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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Royal offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Royal, AR is a small but emerging short-term rental market with just 33 active Airbnb listings and an average daily rate of $276—well above the Arkansas state average of $192. While the market's 18% occupancy rate trails the state benchmark, an above-average revenue-to-price ratio suggests that property acquisition costs remain favorable relative to earning potential. Listing growth of 187% year-over-year signals rising investor interest, likely fueled by the area's lakeside appeal and outdoor recreation amenities.
According to Rabbu market data, the Royal short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 33 |
| Average Daily Rate (ADR) | vs. $192 state avg. | $276 |
| Average Occupancy Rate | vs. 26% state avg. | 18% |
| RevPAN | ADR * Occupancy Rate | $50 |
| Average Monthly Revenue | Historical 12-month average | $2,649 |
| Average Annual Revenue | Historical 12-month average | $31,793 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Investors are drawn to Royal for its strong revenue-to-price ratio and lakeside recreational appeal, which support premium nightly rates even in a compact market.
Key investment factors
"Royal presents a moderate-opportunity market where favorable property valuations and strong nightly rates offset below-average occupancy. The seasonal revenue pattern is pronounced—July leads at $4,902 average monthly revenue while January bottoms out near $1,107—so investors should underwrite conservatively for a roughly 4:1 peak-to-trough swing. The ROI score of 56 out of 100 reflects this duality: healthy revenue relative to home prices, tempered by occupancy instability and softening growth signals. For investors willing to optimize pricing strategy and target summer demand, Royal offers a compelling entry point into Arkansas's lakeside STR niche."
— Rabbu Market Analysis Team
Revenue in Royal follows a sharp seasonal curve, peaking in July at $4,902 and bottoming in January at just $1,107—a spread of nearly $3,800. The summer months of June through August are clearly the primary earning window, while a secondary bump in March ($3,858) suggests early-season demand that savvy operators can capitalize on.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,107 |
| February |
|
$1,545 |
| March |
|
$3,858 |
| April |
|
$2,424 |
| May |
|
$2,544 |
| June |
|
$3,701 |
| July |
|
$4,902 |
| August |
|
$3,526 |
| September |
|
$2,196 |
| October |
|
$2,304 |
| November |
|
$2,004 |
| December |
|
$1,677 |
One-bedroom units make up the largest share of Royal's 33 listings at 10 properties, followed by 3-bedrooms (7) and 2-bedrooms (5). The relatively thin supply across all sizes means there may be room for well-positioned larger properties to enter the market with limited direct competition.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
10 |
| 2 bedrooms |
|
5 |
| 3 bedrooms |
|
7 |
Three-bedroom listings command the highest ADR at $256, a significant jump from 1-bedrooms ($179) and 2-bedrooms ($160). The premium for 3-bedroom properties likely reflects group and family bookings, making them an attractive configuration for investors seeking higher nightly revenue.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$179 |
| 2 bedrooms |
|
$160 |
| 3 bedrooms |
|
$256 |
One-bedroom units deliver the strongest RevPAN at $37, edging out 3-bedrooms at $33, while 2-bedroom properties lag considerably at just $15. This suggests 1-bedrooms offer the best balance of rate and fill, though their lower absolute revenue means investors should weigh total return alongside per-night efficiency.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$37 |
| 2 bedrooms |
|
$15 |
| 3 bedrooms |
|
$33 |
Occupancy rates across all property sizes remain modest, with 1-bedrooms leading at 21%, 3-bedrooms at 13%, and 2-bedrooms trailing at just 10%. The low occupancy for 2-bedroom units is notable and may indicate pricing misalignment or oversaturation relative to demand for that configuration.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
21% |
| 2 bedrooms |
|
10% |
| 3 bedrooms |
|
13% |
Three-bedroom properties generate the highest average monthly revenue at $2,356, followed by 1-bedrooms at $1,973 and 2-bedrooms at $1,306. The gap between 3-bedroom and 2-bedroom earnings underscores how strongly guest preference leans toward larger accommodations in this lakeside market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,973 |
| 2 bedrooms |
|
$1,306 |
| 3 bedrooms |
|
$2,356 |
On an annual basis, 3-bedroom listings lead at $28,273, with 1-bedrooms at $23,676 and 2-bedrooms at $15,682. While no configuration reaches a level that supports high acquisition costs on its own, the 3-bedroom segment offers the best absolute return potential relative to average home values in the area.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$23,676 |
| 2 bedrooms |
|
$15,682 |
| 3 bedrooms |
|
$28,273 |
Kitchens (100%), BBQ grills (97%), and parking (94%) are near-universal, reflecting guest expectations for self-sufficient, outdoor-oriented stays. Hot tubs appear in 58% of listings and lake access in 39%, suggesting these higher-investment amenities could be differentiators for properties that don't yet offer them.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
100% |
| BBQ Grill |
|
97% |
| Parking |
|
94% |
| Outdoor Furniture |
|
88% |
| Patio or Balcony |
|
88% |
| Backyard |
|
82% |
| Self Check-in |
|
82% |
| Washer |
|
70% |
| Dryer |
|
67% |
| Hot Tub |
|
58% |
| Workspace |
|
58% |
| Pets |
|
49% |
| Lake Access |
|
39% |
| Waterfront |
|
30% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Royal Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Below average | 15% |
| Supply/Demand Balance | Average | 15% |
Royal's ROI score of 56 out of 100 places it in the "Attractive Opportunity" band, driven primarily by an above-average revenue-to-price ratio that makes entry costs favorable compared to earning potential. However, below-average occupancy stability and market growth trends temper the overall score, indicating that consistent cash flow will require active management and seasonal pricing optimization. Investors should pair these data insights with thorough local regulatory research and conservative underwriting to account for the pronounced off-season.
Understanding local STR regulations is essential before investing in Royal. Here's the current regulatory landscape:
Short-term rental operators in Royal, Arkansas may need to obtain permits or register their property with local authorities. Investors should verify current requirements with Garland County and the city of Royal before listing a property.
Common STR restrictions in Arkansas communities can include occupancy limits, noise ordinances, parking requirements, and minimum stay rules. HOA covenants may also apply in certain developments, so reviewing deed restrictions and any local zoning overlays is advisable before purchasing.
Arkansas typically requires STR operators to collect and remit state sales tax and local tourism or occupancy taxes. Many booking platforms handle tax collection automatically, but hosts should confirm compliance with the Arkansas Department of Finance and Administration.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Royal can provide current regulatory guidance.
Financing an Airbnb investment in Royal requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Royal's STR market is expected to continue attracting new supply as investor awareness grows, though occupancy will need to firm up to sustain profitability across more listings. Summer months—particularly June through August—should remain the primary revenue drivers, with monthly earnings potentially reaching $3,700–$4,900 during peak season. ADR could see modest upward pressure in the 1–3% range given the area's premium positioning, but investors should plan conservatively around the softer winter months when revenue can dip below $1,500. Overall demand estimates hinge on continued recreational tourism interest in the area, so monitoring booking trends through shoulder seasons will be critical."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts. Local regulations and tax obligations can change; investors should verify current rules with local authorities before purchasing.
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