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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Ruskin offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Ruskin, FL presents an attractive short-term rental opportunity with an ROI score of 66 out of 100, driven largely by an above-average revenue-to-price ratio. With average home values around $390,357 and annual STR revenue averaging $22,219, investors benefit from relatively affordable entry points compared to many Florida markets. The market currently hosts 134 active Airbnb listings and has seen notable 90% year-over-year growth in supply, signaling rising investor interest in this Tampa Bay–adjacent community.
According to Rabbu market data, the Ruskin short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 134 |
| Average Daily Rate (ADR) | vs. $498 state avg. | $195 |
| Average Occupancy Rate | vs. 54% state avg. | 50% |
| RevPAN | ADR * Occupancy Rate | $97 |
| Average Monthly Revenue | Historical 12-month average | $1,851 |
| Average Annual Revenue | Historical 12-month average | $22,219 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Ruskin's combination of affordable property prices, proximity to Tampa Bay attractions, and a favorable revenue-to-price ratio makes it a compelling market for STR investors seeking cash-flow potential without coastal-level entry costs.
Key investment factors
"Ruskin represents a solid mid-tier opportunity within Florida's STR landscape. The market's above-average revenue-to-price ratio is its strongest asset, while average occupancy at 50% — just below the 54% state average — leaves room for improvement through better pricing strategies and amenity investments. Seasonality is pronounced: March is the clear revenue peak at $3,020 per month, while September dips to $1,276, creating a roughly 2.4x spread that investors should plan around when budgeting. The rapid supply growth warrants monitoring, but Ruskin's affordable entry point and proximity to Tampa's employment and tourism base provide a durable demand floor."
— Rabbu Market Analysis Team
March is Ruskin's standout month at $3,020 in average revenue, while September marks the low point at $1,276 — a spread of nearly $1,750 that underscores meaningful seasonality. The winter-to-spring window (January through March) consistently outperforms, making this period critical for annual cash-flow targets.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,981 |
| February |
|
$2,270 |
| March |
|
$3,020 |
| April |
|
$1,902 |
| May |
|
$1,750 |
| June |
|
$1,560 |
| July |
|
$1,843 |
| August |
|
$1,651 |
| September |
|
$1,276 |
| October |
|
$1,484 |
| November |
|
$1,522 |
| December |
|
$1,954 |
One-bedroom units dominate Ruskin's supply with 43 listings, followed by 3-bedrooms (28) and 2-bedrooms (25). With only 14 four-bedroom properties on the market — and those units generating the highest revenue — larger homes may represent an underserved niche worth exploring.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
21 |
| 1 bedroom |
|
43 |
| 2 bedrooms |
|
25 |
| 3 bedrooms |
|
28 |
| 4 bedrooms |
|
14 |
ADR scales predictably with size, from $131–$133 for studios and 1-bedrooms up to $298 for 4-bedroom homes. The jump from 1-bedroom ($131) to 2-bedroom ($203) is especially notable at over 50%, suggesting the added bedroom delivers a strong pricing premium relative to the incremental cost.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$133 |
| 1 bedroom |
|
$131 |
| 2 bedrooms |
|
$203 |
| 3 bedrooms |
|
$234 |
| 4 bedrooms |
|
$298 |
RevPAN climbs steadily from $57 for studios to $150 for 4-bedroom properties, confirming that larger units not only command higher nightly rates but also convert that pricing power into stronger per-night revenue. The gap between 3-bedrooms ($121) and 4-bedrooms ($150) represents a meaningful 24% uplift that justifies the added investment for investors who can acquire larger homes.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$57 |
| 1 bedroom |
|
$67 |
| 2 bedrooms |
|
$104 |
| 3 bedrooms |
|
$121 |
| 4 bedrooms |
|
$150 |
Occupancy is fairly consistent across most property sizes at 51–52%, with studios trailing noticeably at 43%. This uniformity means revenue differences between property types are driven primarily by ADR rather than fill rates, giving investors more confidence that larger, higher-priced units won't sacrifice bookings for their premium.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
43% |
| 1 bedroom |
|
52% |
| 2 bedrooms |
|
51% |
| 3 bedrooms |
|
52% |
| 4 bedrooms |
|
51% |
Four-bedroom properties lead convincingly at $4,505 per month — nearly double the $2,591 that 3-bedrooms generate and almost four times the $1,150 earned by 1-bedroom units. Studios and 1-bedrooms cluster around $1,150–$1,260 monthly, making them better suited for lower-maintenance, cash-flow-supplementing strategies rather than primary income plays.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$1,260 |
| 1 bedroom |
|
$1,150 |
| 2 bedrooms |
|
$1,984 |
| 3 bedrooms |
|
$2,591 |
| 4 bedrooms |
|
$4,505 |
Annual revenue ranges from $13,811 for 1-bedroom units to $54,060 for 4-bedroom properties, with each step up in size delivering a proportionally larger revenue gain. For investors focused on maximizing gross income, 4-bedroom homes offer nearly 3.5x the annual revenue of the most common listing type (1-bedroom), though acquisition and operating costs should be weighed carefully.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$15,123 |
| 1 bedroom |
|
$13,811 |
| 2 bedrooms |
|
$23,810 |
| 3 bedrooms |
|
$31,100 |
| 4 bedrooms |
|
$54,060 |
Parking (95%), kitchen (90%), and self check-in (89%) are near-universal across Ruskin listings, establishing them as baseline expectations rather than differentiators. Notably, 82% of listings include a pool and 56% offer a hot tub — signaling that outdoor leisure amenities are a strong guest expectation in this Florida market and likely influence booking decisions.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
95% |
| Kitchen |
|
90% |
| Self Check-in |
|
89% |
| Dryer |
|
88% |
| Washer |
|
87% |
| Pool |
|
82% |
| Patio or Balcony |
|
73% |
| Workspace |
|
60% |
| Hot Tub |
|
56% |
| BBQ Grill |
|
50% |
| Outdoor Furniture |
|
50% |
| Backyard |
|
44% |
| Gym |
|
42% |
| Waterfront |
|
42% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Ruskin Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Below average | 15% |
Ruskin's ROI score of 66 out of 100 places it in the 'Attractive Opportunity' band, anchored by an above-average revenue-to-price ratio and positive market growth trend. Occupancy stability scores as average — consistent with the market's 50% occupancy rate — while supply/demand balance rates below average, reflecting the rapid 90% year-over-year growth in listings that could pressure individual returns. Investors should pair these metrics with on-the-ground regulatory research and a clear understanding of seasonal cash-flow patterns to build a realistic investment thesis.
Understanding local STR regulations is essential before investing in Ruskin. Here's the current regulatory landscape:
Short-term rental operators in Ruskin, FL should expect to register with Hillsborough County and may need to obtain a state-level vacation rental license from the Florida Department of Business and Professional Regulation. Investors are strongly encouraged to verify current permit requirements directly with local authorities before listing a property.
Common restrictions in Florida STR markets include occupancy limits, noise ordinances, parking requirements, and minimum stay rules that can vary by county or HOA. Homeowners association covenants in many Ruskin communities may impose additional limitations on short-term rentals, so reviewing CC&Rs before purchasing is essential.
Florida requires STR operators to collect and remit state sales tax as well as any applicable county tourist development tax on short-term stays. Platforms like Airbnb often handle tax collection automatically, but hosts should confirm compliance with both state and Hillsborough County tax obligations.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Ruskin can provide current regulatory guidance.
Financing an Airbnb investment in Ruskin requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Ruskin's STR market is expected to continue benefiting from above-average market growth trends and strong revenue relative to property costs. Seasonal patterns suggest ADR and occupancy will peak in the February–March window, with softer months like September likely keeping annual occupancy in the 48–52% range. Investors should anticipate modest ADR increases of 2–4% as the market matures, though the rapid supply growth (90% YoY) could temper occupancy gains if demand doesn't keep pace. Careful property selection — particularly larger homes that command premium nightly rates — should help insulate returns during shoulder seasons."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, HOA rules, and tax requirements can change; always verify current rules with local authorities before investing. Individual property results may vary significantly based on location within the market, property condition, amenities, and management quality.
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