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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Roxboro offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Roxboro, NC stands out as a micro-market where favorable property prices meet meaningful STR revenue, earning a 70 out of 100 ROI score. With an average home value of $354,347 and annual revenue averaging $32,932, the revenue-to-price ratio sits above the state average — a compelling signal for investors seeking cash-flow potential in a smaller North Carolina market. The supply side is notably thin at just 14 active listings, and lake-driven demand gives this market a distinct character worth watching.
According to Rabbu market data, the Roxboro short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 14 |
| Average Daily Rate (ADR) | vs. $262 state avg. | $218 |
| Average Occupancy Rate | vs. 34% state avg. | 25% |
| RevPAN | ADR * Occupancy Rate | $54 |
| Average Monthly Revenue | Historical 12-month average | $2,744 |
| Average Annual Revenue | Historical 12-month average | $32,932 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors are drawn to Roxboro for its above-average revenue-to-price ratio and limited competition in a lake-oriented leisure market.
Key investment factors
"Roxboro presents an attractive but nuanced opportunity for STR investors. The market's strength lies in its favorable revenue-to-price dynamics and an above-average supply/demand balance, though the 25% average occupancy rate — below the 34% state average — means revenue is concentrated in peak windows rather than spread evenly year-round. Seasonality is pronounced: June leads at $4,266 in average monthly revenue while January and February dip below $1,100. Investors who price aggressively during the summer lake season and manage expectations for quieter winter months can find real value here."
— Rabbu Market Analysis Team
Revenue in Roxboro is heavily seasonal, peaking in June at $4,266 and hitting its lowest point in February at $967 — a spread of more than 4x. The summer months (June–August) clearly drive the lion's share of annual income, while the winter lull from December through February demands thoughtful pricing and expense management.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,015 |
| February |
|
$967 |
| March |
|
$3,138 |
| April |
|
$3,221 |
| May |
|
$2,890 |
| June |
|
$4,266 |
| July |
|
$4,070 |
| August |
|
$3,040 |
| September |
|
$2,485 |
| October |
|
$2,718 |
| November |
|
$2,923 |
| December |
|
$2,193 |
The entire tracked supply in Roxboro consists of 2-bedroom properties, with 5 active listings in that category. This concentration suggests potential opportunity for investors willing to differentiate with larger or smaller configurations that aren't yet represented in the market.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
5 |
Two-bedroom listings in Roxboro command an average daily rate of $185. With only one property size represented in the data, investors considering other bedroom counts may find pricing flexibility in an untested segment of the market.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$185 |
Two-bedroom properties generate $42 in revenue per available night, reflecting the combination of a $185 ADR and 23% occupancy. This RevPAN figure highlights that while nightly rates are reasonable, the revenue efficiency is tempered by seasonal occupancy patterns.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$42 |
Two-bedroom listings average 23% occupancy, which is below the market-wide 25% average and notably under the 34% state benchmark. This underscores the seasonal booking pattern and suggests that optimizing listing visibility and pricing during shoulder months could meaningfully improve cash flow.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
23% |
Two-bedroom properties bring in an average of $2,454 per month, slightly below the market-wide average of $2,744. This indicates that some non-tracked property types or configurations may be pulling the overall market average upward.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$2,454 |
At $29,456 in annual revenue, 2-bedroom listings represent the core earning profile in Roxboro. Paired with average home values of $354,347, this translates to roughly an 8.3% gross revenue-to-price ratio before expenses — a figure that supports the market's above-average revenue-to-price scoring.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$29,456 |
Every active listing in Roxboro offers a dryer, kitchen, parking, self check-in, and washer — these are table stakes. Lake access (71%), patios or balconies (71%), and waterfront positioning (64%) dominate the next tier, signaling that outdoor and lakefront amenities are critical differentiators in this recreation-driven market.
| Amenity | Trend | Value |
|---|---|---|
| Dryer |
|
100% |
| Kitchen |
|
100% |
| Parking |
|
100% |
| Self Check-in |
|
100% |
| Washer |
|
100% |
| Lake Access |
|
71% |
| Patio or Balcony |
|
71% |
| Backyard |
|
64% |
| Outdoor Furniture |
|
64% |
| Waterfront |
|
64% |
| BBQ Grill |
|
57% |
| Workspace |
|
50% |
| Pets |
|
36% |
| Hot Tub |
|
21% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Roxboro Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Above average | 15% |
Roxboro's ROI score of 70 out of 100 places it in the 'Attractive Opportunity' band, driven primarily by its above-average revenue-to-price ratio and a favorable supply/demand balance in a market with just 14 active listings. Occupancy stability and market growth trend both score at average levels, reflecting the seasonal nature of demand and the market's early-stage growth trajectory. Investors should pair this score with local regulatory research and on-the-ground property analysis to build a complete investment thesis.
Understanding local STR regulations is essential before investing in Roxboro. Here's the current regulatory landscape:
Short-term rental operators in Roxboro, North Carolina may need to obtain a local permit or business registration before listing their property. Investors should verify current requirements directly with the City of Roxboro and Person County planning departments, as regulations in smaller municipalities can evolve.
Common restrictions that may apply include occupancy limits based on bedroom count, noise and nuisance ordinances, parking requirements for guests, and potential HOA rules that limit or prohibit short-term rentals. Some jurisdictions also impose minimum-stay requirements or cap the number of STR permits issued in a given area.
North Carolina requires short-term rental operators to collect and remit state and local occupancy taxes, as well as applicable sales taxes. Many platforms like Airbnb handle a portion of tax collection automatically, but hosts should confirm their obligations with the NC Department of Revenue and Person County to ensure full compliance.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Roxboro can provide current regulatory guidance.
Financing an Airbnb investment in Roxboro requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Roxboro's STR market is expected to follow its established seasonal pattern, with summer months (June–July) continuing to drive the strongest revenue. Given the 140% year-over-year growth in active listings, supply is expanding quickly, though the market remains small enough that demand from lake visitors and weekend travelers could absorb new inventory. ADR may see modest increases of 1–3% as hosts refine pricing strategies, and occupancy is likely to hover in the 23–28% range depending on season and property quality."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and current snapshots; market conditions may shift as new listings enter or local regulations change. Individual property results will vary based on location, amenities, pricing strategy, and management quality.
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