Satsuma, FL Airbnb Market Data, Statistics, and Occupancy Rates

Satsuma Short-Term Rental Market Overview

Satsuma, FL is a small but emerging short-term rental market with just 26 active Airbnb listings and an average annual revenue of $18,024 per property. With an ADR of $154 — well below Florida's $498 state average — and average home values around $317,270, the market offers a comparatively affordable entry point for investors looking to capitalize on waterfront and outdoor-oriented demand. Year-over-year listing growth of 109% signals rapidly rising investor interest, though the market's 41% occupancy rate suggests there's still room for demand to catch up with supply.

Key Market Statistics

According to Rabbu market data, the Satsuma short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Satsuma

Satsuma appeals to investors seeking affordable Florida waterfront exposure with favorable supply-demand dynamics and growing market attention.

Expert Market Assessment

"Satsuma presents a moderate opportunity for STR investors who are comfortable with seasonal fluctuations and a smaller, developing market. Revenue peaks sharply in March at $2,570 before tapering to a low of $1,103 in September, creating a pronounced seasonal curve that investors need to plan around. The above-average supply/demand balance is encouraging, and the market's affordable home values mean that even modest revenue can translate into reasonable yields. That said, the 41% average occupancy rate trails the Florida state average by 13 points, so property differentiation and smart pricing will be key to standing out."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Satsuma

Average revenue by month in Satsuma

March is the clear peak month at $2,570 in average revenue, while September marks the low point at $1,103 — a spread of nearly $1,500 that signals significant seasonality. A secondary cluster of stronger months appears in February, July, and December, suggesting demand spikes around holidays and summer in addition to the spring peak.

Active Airbnb listings by property size in Satsuma

Three-bedroom properties dominate Satsuma's supply with 13 of 26 listings (50%), followed by two-bedrooms at 7 and one-bedrooms at 5. The heavy concentration of larger homes aligns with the market's waterfront and outdoor recreation positioning, though the relatively thin one-bedroom supply could present a niche opportunity if demand exists for smaller units.

Average daily rate (ADR) by property size in Satsuma

ADR scales meaningfully with size, jumping from $90 for one-bedrooms to $128 for two-bedrooms and $199 for three-bedroom properties. The $71 premium between two- and three-bedroom units is the largest step, suggesting that guests are willing to pay considerably more for additional space — a factor investors should weigh against the incremental acquisition and maintenance costs of larger homes.

Average RevPAN by property size in Satsuma

Two-bedroom properties deliver the highest RevPAN at $92, outperforming both one-bedrooms ($25) and three-bedrooms ($53) by a wide margin. This standout performance is driven by their substantially higher occupancy rate, making two-bedrooms the most efficient revenue generators on a per-available-night basis despite their lower ADR compared to three-bedrooms.

Average occupancy rates by property size in Satsuma

Occupancy varies dramatically by property size: two-bedroom listings lead at 72%, while one-bedrooms and three-bedrooms trail significantly at 28% and 27% respectively. For investors prioritizing consistent cash flow and calendar fill, two-bedroom properties in Satsuma offer far more predictable booking patterns than other configurations.

Average monthly revenue by property size in Satsuma

Three-bedroom properties generate the most monthly revenue at $2,271, roughly three times the $759 earned by one-bedroom units, with two-bedrooms in between at $1,210. Despite two-bedrooms' superior occupancy and RevPAN, three-bedrooms compensate with a significantly higher ADR to claim the top revenue spot on a gross monthly basis.

Average annual revenue by property size in Satsuma

Annual revenue potential climbs steeply with bedroom count: one-bedrooms average $9,118, two-bedrooms $14,523, and three-bedrooms $27,259. Three-bedroom properties offer the strongest gross return potential, nearly tripling one-bedroom earnings, though investors should factor in the higher acquisition costs and the notably lower occupancy rate when calculating net yields.

Most common amenities for Airbnb listings in Satsuma

Kitchens and parking top the amenity list at 96% prevalence, followed by BBQ grills (77%), backyards (73%), and waterfront access (73%) — clearly reflecting a market built around outdoor recreation and self-sufficient stays. Lake access at 50% and pet-friendliness at 46% further underscore that guests in Satsuma expect nature-oriented, home-like accommodations, so investors should prioritize these features to remain competitive.

Understanding Satsuma's ROI Score: 66/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Satsuma's ROI Score of 66 out of 100 places it in the "Attractive Opportunity" band, reflecting a market where revenue relative to property prices is reasonable and supply/demand dynamics are above average. Occupancy stability, market growth, and revenue-to-price ratio all register as average, meaning the market offers solid fundamentals without exceptional outperformance in any single category. Investors should pair these metrics with thorough local regulatory research and a clear property strategy — particularly around the two-bedroom sweet spot — to maximize returns.

Short-Term Rental Regulations in Satsuma

Understanding local STR regulations is essential before investing in Satsuma. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Satsuma, FL should verify whether a vacation rental license or local business tax receipt is required through Putnam County and the Florida Department of Business and Professional Regulation. Florida requires all STR operators to hold a state-issued vacation rental license, so confirming compliance at both levels is essential before listing.

Key Restrictions

Common restrictions that may apply include occupancy limits based on property size, noise ordinances, parking requirements, and rules around signage or waste disposal. Investors should also check for any HOA covenants or deed restrictions on the specific property, as these can prohibit or limit short-term rental activity regardless of county regulations.

Tax Obligations

Florida imposes a state sales tax and a county-level tourist development tax on short-term rental stays, both of which hosts are responsible for collecting and remitting. Platforms like Airbnb often handle state sales tax collection automatically, but investors should confirm that all applicable Putnam County taxes are being properly addressed.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Satsuma can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Satsuma's STR market is likely to continue its supply expansion as more investors discover the area's waterfront appeal and relatively low property costs. Occupancy rates may stabilize in the 40–45% range as new listings are absorbed, with ADR holding steady or seeing modest 2–4% increases as hosts refine pricing strategies. March appears to be the clear demand driver, and properties that capitalize on spring tourism and outdoor recreation should outperform. Investors entering now should plan for meaningful seasonal swings, with monthly revenue potentially dipping below $1,200 in late summer and early fall."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Satsuma, FL

What is the average Airbnb occupancy rate in Satsuma?

The average Airbnb occupancy rate in Satsuma is currently 41%, which falls below Florida's statewide average of 54%. However, performance varies significantly by property size — two-bedroom listings lead the pack at 72% occupancy, while one-bedroom and three-bedroom properties hover around 27–28%. Choosing the right property configuration can make a substantial difference in how consistently your calendar stays booked.

How much do Airbnb hosts make in Satsuma?

On average, Airbnb hosts in Satsuma earn approximately $1,502 per month or $18,024 per year based on trailing 12-month performance data. Three-bedroom properties are the top earners, bringing in about $2,271 monthly ($27,259 annually), while one-bedroom units average $759 per month. Revenue varies seasonally, with March being the strongest month at $2,570 and September the softest at $1,103.

Is Satsuma a good market for Airbnb investment?

Satsuma earns a Rabbu ROI Score of 66 out of 100, placing it in the "Attractive Opportunity" category. The market benefits from an above-average supply/demand balance and affordable property values averaging $317,270, which helps revenue stretch further relative to acquisition costs. While occupancy and growth metrics are average, the rapid 109% year-over-year listing growth reflects strong investor confidence. Success here will depend on selecting the right property type and managing seasonality effectively.

What is the average daily rate (ADR) for Airbnb in Satsuma?

The average daily rate for Airbnb listings in Satsuma is $154, which is significantly lower than Florida's statewide average of $498. ADR scales with property size: one-bedroom units average $90, two-bedrooms come in at $128, and three-bedroom properties command $199 per night. The lower ADR reflects Satsuma's positioning as an affordable, nature-oriented getaway rather than a premium resort destination.

Are short-term rentals legal in Satsuma?

Short-term rentals are generally permitted in Florida, but operators must obtain a vacation rental license from the Florida Department of Business and Professional Regulation. Local regulations through Putnam County may also apply, including business tax requirements and zoning rules. We recommend verifying all applicable permits, HOA restrictions, and tax obligations with local authorities before purchasing or listing a property.

When is peak season for Airbnb in Satsuma?

Peak season in Satsuma centers around March, when average monthly revenue reaches $2,570 — more than double the slowest month. February ($1,668), July ($1,674), and December ($1,632) also perform well, suggesting a secondary bump during summer and the holiday season. The softest months are August through September, when revenue dips to $1,100–$1,200. Investors should build their financial models around this pronounced seasonal pattern.

How many Airbnbs are there in Satsuma?

As of April 2026, there are 26 active Airbnb listings in Satsuma. Three-bedroom properties make up the largest share with 13 listings, followed by two-bedrooms (7) and one-bedrooms (5). The market has grown rapidly, with a 109% year-over-year increase in active listings, indicating that investor interest in the area is accelerating.

How is Airbnb revenue calculated in Satsuma?

The annual and monthly revenue figures shown for Satsuma are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remaining data up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and how actively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Satsuma, FL market
• Average daily rates, occupancy rates, and RevPAN metrics across property sizes
• Monthly and annual revenue estimates based on trailing 12-month booking performance
• Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to inform property optimization decisions

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month performance and market conditions may have shifted since the most recent update. Local regulations, HOA rules, and tax requirements can change; investors should verify current compliance obligations before purchasing.