Schulenburg, TX Airbnb Market Data, Statistics, and Occupancy Rates

Schulenburg Short-Term Rental Market Overview

Schulenburg, TX is a small rural market with just 17 active Airbnb listings and a pronounced seasonal demand pattern that concentrates revenue into a handful of months each year. With an average daily rate of $354 — well above the Texas state average of $276 — the market commands premium pricing, though occupancy sits at only 20% compared to the 33% state average. Annual revenue averages $31,297 per listing, and the combination of high home values ($868,641) and modest returns places this market in the higher-risk category for STR investors seeking steady cash flow.

Key Market Statistics

According to Rabbu market data, the Schulenburg short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Schulenburg

Investors look at Schulenburg for its favorable supply/demand balance and above-state-average daily rates, though the market demands careful diligence due to low occupancy and concentrated seasonality.

Expert Market Assessment

"Schulenburg presents limited investment potential based on current data, with a notable gap between its premium pricing and the occupancy needed to generate consistent returns. Revenue is heavily seasonal — March peaks near $5,045 per listing while January dips to just $1,396, creating a roughly 3.6x spread between the best and weakest months. The favorable supply/demand balance (only 17 listings) offers some upside for well-positioned properties, but the below-average revenue-to-price ratio makes this a market where property-specific due diligence is essential rather than optional."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Schulenburg

Average revenue by month in Schulenburg

Schulenburg's revenue curve is sharply seasonal, with March ($5,045) and April ($4,044) forming the spring peak and September ($3,898) and October ($3,772) creating a fall surge — while January ($1,396) and February ($1,548) represent the low point. The nearly 3.6x gap between the highest and lowest months means investors need to budget carefully for extended slow periods between these event-driven spikes.

Active Airbnb listings by property size in Schulenburg

All 8 listings with size data reported are 3-bedroom properties, making this the only property size with meaningful representation in Schulenburg's STR market. The absence of other bedroom counts in the data could signal an untested opportunity for investors considering smaller or larger configurations — or simply reflect limited overall supply.

Average daily rate (ADR) by property size in Schulenburg

Three-bedroom properties in Schulenburg command an average daily rate of $290, which is the only size segment with available data. This rate is lower than the market-wide ADR of $354, suggesting that non-categorized or unique listings may be pulling the overall average higher.

Average RevPAN by property size in Schulenburg

Three-bedroom listings generate $62 in revenue per available night, reflecting the impact of the market's 22% occupancy on what is otherwise a solid daily rate. This RevPAN underscores that occupancy — not pricing — is the primary constraint on per-night revenue in Schulenburg.

Average occupancy rates by property size in Schulenburg

Three-bedroom properties average 22% occupancy, closely mirroring the market-wide rate of 20% and confirming that low fill rates are a market-wide characteristic rather than a size-specific issue. Investors should plan for properties sitting vacant roughly four out of every five nights on average.

Average monthly revenue by property size in Schulenburg

Three-bedroom listings average $2,885 per month, slightly above the market-wide average of $2,608, indicating these properties capture a reasonable share of available demand. However, given the extreme seasonality in this market, actual monthly income will swing well above and below this figure throughout the year.

Average annual revenue by property size in Schulenburg

At $34,620 per year, 3-bedroom properties outperform the overall market average of $31,297 by roughly 11%. Against the average home value of $868,641, however, this annual revenue translates to a gross yield of approximately 4%, reinforcing the need for below-market acquisition pricing to achieve attractive returns.

Most common amenities for Airbnb listings in Schulenburg

Kitchens (100%), parking (94%), and self check-in (82%) top the amenity list, reflecting guest expectations for fully functional, independent-stay properties typical of rural Texas markets. Outdoor features like patios (77%), backyards (65%), and BBQ grills (65%) are also widespread, suggesting that outdoor living space is a near-baseline expectation rather than a differentiator in Schulenburg.

Understanding Schulenburg's ROI Score: 34/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Schulenburg's ROI Score of 34 out of 100 places it in the "Limited" investment potential band, driven primarily by below-average revenue-to-price ratio and occupancy stability. The market does benefit from an above-average supply/demand balance with only 17 listings, and its growth trend is average, but these positives aren't enough to offset the fundamental challenge of generating consistent cash flow at current home prices. Investors exploring this market should pair this data with thorough local regulatory research and focus on properties that can be acquired well below the $868,641 average to improve yield potential.

Short-Term Rental Regulations in Schulenburg

Understanding local STR regulations is essential before investing in Schulenburg. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Schulenburg, TX may need to obtain permits or register their property with local authorities. Investors should verify current requirements directly with the City of Schulenburg and Fayette County before listing a property.

Key Restrictions

Common STR restrictions in Texas communities can include occupancy limits, noise ordinances, parking requirements, and minimum stay rules. HOA covenants may also impose additional limitations, so reviewing any applicable deed restrictions is essential before purchasing.

Tax Obligations

Texas imposes a state hotel occupancy tax on short-term rentals, and Fayette County or the City of Schulenburg may levy additional local lodging taxes. Major platforms like Airbnb typically collect and remit state taxes on behalf of hosts, but operators should confirm local tax obligations independently.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Schulenburg can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Schulenburg's STR performance will likely remain heavily event-driven, with March, April, September, and October continuing to anchor the revenue calendar. Listing supply grew 55% year over year, which could put additional pressure on an already-thin occupancy rate unless demand keeps pace. ADR may hold in the $340–$370 range given the limited inventory, but investors should expect monthly revenue to fluctuate significantly between peak and off-peak periods. Any meaningful improvement in annual returns will depend on whether new demand drivers emerge or existing seasonal events expand."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Schulenburg, TX

What is the average Airbnb occupancy rate in Schulenburg?

The average occupancy rate for Airbnb listings in Schulenburg is currently 20%, which falls below the Texas state average of 33%. Occupancy is heavily concentrated during seasonal peak periods, particularly in March, April, September, and October, with slower months pulling the annual average down significantly.

How much do Airbnb hosts make in Schulenburg?

Airbnb hosts in Schulenburg earn an average of $2,608 per month and approximately $31,297 per year based on trailing 12-month booking data. Revenue varies dramatically by season — hosts can expect to earn over $5,000 in peak months like March but closer to $1,400 during slower periods like January.

Is Schulenburg a good market for Airbnb investment?

Schulenburg carries a Rabbu ROI Score of 34 out of 100, indicating limited investment potential that requires deeper, property-specific analysis. While the market benefits from above-average daily rates and a favorable supply/demand balance with only 17 active listings, the low occupancy rate and high average home values create a challenging revenue-to-price ratio. Investors who can acquire properties below market value or optimize for peak-season pricing may find workable opportunities.

What is the average daily rate (ADR) for Airbnb in Schulenburg?

The average daily rate for Airbnb listings in Schulenburg is $354, which is notably higher than the Texas state average of $276. This premium pricing reflects the market's limited supply and the character of properties available, though hosts should balance rate expectations with the market's 20% occupancy rate.

Are short-term rentals legal in Schulenburg?

Short-term rentals are generally permitted in Texas, though specific regulations can vary by municipality and county. Investors should check with the City of Schulenburg and Fayette County for any local permit requirements, zoning restrictions, or occupancy tax obligations before operating an STR.

When is peak season for Airbnb in Schulenburg?

Peak season in Schulenburg centers on March and April in the spring (averaging $5,045 and $4,044 respectively) and September and October in the fall (averaging $3,898 and $3,772). These months likely align with local events, festivals, or favorable weather that drives visitor traffic to the area, while winter months like January and December see the lowest revenue.

How many Airbnbs are there in Schulenburg?

There are currently 17 active Airbnb listings in Schulenburg as of April 2026. This represents a 55% increase year over year, indicating growing investor and host interest in the market despite its small overall size.

How is Airbnb revenue calculated in Schulenburg?

The annual and monthly revenue figures for Schulenburg are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for Schulenburg and surrounding areas
• Average daily rate, occupancy, and RevPAN metrics based on current and trailing 12-month performance
• Monthly and annual revenue estimates derived from historical comparable listing data
• Property size breakdowns for listings, rates, occupancy, and revenue where available
• Home value data sourced from the Zillow Home Value Index (ZHVI) for investment context

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and current snapshots; market conditions can shift due to regulatory changes, economic factors, or new supply entering the market. Local STR regulations and tax requirements should be independently verified before making any investment decision.