and growing competition require more selective deal sourcing. Larger properties (4–5 bedrooms) tend to deliver the strongest returns, though investors should account for significant seasonality and below-average occupancy when building financial projections.

What is the average daily rate (ADR) for Airbnb in Rockport?

The average daily rate for Airbnb listings in Rockport is $199, which is below the Texas state average of $276. ADR scales meaningfully with property size — studios average $105 per night, while 5-bedroom homes command $487. This pricing gradient makes larger properties particularly attractive for investors looking to maximize nightly revenue.

Are short-term rentals legal in Rockport?

Short-term rentals operate in Rockport, TX, with 433 active Airbnb listings currently on the market. However, operators should verify permit and registration requirements with the City of Rockport and Aransas County, as local regulations can change. Texas state law requires collection of hotel occupancy taxes on short-term rentals, and additional local rules around noise, parking, and occupancy limits may apply.

When is peak season for Airbnb in Rockport?

Peak season in Rockport runs from June through August, with July being the strongest month at an average revenue of $4,488. March also sees a notable bump to $2,955, likely driven by spring break travel. The slowest months are November and December, when average revenue drops to $944 and $799 respectively — a spread of more than 5x between peak and trough.

How many Airbnbs are there in Rockport?

As of April 2026, there are 433 active Airbnb listings in Rockport. The market has seen significant growth, with active listings increasing 139% year over year. Two-bedroom properties make up the largest share of supply at 130 listings, followed closely by 3-bedroom homes at 118 and 1-bedroom units at 95.

How is Airbnb revenue calculated in Rockport?

The annual and monthly revenue figures shown for Rockport are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance data. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Rockport market
• Average daily rate, occupancy, and RevPAN trends across property sizes
• Monthly and annual revenue estimates based on trailing 12-month booking data
• Property value benchmarks from Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active short-term rental listings

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local short-term rental regulations may change; investors should verify current rules with municipal and county authorities before purchasing. Individual property performance will vary based on location, condition, amenities, pricing strategy, and management quality.