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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Sequim presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Sequim, WA is a small Olympic Peninsula market with 162 active Airbnb listings generating an average of $33,727 in annual revenue per property. The market shows pronounced summer seasonality — August revenue reaches nearly five times the January figure — which rewards investors who price aggressively during peak months. With an ADR of $188 (well below Washington's $393 state average) and average home values around $776,357, the revenue-to-price ratio is tight, making deal selection especially important. Occupancy stability is a relative bright spot, scoring above average among the ROI factors Rabbu tracks.
According to Rabbu market data, the Sequim short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 162 |
| Average Daily Rate (ADR) | vs. $393 state avg. | $188 |
| Average Occupancy Rate | vs. 36% state avg. | 27% |
| RevPAN | ADR * Occupancy Rate | $50 |
| Average Monthly Revenue | Historical 12-month average | $2,810 |
| Average Annual Revenue | Historical 12-month average | $33,727 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Investors look at Sequim for its strong summer demand driven by the Olympic Peninsula's natural attractions, paired with above-average occupancy stability that adds a measure of predictability to cash-flow planning.
Key investment factors
"Sequim presents a competitive but nuanced opportunity. The ROI score of 46 out of 100 reflects a below-average revenue-to-price ratio and a supply/demand balance that leans toward saturation, offset by above-average occupancy stability and average growth trends. Seasonality is the defining characteristic here: the roughly $4,700 monthly spread between August's peak ($5,883) and January's trough ($1,181) means investors need strong summer performance to hit annual targets. Larger properties — especially 4-bedroom homes — meaningfully outperform the market average on both RevPAN and total revenue, so targeting the right property size is a practical lever for improving returns."
— Rabbu Market Analysis Team
Sequim's revenue peaks sharply in summer, with August ($5,883) and July ($5,722) averaging nearly five times the January low of $1,181. This steep seasonality means roughly half of a property's annual income is earned in just three to four months, making aggressive summer pricing and winter cost management critical for profitability.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,181 |
| February |
|
$1,241 |
| March |
|
$1,889 |
| April |
|
$2,216 |
| May |
|
$3,032 |
| June |
|
$4,076 |
| July |
|
$5,722 |
| August |
|
$5,883 |
| September |
|
$3,459 |
| October |
|
$2,117 |
| November |
|
$1,532 |
| December |
|
$1,374 |
One-bedroom listings dominate supply with 69 of 162 total listings (43%), while 4-bedroom homes account for just 11 listings. The relatively thin supply of larger properties — combined with their significantly higher revenue — may signal an opportunity for investors willing to acquire 3- or 4-bedroom homes in the area.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
22 |
| 1 bedroom |
|
69 |
| 2 bedrooms |
|
32 |
| 3 bedrooms |
|
25 |
| 4 bedrooms |
|
11 |
ADR climbs steadily from $141 for studios to $291 for 4-bedroom homes, roughly doubling across the size spectrum. The sharpest jump occurs between 2-bedroom ($171) and 3-bedroom ($254) properties, suggesting that the upgrade to a third bedroom commands a meaningful nightly premium.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$141 |
| 1 bedroom |
|
$150 |
| 2 bedrooms |
|
$171 |
| 3 bedrooms |
|
$254 |
| 4 bedrooms |
|
$291 |
Four-bedroom properties lead RevPAN at $96 per available night — more than double the 1-bedroom figure of $38 and well above the market average of $50. This pattern indicates that larger homes convert their higher ADR into disproportionately strong per-night revenue, partly thanks to the highest occupancy rate among all sizes.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$44 |
| 1 bedroom |
|
$38 |
| 2 bedrooms |
|
$45 |
| 3 bedrooms |
|
$59 |
| 4 bedrooms |
|
$96 |
Occupancy ranges from 23% for 3-bedroom homes to 33% for 4-bedroom properties, with studios at 31% and 1- and 2-bedrooms in the mid-to-upper 20s. The 4-bedroom segment's top-of-market occupancy, despite commanding the highest ADR, suggests strong demand from families and groups willing to pay a premium.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
31% |
| 1 bedroom |
|
26% |
| 2 bedrooms |
|
27% |
| 3 bedrooms |
|
23% |
| 4 bedrooms |
|
33% |
Monthly revenue scales from roughly $2,361–$2,374 for studios and 1-bedrooms up to $4,617 for 4-bedroom homes — nearly double the smallest units. Two-bedroom properties ($2,982/month) sit in a middle tier, while the jump to 3-bedrooms ($3,987) marks the point at which returns begin to clearly separate from the pack.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$2,374 |
| 1 bedroom |
|
$2,361 |
| 2 bedrooms |
|
$2,982 |
| 3 bedrooms |
|
$3,987 |
| 4 bedrooms |
|
$4,617 |
Four-bedroom homes generate the highest average annual revenue at $55,411, compared to $28,335–$28,497 for studios and 1-bedroom units. For investors focused on maximizing top-line income, the 3-bedroom ($47,847) and 4-bedroom segments offer the strongest return potential, though acquisition costs and operating expenses at these sizes should be carefully underwritten.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$28,497 |
| 1 bedroom |
|
$28,335 |
| 2 bedrooms |
|
$35,786 |
| 3 bedrooms |
|
$47,847 |
| 4 bedrooms |
|
$55,411 |
Parking is nearly universal at 99% of listings, followed by kitchens (88%), backyards (82%), and self check-in (82%) — reflecting guest expectations for a drive-to, outdoor-recreation destination. Premium differentiators like hot tubs (22%) and waterfront or beach access (20%) are far less common, presenting a potential competitive edge for properties that can offer them.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
99% |
| Kitchen |
|
88% |
| Backyard |
|
82% |
| Self Check-in |
|
82% |
| Outdoor Furniture |
|
74% |
| Patio or Balcony |
|
72% |
| BBQ Grill |
|
65% |
| Washer |
|
63% |
| Dryer |
|
62% |
| Workspace |
|
53% |
| Pets |
|
46% |
| Hot Tub |
|
22% |
| Waterfront |
|
20% |
| Beach Access |
|
20% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Sequim Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Below average | 15% |
Sequim's ROI Score of 46 out of 100 places it in the 'Competitive Opportunity' band, signaling that while demand and occupancy stability are encouraging, the below-average revenue-to-price ratio and supply/demand balance mean investors need to be selective about which deals they pursue. Occupancy stability scores above average — a positive sign for cash-flow predictability — but the gap between annual revenue ($33,727) and average home values ($776,357) underscores the importance of finding properties priced well below the market median. Pairing this data with thorough local regulatory research and a property-specific underwriting model will give investors the clearest picture of whether a Sequim STR pencils out.
Understanding local STR regulations is essential before investing in Sequim. Here's the current regulatory landscape:
The City of Sequim and Clallam County in Washington State may require short-term rental operators to obtain a business license or STR permit before listing a property. Investors should verify current permit requirements directly with local planning and zoning offices, as rules can change.
Common restrictions in similar Washington communities include occupancy limits tied to bedroom count, minimum-night stay requirements, noise ordinances, on-site parking mandates, and potential HOA covenants that limit or prohibit short-term rentals. Some jurisdictions also impose caps on the total number of STR permits issued, so early research is essential.
Short-term rental operators in Washington are generally subject to state sales tax, local lodging tax, and any applicable tourism promotion assessments. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their full obligations with the Washington Department of Revenue and Clallam County.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Sequim can provide current regulatory guidance.
Financing an Airbnb investment in Sequim requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Sequim's short-term rental market is likely to follow its established seasonal pattern, with the bulk of revenue concentrated between June and September. ADR could see modest increases of 1–3% as the Olympic Peninsula continues to attract outdoor recreation and retirement-community visitors, though occupancy may remain in the mid-to-upper 20% range on an annual basis. Listing growth of roughly 3% year-over-year suggests new supply is entering steadily, so investors should expect competitive conditions during the shoulder and off-peak months. Properties that can capture group and family bookings in summer — particularly 3- and 4-bedroom homes — are best positioned to outperform the market average."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.
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