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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Romulus shows standout short-term rental potential based on its current revenue, occupancy, and pricing trends.
Romulus, NY sits in the heart of the Finger Lakes region, and its short-term rental metrics reflect the area's draw as a seasonal getaway destination. With an average annual revenue of $53,485 across just 10 active Airbnb listings and an ADR of $360, this micro-market offers surprisingly strong earning potential relative to its small inventory. The ROI score of 84 out of 100 — rated a Standout Opportunity — is driven by above-average revenue-to-price ratios and favorable supply/demand dynamics, making it worth a closer look for investors seeking lake-country exposure.
According to Rabbu market data, the Romulus short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 10 |
| Average Daily Rate (ADR) | vs. $381 state avg. | $360 |
| Average Occupancy Rate | vs. 40% state avg. | 17% |
| RevPAN | ADR * Occupancy Rate | $60 |
| Average Monthly Revenue | Historical 12-month average | $4,457 |
| Average Annual Revenue | Historical 12-month average | $53,485 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors are drawn to Romulus for its combination of limited STR supply, premium nightly rates, and the enduring seasonal appeal of the Finger Lakes tourism corridor.
Key investment factors
"Romulus presents a compelling niche opportunity rather than a volume play. The market's strength lies in its dramatic seasonality — July and August each generate over $9,500 in average monthly revenue, roughly seven to eight times what January produces — paired with very limited competition. Occupancy sits at 17%, well below the 40% state average, which reflects the concentrated booking window rather than weak demand; hosts effectively earn a full year's income in about five peak months. For investors comfortable with seasonal cash-flow patterns and the Finger Lakes' growing tourism profile, this market scores well on the metrics that matter most."
— Rabbu Market Analysis Team
Romulus exhibits extreme seasonality, with July ($9,517) and August ($9,513) generating roughly 7–8x the revenue of January ($1,243). The May-through-October window accounts for the vast majority of annual earnings, making seasonal pricing strategy and off-season cost management critical for profitability.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,243 |
| February |
|
$1,304 |
| March |
|
$1,633 |
| April |
|
$2,886 |
| May |
|
$5,217 |
| June |
|
$6,051 |
| July |
|
$9,517 |
| August |
|
$9,513 |
| September |
|
$5,865 |
| October |
|
$5,167 |
| November |
|
$2,835 |
| December |
|
$2,250 |
Property size breakdowns are not available for this market due to its small inventory of just 10 listings. This limited data makes it difficult to identify supply gaps by bedroom count, though it also suggests any well-positioned property could carve out a niche.
| Size | Trend | Value |
|---|
ADR data by property size is not currently available for Romulus given the small sample of active listings. The overall market ADR of $360 indicates strong pricing power across the inventory, likely reflecting the premium guests place on Finger Lakes lakeside properties.
| Size | Trend | Value |
|---|
RevPAN breakdowns by bedroom count are unavailable for this market. The overall RevPAN of $60 reflects the low annual occupancy rate applied against a strong $360 ADR, underscoring that revenue is concentrated in high-earning peak months rather than spread evenly across the year.
| Size | Trend | Value |
|---|
Occupancy data by property size is not available for Romulus. The market-wide 17% occupancy rate is a function of pronounced seasonality rather than weak demand — summer months fill up at much higher rates while winter months pull the annual average down significantly.
| Size | Trend | Value |
|---|
Monthly revenue by property size is not broken out in this market due to the small listing count. With only 10 active properties, investors should evaluate individual comparable listings to estimate revenue for a specific bedroom configuration.
| Size | Trend | Value |
|---|
Annual revenue by property size data is unavailable. The market-wide average of $53,485 per year provides a useful baseline, but investors targeting larger lakefront homes may see materially higher returns given the premium guests typically pay for group-friendly properties in lake markets.
| Size | Trend | Value |
|---|
Every listing in Romulus offers a kitchen, and 90% provide a backyard, BBQ grill, parking, washer, dryer, and self check-in — signaling that guests expect a fully equipped, self-sufficient vacation home experience. Lake access (50%) and beach access (40%) are notable differentiators, and properties offering these waterfront amenities likely command premium rates in this Finger Lakes market.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
100% |
| Backyard |
|
90% |
| BBQ Grill |
|
90% |
| Dryer |
|
90% |
| Parking |
|
90% |
| Self Check-in |
|
90% |
| Washer |
|
90% |
| Patio or Balcony |
|
80% |
| Outdoor Furniture |
|
70% |
| Pets |
|
60% |
| Lake Access |
|
50% |
| Beach Access |
|
40% |
| Workspace |
|
40% |
| Beachfront |
|
30% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Romulus Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Above average | 15% |
Romulus earns an ROI score of 84 out of 100, placing it firmly in the Standout Opportunity band. This score is buoyed by above-average marks in revenue-to-price ratio, occupancy stability, and supply/demand balance, with market growth trend rated as average — reflecting steady rather than explosive expansion. Investors should pair these encouraging metrics with on-the-ground regulatory research and a realistic seasonal cash-flow model before committing capital.
Understanding local STR regulations is essential before investing in Romulus. Here's the current regulatory landscape:
Short-term rental operators in Romulus, NY should verify whether a permit, registration, or zoning approval is required through the Town of Romulus and Seneca County offices. New York State does not impose a statewide STR licensing framework, so local rules vary and should be confirmed before purchasing.
Common restrictions that may apply include occupancy limits, minimum stay requirements, noise and parking standards, and septic or well capacity rules — particularly relevant in a rural lakeside community. Investors should also check for any HOA covenants or deed restrictions that could limit short-term rental use on a specific parcel.
New York State requires collection of sales tax and any applicable local occupancy or hotel taxes on short-term rentals. Platforms like Airbnb often handle state and county tax remittance automatically, but hosts should confirm their obligations with the New York Department of Taxation to ensure full compliance.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Romulus can provide current regulatory guidance.
Financing an Airbnb investment in Romulus requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Romulus is likely to see continued summer-driven demand given its proximity to Seneca Lake and Finger Lakes wine country. Monthly revenue data shows a dramatic seasonal peak in July and August, suggesting ADR could hold steady or edge up 2–4% during high season as supply remains tight at around 10 listings. Active listing counts grew 41% year-over-year, so investors should watch whether new supply begins to compress occupancy — though the current supply/demand balance still favors hosts. Off-season months will likely remain soft, so budgeting conservatively for January through March is prudent."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. Local regulations, zoning, and tax requirements should be independently verified before making an investment decision.
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