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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Sag Harbor presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Sag Harbor commands some of the highest nightly rates on the East Coast, with an average daily rate of $785—more than double New York's state average. However, the market's deeply seasonal character drives occupancy down to just 15% on an annualized basis, and with average home values exceeding $4.1 million, the revenue-to-price ratio presents a challenge. The 87 active listings generate roughly $120,954 in average annual revenue, making this a premium, high-barrier market best suited to investors who can capitalize on explosive summer demand.
According to Rabbu market data, the Sag Harbor short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 87 |
| Average Daily Rate (ADR) | vs. $381 state avg. | $785 |
| Average Occupancy Rate | vs. 40% state avg. | 15% |
| RevPAN | ADR * Occupancy Rate | $114 |
| Average Monthly Revenue | Historical 12-month average | $10,079 |
| Average Annual Revenue | Historical 12-month average | $120,954 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Investors look to Sag Harbor for its ultra-premium nightly rates and iconic Hamptons cachet, though success hinges on maximizing the brief but lucrative summer window.
Key investment factors
"Sag Harbor earns a 'Competitive Opportunity' designation, reflecting a market where demand is strong but entry costs and competition make selective deal sourcing essential. The extreme seasonality—August revenue of $35,049 dwarfs January's $1,568—means cash flow is concentrated in a narrow window, and investors must budget for long off-season stretches. The 163% year-over-year growth in active listings signals rising investor interest, which could tighten margins if supply outpaces demand growth. Properties that stand out with premium amenities and larger bedroom counts are best positioned to capture the outsized returns this market can deliver during peak season."
— Rabbu Market Analysis Team
Sag Harbor's revenue curve is one of the most seasonal you'll find: August peaks at $35,049 per listing while January bottoms out at just $1,568—a 22x spread. Over 75% of annual revenue is earned between May and September, making summer performance the single most important factor in an investor's return.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,568 |
| February |
|
$1,622 |
| March |
|
$2,140 |
| April |
|
$3,865 |
| May |
|
$9,406 |
| June |
|
$15,588 |
| July |
|
$29,480 |
| August |
|
$35,049 |
| September |
|
$11,556 |
| October |
|
$4,775 |
| November |
|
$3,113 |
| December |
|
$2,788 |
Three-bedroom homes lead supply with 27 of 87 listings, followed by 4-bedroom properties at 20. Two-bedroom (6 listings) and 5-bedroom (6 listings) units are notably underrepresented, which could present a differentiation opportunity for investors targeting those configurations.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
19 |
| 2 bedrooms |
|
6 |
| 3 bedrooms |
|
27 |
| 4 bedrooms |
|
20 |
| 5 bedrooms |
|
6 |
| 6+ bedrooms |
|
7 |
ADR climbs steeply with size, from $283 for 1-bedroom units to $2,079 for 6+ bedroom homes. The jump from 4 bedrooms ($1,072) to 6+ bedrooms ($2,079) is particularly dramatic, though 5-bedroom listings buck the trend at just $650—suggesting pricing or quality inconsistencies in that small cohort of 6 properties.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$283 |
| 2 bedrooms |
|
$579 |
| 3 bedrooms |
|
$713 |
| 4 bedrooms |
|
$1,072 |
| 5 bedrooms |
|
$650 |
| 6+ bedrooms |
|
$2,079 |
Revenue per available night follows a similar upward trajectory, with 6+ bedroom properties generating $305 in RevPAN and 4-bedroom units at $183. The 5-bedroom category underperforms at $75 RevPAN, while 1-bedroom listings trail at $36—reinforcing that larger, premium properties extract the most value per night in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$36 |
| 2 bedrooms |
|
$92 |
| 3 bedrooms |
|
$109 |
| 4 bedrooms |
|
$183 |
| 5 bedrooms |
|
$75 |
| 6+ bedrooms |
|
$305 |
Occupancy rates are uniformly low across all property sizes, ranging from 12% for 5-bedroom homes to 17% for 4-bedroom properties. This narrow band confirms that seasonality—not property configuration—is the dominant factor driving occupancy in Sag Harbor, and investors across all sizes should plan for extended vacancy outside the summer months.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
13% |
| 2 bedrooms |
|
16% |
| 3 bedrooms |
|
15% |
| 4 bedrooms |
|
17% |
| 5 bedrooms |
|
12% |
| 6+ bedrooms |
|
15% |
Six-plus bedroom properties lead with $21,166 in average monthly revenue, followed by 5-bedroom homes at $15,352 and 4-bedroom units at $13,002. One-bedroom listings earn $3,822 monthly, highlighting that in a luxury seasonal market like Sag Harbor, larger properties capture disproportionately more of the high-season spending.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$3,822 |
| 2 bedrooms |
|
$12,129 |
| 3 bedrooms |
|
$10,334 |
| 4 bedrooms |
|
$13,002 |
| 5 bedrooms |
|
$15,352 |
| 6+ bedrooms |
|
$21,166 |
Annual revenue ranges from $45,870 for 1-bedroom units to $253,992 for 6+ bedroom homes—a nearly 5.5x multiple. Four-bedroom properties at $156,030 and 5-bedroom units at $184,224 also deliver strong returns, though all figures should be weighed against correspondingly higher acquisition costs in this ultra-premium market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$45,870 |
| 2 bedrooms |
|
$145,553 |
| 3 bedrooms |
|
$124,015 |
| 4 bedrooms |
|
$156,030 |
| 5 bedrooms |
|
$184,224 |
| 6+ bedrooms |
|
$253,992 |
Parking (94%) and kitchen access (90%) are near-universal, while outdoor lifestyle amenities dominate the list—BBQ grills (72%), patios (71%), backyards (69%), and outdoor furniture (63%) signal that guests expect a full residential vacation experience. Pool access at 43% and beach access at 24% represent potential differentiators for listings that offer them.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
94% |
| Kitchen |
|
90% |
| Washer |
|
78% |
| Dryer |
|
75% |
| BBQ Grill |
|
72% |
| Patio or Balcony |
|
71% |
| Backyard |
|
69% |
| Outdoor Furniture |
|
63% |
| Workspace |
|
60% |
| Self Check-in |
|
52% |
| Pets |
|
45% |
| Pool |
|
43% |
| Beach Access |
|
24% |
| Hot Tub |
|
15% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Sag Harbor Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Below average | 15% |
| Supply/Demand Balance | Below average | 15% |
Sag Harbor's ROI score of 37 out of 100 places it in the 'Competitive Opportunity' band, reflecting a market where all four calculation factors—revenue-to-price ratio, occupancy stability, market growth trend, and supply/demand balance—register below average. The combination of $4.1 million average home values and deeply seasonal occupancy means investors need to be highly selective in sourcing deals to achieve attractive returns. Pairing this data with thorough local regulatory research and a clear strategy for maximizing peak-season revenue is essential before committing capital.
Understanding local STR regulations is essential before investing in Sag Harbor. Here's the current regulatory landscape:
Short-term rental operators in Sag Harbor, New York may be required to register or obtain a permit through the Village of Sag Harbor or the Town of East Hampton, depending on the property's location. Investors should verify current permit and registration requirements directly with local authorities before listing a property.
Common restrictions in Hamptons-area communities can include limits on occupancy, minimum stay requirements (especially during peak summer months), noise ordinances, and parking regulations. HOA rules may impose additional constraints, and some jurisdictions cap the number of rental permits available, so it's important to confirm all applicable restrictions before closing on a property.
Short-term rental hosts in New York are generally subject to state and local occupancy taxes, as well as applicable sales taxes. Platforms like Airbnb often collect and remit certain taxes on behalf of hosts, but investors should confirm their full tax obligations with a local tax professional.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Sag Harbor can provide current regulatory guidance.
Financing an Airbnb investment in Sag Harbor requires lenders who understand STR income. Rabbu partner lenders offer:
"Sag Harbor's short-term rental performance over the next 12–18 months will likely remain anchored to its pronounced summer peak, with July and August continuing to drive the lion's share of annual income. Active listings surged 163% year over year, which could put downward pressure on occupancy and ADR during shoulder months unless demand keeps pace. Investors should plan for ADR to hold relatively steady given the luxury positioning of the market, though occupancy during November through March may remain in the low single digits. Realistic annual revenue estimates for new entrants likely fall in the $100,000–$130,000 range, assuming competitive listing quality and pricing strategy."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not capture recent regulatory or market shifts. Individual property results will vary based on location, quality, pricing strategy, and operational management.
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