Salmon, ID Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

48 / 100

Salmon presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Salmon Short-Term Rental Market Overview

Salmon, Idaho, is a small mountain market with 61 active Airbnb listings and a pronounced summer tourism season that drives monthly revenues up to $2,697 in August. With an average daily rate of $192 — well below Idaho's $277 state average — and average annual revenue of $18,283, the market offers affordable entry but demands careful deal sourcing given a 22% occupancy rate and a 74% year-over-year increase in listing supply. Investors drawn to Idaho's outdoor recreation corridor will find opportunity here, though returns hinge on targeting the right property size and maximizing peak-season performance.

Key Market Statistics

According to Rabbu market data, the Salmon short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 61
Average Daily Rate (ADR) vs. $277 state avg. $192
Average Occupancy Rate vs. 41% state avg. 22%
RevPAN ADR * Occupancy Rate $42
Average Monthly Revenue Historical 12-month average $1,523
Average Annual Revenue Historical 12-month average $18,283

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Salmon

Salmon appeals to investors seeking affordable Idaho mountain-market exposure with strong summer seasonality and growing visitor interest in wilderness recreation.

Key investment factors

  • Below-state-average ADR of $192 signals lower pricing competition and more accessible entry for new hosts
  • 74% year-over-year listing growth reflects rising investor and traveler interest in central Idaho's outdoor corridor
  • Summer peak months (June–September) generate 2–3× the revenue of off-season months, creating concentrated but meaningful earning windows
  • Average home values of $569,372 paired with $18,283 in annual revenue require selective deal sourcing to achieve positive cash flow
  • Small supply base of 61 listings means individual properties can still differentiate and capture market share

Expert Market Assessment

"Salmon presents a competitive but niche opportunity for STR investors willing to work within its sharp seasonal rhythm. August tops the revenue chart at $2,697, while December and March dip below $800 — a spread that underscores the market's reliance on warm-weather outdoor tourism. The ROI score of 48 out of 100 reflects below-average revenue-to-price ratios and occupancy stability, tempered by above-average growth trends and balanced supply-demand dynamics. Investors who can secure properties at favorable price points and optimize pricing during the June–October corridor have the best shot at viable returns."

— Rabbu Market Analysis Team

Understanding Salmon's ROI Score: 48/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Salmon Performance Weight
Revenue-to-Price Ratio Below average 40%
Occupancy Stability Below average 30%
Market Growth Trend Above average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Salmon's ROI score of 48 out of 100 places it in the "Competitive Opportunity" band, meaning investor interest and demand exist but returns require more selective deal sourcing. The score is pulled down by below-average revenue-to-price ratios and occupancy stability — reflecting a $569K average home value against just $18,283 in annual revenue — though above-average market growth and balanced supply-demand dynamics offer encouraging counterpoints. Pairing this data with thorough local regulatory research and a conservative pro forma focused on summer peak performance will help investors determine whether Salmon fits their portfolio.

Short-Term Rental Regulations in Salmon

Understanding local STR regulations is essential before investing in Salmon. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Salmon, Idaho, should verify whether the city or Lemhi County requires a business license or STR registration before listing a property. Idaho does not impose a statewide STR permit framework, so requirements can vary — investors should contact local planning and zoning offices directly.

Key Restrictions

Common STR restrictions in Idaho communities may include occupancy limits tied to bedroom count, parking requirements, noise ordinances, and HOA covenants that restrict or prohibit nightly rentals. Some jurisdictions also impose minimum-stay requirements or cap the total number of permits issued, so it's important to review both municipal and any applicable homeowner association rules before purchasing.

Tax Obligations

Idaho levies a state sales tax and a travel and convention tax on short-term lodging, and Lemhi County may impose additional local lodging taxes. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their full obligation with the Idaho State Tax Commission.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Salmon can provide current regulatory guidance.

Short-Term Rental Financing for Salmon

Financing an Airbnb investment in Salmon requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Salmon Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Salmon's above-average market growth trend suggests continued interest from both guests and hosts, though the rapid 74% jump in active listings could put downward pressure on occupancy if supply outpaces demand. Summer months should remain the primary revenue engine, with peak ADR potentially rising 1–3% as Idaho's backcountry recreation draws more visitors. Occupancy may stabilize in the 20–25% range annually, with winter and spring remaining soft periods that limit year-round cash flow. Investors should budget conservatively and treat shoulder-season income as a bonus rather than a baseline."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Salmon, ID

What is the average Airbnb occupancy rate in Salmon?
The average occupancy rate for Airbnb listings in Salmon is currently 22%, which falls below Idaho's state average of 41%. Occupancy varies by property size, with 2-bedroom units performing best at 24% and studios trailing at 15%. The lower occupancy reflects Salmon's strong seasonal demand pattern, where summer months drive most bookings while winter and early spring see much lighter activity.
How much do Airbnb hosts make in Salmon?
Airbnb hosts in Salmon earn an average of $1,523 per month, or roughly $18,283 per year based on trailing 12-month performance. Revenue varies significantly by property size — 3-bedroom listings average $1,934 per month ($23,217 annually), while studios and 1-bedrooms hover around $1,221–$1,236 monthly. Peak earnings arrive in summer, with August generating an average of $2,697 per listing.
Is Salmon a good market for Airbnb investment?
Salmon earns an ROI score of 48 out of 100, placing it in the "Competitive Opportunity" category. The market shows above-average growth trends and balanced supply-demand dynamics, but its below-average revenue-to-price ratio and occupancy stability mean investors need to be selective about property acquisition and pricing strategy. Strong summer tourism and Idaho's growing outdoor recreation appeal provide tailwinds, but the seasonal revenue swing requires careful financial planning to cover slower months.
What is the average daily rate (ADR) for Airbnb in Salmon?
The average daily rate in Salmon is $192, which is notably below Idaho's statewide average of $277. ADR ranges from $109 for studios up to $171 for 2- and 3-bedroom properties. The relatively modest nightly rates reflect the market's rural mountain character and smaller visitor volumes compared to Idaho's resort destinations.
Are short-term rentals legal in Salmon?
Short-term rentals operate in Salmon, Idaho, with 61 active listings currently on the market. However, specific permit requirements, zoning restrictions, and licensing obligations can vary by locality. Prospective investors should contact the City of Salmon and Lemhi County planning offices to confirm current regulations, and review any applicable HOA rules before purchasing a property for STR use.
When is peak season for Airbnb in Salmon?
Peak season in Salmon runs from June through October, with August delivering the highest average revenue at $2,697 per listing. July ($2,387), June ($2,201), September ($2,180), and October ($1,959) round out the strongest earning months. The off-season low point falls in December at $729, making summer roughly 3.5× more productive than the slowest winter month.
How many Airbnbs are there in Salmon?
Salmon currently has 61 active Airbnb listings as of April 2026. The supply has grown 74% year over year, indicating rising investor interest in the market. One-bedroom units make up the largest segment with 23 listings, followed by 2-bedrooms (13), 3-bedrooms (11), and studios (7).
How is Airbnb revenue calculated in Salmon?
The annual and monthly revenue figures shown for Salmon are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remaining data up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance data. Individual results can vary based on property quality, pricing strategy, location within the market, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the Salmon, Idaho market
  • Average daily rate, occupancy, and RevPAN metrics benchmarked against state averages
  • Monthly and annual revenue trends based on trailing 12-month booking performance
  • Property size breakdowns covering supply distribution, pricing, occupancy, and revenue
  • Amenity prevalence data showing guest expectation baselines and differentiation opportunities

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month performance as of the date indicated and may not capture recent regulatory or market shifts. Local STR regulations, tax obligations, and permit requirements vary and should be independently verified before making investment decisions.

Next Steps

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