Rowland Heights, CA Airbnb Market Data, Statistics, and Occupancy Rates

Rowland Heights Short-Term Rental Market Overview

Rowland Heights sits in a competitive corner of the Southern California short-term rental landscape, with 167 active Airbnb listings and an average annual revenue of $18,549 per property. The market's ADR of $136 comes in well below the $551 state average, yet occupancy holds at 42%—nearly matching the 43% California benchmark. With average home values at roughly $1.37 million, selective deal sourcing and a focus on larger property configurations will be essential for investors seeking attractive returns here.

Key Market Statistics

According to Rabbu market data, the Rowland Heights short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Rowland Heights

Investors are drawn to Rowland Heights for its proximity to greater Los Angeles demand drivers and the relatively wide revenue spread between small and large properties, which rewards strategic property selection.

Expert Market Assessment

"Rowland Heights presents a moderate opportunity for short-term rental investors who are willing to be strategic about property selection. Revenue seasonality is notable—July peaks at $2,095 in average monthly revenue while January dips to $1,196, creating a roughly 75% swing between the best and weakest months. The ROI score of 50 out of 100 reflects a below-average revenue-to-price ratio driven by high home values, though occupancy stability and supply-demand dynamics land squarely in the average range. Investors targeting 3- to 5-bedroom homes will find the most compelling revenue profiles, but should underwrite conservatively given the market's competitive pricing environment."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Rowland Heights

Average revenue by month in Rowland Heights

Revenue in Rowland Heights peaks in July at $2,095 and bottoms out in January at $1,196, representing a roughly 75% seasonal spread. Summer months (June–August) consistently outperform, while winter and early spring bring softer returns—investors should plan cash reserves to bridge the quieter months.

Active Airbnb listings by property size in Rowland Heights

One-bedroom units dominate the supply with 99 of 167 total listings, while 3-bedroom (14) and 5-bedroom (5) properties are notably underrepresented. This supply gap in mid-to-large configurations could signal opportunity for investors willing to list bigger homes where competition is thinner.

Average daily rate (ADR) by property size in Rowland Heights

ADR climbs steeply with bedroom count, from $68 for 1-bedroom units to $363 for 5-bedroom homes—a more than 5x premium. The sharpest jump occurs between 3-bedroom ($195) and 4-bedroom ($291) properties, suggesting that the move to larger homes commands a significant nightly price premium.

Average RevPAN by property size in Rowland Heights

RevPAN scales steadily from $27 for 1-bedroom listings to $192 for 5-bedroom properties, with the largest units delivering more than 7x the revenue per available night of the smallest. This makes a strong case that bigger properties generate superior yield per night even after accounting for their occupancy rates.

Average occupancy rates by property size in Rowland Heights

Five-bedroom listings lead occupancy at 53%, while 1-bedroom units trail at 39%. Two- and 3-bedroom properties cluster in the mid-to-upper 40s, offering a reasonable balance of demand consistency without the higher acquisition costs of the largest homes.

Average monthly revenue by property size in Rowland Heights

Monthly revenue spans from $849 for 1-bedroom units to $6,716 for 5-bedroom properties, with each step up in bedrooms delivering a meaningful revenue increase. The jump from 3-bedroom ($3,425) to 4-bedroom ($5,129) is particularly notable, adding nearly $1,700/month.

Average annual revenue by property size in Rowland Heights

Annual revenue ranges from $10,191 for 1-bedroom listings to $80,602 for 5-bedroom homes, underscoring that larger properties offer the strongest gross revenue potential. Four- and 5-bedroom configurations at $61,557 and $80,602 respectively stand out as the top-earning tiers for investors who can absorb the higher upfront costs.

Most common amenities for Airbnb listings in Rowland Heights

Parking (95%), kitchen access (90%), and laundry amenities (86% washer, 75% dryer) are near-universal expectations among Rowland Heights guests, reflecting a suburban market where guests value home-like conveniences. Self check-in (67%) and dedicated workspaces (62%) also appear frequently, suggesting a meaningful share of business or remote-work travelers.

Understanding Rowland Heights's ROI Score: 50/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Rowland Heights earns an ROI score of 50 out of 100, placing it in the 'Competitive Opportunity' band where investor interest is high but returns require careful deal selection. The below-average revenue-to-price ratio—driven by home values averaging $1.37 million against $18,549 in annual revenue—is the primary drag, while occupancy stability, market growth, and supply-demand balance all rate as average. Investors should pair this data with thorough local regulatory research and focus on larger property configurations to improve their revenue-to-cost equation.

Short-Term Rental Regulations in Rowland Heights

Understanding local STR regulations is essential before investing in Rowland Heights. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Rowland Heights, California may be required to obtain permits or register their rental with Los Angeles County authorities, as Rowland Heights is an unincorporated community. Investors should confirm current permit and registration requirements directly with Los Angeles County's Department of Regional Planning before listing a property.

Key Restrictions

Common restrictions in the area can include occupancy limits per bedroom, minimum-stay requirements, noise ordinances, and designated parking mandates. HOA rules may further restrict or prohibit short-term rentals in certain communities, so reviewing CC&Rs before purchasing is strongly recommended.

Tax Obligations

STR operators in California are generally subject to Transient Occupancy Tax (TOT), and in unincorporated Los Angeles County this can apply at the county rate. Platforms like Airbnb often collect and remit these taxes on behalf of hosts, but investors should verify their specific obligations with a local tax advisor.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Rowland Heights can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Rowland Heights listings are likely to see continued seasonal peaks during the summer months, with July and August remaining the strongest revenue generators. We estimate ADR may edge up 1–3% as hosts optimize pricing strategies, while occupancy is expected to hover in the 40–45% range. Year-over-year listing growth at 109% signals rising investor interest, which could intensify competition and put downward pressure on per-listing revenue unless demand keeps pace. Investors who target multi-bedroom properties and leverage strong amenity packages should be best positioned to outperform market averages."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Rowland Heights, CA

What is the average Airbnb occupancy rate in Rowland Heights?

The average Airbnb occupancy rate in Rowland Heights is currently 42%, which is just a hair below the California state average of 43%. Occupancy varies by property size: 5-bedroom listings achieve the highest occupancy at 53%, while 1-bedroom units average around 39%. These figures reflect trailing performance across active listings in the market.

How much do Airbnb hosts make in Rowland Heights?

On average, Airbnb hosts in Rowland Heights earn approximately $1,545 per month or $18,549 per year based on the trailing 12 months of booking data. Revenue varies significantly by property size—1-bedroom units average about $849/month, while 5-bedroom properties can bring in roughly $6,716/month. Actual earnings depend on factors like pricing strategy, property quality, and guest experience.

Is Rowland Heights a good market for Airbnb investment?

Rowland Heights carries an ROI score of 50 out of 100, placing it in the 'Competitive Opportunity' category. The market has strong investor interest and growing demand, but high home values (averaging $1,367,291) compress the revenue-to-price ratio. Investors who focus on larger, multi-bedroom properties and maintain competitive amenities have the best chance of generating solid returns. Thorough deal analysis and local regulatory research are essential.

What is the average daily rate (ADR) for Airbnb in Rowland Heights?

The average daily rate for Airbnb listings in Rowland Heights is $136, which is significantly below the California state average of $551. ADR scales sharply with property size: 1-bedroom units average $68/night, while 5-bedroom homes command $363/night. This pricing structure means larger properties capture substantially more revenue per booking.

Are short-term rentals legal in Rowland Heights?

Rowland Heights is an unincorporated community in Los Angeles County, California, so STR regulations are governed at the county level. Operators may need to obtain permits or register with the county. Regulations can change, so investors should verify the latest requirements with Los Angeles County's Department of Regional Planning and consult a local attorney or tax advisor before purchasing a property for short-term rental use.

When is peak season for Airbnb in Rowland Heights?

Peak season in Rowland Heights runs through the summer months, with July averaging the highest monthly revenue at $2,095 and August close behind at $2,015. The slowest period is January, when average revenue drops to about $1,196. This creates a notable seasonal swing, so investors should budget for lower-revenue winter months while capitalizing on summer demand.

How many Airbnbs are there in Rowland Heights?

As of April 2026, there are 167 active Airbnb listings in Rowland Heights. The market is dominated by 1-bedroom units (99 listings), with smaller numbers of 2-bedroom (22), 3-bedroom (14), 4-bedroom (21), and 5-bedroom (5) properties. Year-over-year listing growth stands at 109%, indicating a rapidly expanding supply base.

How is Airbnb revenue calculated in Rowland Heights?

The annual and monthly revenue figures for Rowland Heights are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, drop regional outliers, and roll the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently rather than to forecasts, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and how well the listing is operationally managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Rowland Heights market
• Average daily rate, occupancy, and RevPAN trends across property sizes
• Monthly and annual revenue metrics based on trailing 12-month booking data
• Home value estimates sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to benchmark guest expectations

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations can change; investors should verify current requirements before purchasing.