Sharon, CT Airbnb Market Data, Statistics, and Occupancy Rates

Sharon Short-Term Rental Market Overview

Sharon, CT is a small but highly seasonal short-term rental market nestled in the rural Litchfield Hills, attracting weekend getaways and summer travelers from nearby metro areas. With just 25 active Airbnb listings and an average annual revenue of $38,864, the market is intimate and competition is limited — though elevated home values averaging $1,320,027 compress the revenue-to-price ratio. A 129% year-over-year increase in active listings signals growing investor interest, making selective deal sourcing essential for anyone looking to enter.

Key Market Statistics

According to Rabbu market data, the Sharon short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Sharon

Sharon appeals to investors seeking a low-competition rural retreat market with strong summer seasonality and favorable supply/demand dynamics, though premium home prices demand careful underwriting.

Expert Market Assessment

"Sharon represents a competitive but niche opportunity for STR investors willing to navigate higher entry costs. The ROI score of 41 out of 100 reflects a below-average revenue-to-price ratio driven by $1.3M+ average home values, though occupancy stability and supply/demand balance offer some counterweight. Seasonality is pronounced — revenue swings from roughly $1,440 in March to $6,873 in August — so investors need to plan for lean winter months. Properties that can capture summer and fall foliage demand while maintaining modest off-season bookings will be best positioned to generate meaningful returns."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Sharon

Average revenue by month in Sharon

Sharon's revenue profile is sharply seasonal, with August ($6,873) and July ($5,716) generating roughly four times the revenue of the slowest months like March ($1,440) and January ($1,490). Investors should plan for a concentrated earning window from June through October, which accounts for the bulk of annual income.

Active Airbnb listings by property size in Sharon

Supply in Sharon is tightly concentrated, with 7 two-bedroom and 8 three-bedroom listings making up the tracked inventory. The absence of larger properties (4+ bedrooms) in the data could signal either a gap in supply or limited demand for bigger homes, warranting further research for investors considering larger configurations.

Average daily rate (ADR) by property size in Sharon

ADR scales meaningfully with size — 3-bedroom listings command $348 per night compared to $281 for 2-bedrooms, a 24% premium. However, this higher nightly rate doesn't translate to higher overall revenue, making the premium-to-occupancy trade-off a key consideration.

Average RevPAN by property size in Sharon

Two-bedroom properties deliver a significantly stronger RevPAN of $145 versus $90 for 3-bedrooms, reflecting their superior occupancy rates. This gap suggests that 2-bedroom units convert available nights into revenue far more efficiently in this market.

Average occupancy rates by property size in Sharon

Two-bedroom listings achieve 52% occupancy — double the 26% rate for 3-bedroom properties — indicating considerably more consistent booking demand for smaller units. For investors prioritizing cash-flow stability, the 2-bedroom segment presents a notably less volatile option.

Average monthly revenue by property size in Sharon

Despite their lower nightly rates, 2-bedroom properties edge out 3-bedrooms on monthly revenue ($3,573 vs. $3,341), driven entirely by their higher occupancy. The $232 monthly gap adds up to nearly $2,800 annually, reinforcing the advantage of smaller units in this market.

Average annual revenue by property size in Sharon

Two-bedroom listings generate approximately $42,887 in annual revenue compared to $40,100 for 3-bedroom properties. Given that 2-bedrooms likely carry lower acquisition and operating costs, they appear to offer the stronger return profile in Sharon's current market conditions.

Most common amenities for Airbnb listings in Sharon

Parking (100%), washer (96%), and kitchen (96%) are essentially table stakes in Sharon, reflecting a guest base that expects full home-like conveniences in a rural setting. Outdoor amenities like backyards (80%), outdoor furniture (76%), and BBQ grills (68%) are also highly prevalent, signaling that the nature-oriented, retreat-style experience is central to guest expectations here.

Understanding Sharon's ROI Score: 41/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Sharon's ROI score of 41 out of 100 places it in the "Competitive Opportunity" band, meaning the market has genuine demand-side appeal but requires disciplined deal sourcing due to a below-average revenue-to-price ratio — average homes here run over $1.3M against roughly $39K in annual STR revenue. Occupancy stability rates as average and supply/demand balance scores above average, suggesting the market isn't oversaturated despite recent listing growth. Investors should pair this data with thorough local regulatory research and focus on properties priced well below the market average to improve the return equation.

Short-Term Rental Regulations in Sharon

Understanding local STR regulations is essential before investing in Sharon. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Sharon, Connecticut may need to register or obtain a permit from local authorities before listing their property. Investors should verify current requirements directly with the Town of Sharon and the State of Connecticut, as rules can change and enforcement may vary.

Key Restrictions

Common STR restrictions in Connecticut towns like Sharon can include occupancy limits, minimum stay requirements, noise and parking regulations, and potential caps on the number of permits issued. HOA covenants may also restrict or prohibit short-term rentals in certain neighborhoods, so reviewing deed restrictions before purchasing is advisable.

Tax Obligations

Short-term rental hosts in Connecticut are generally subject to state lodging and sales taxes on bookings of fewer than 30 consecutive days. Platforms like Airbnb often collect and remit these taxes on behalf of hosts, but operators should confirm their obligations with the Connecticut Department of Revenue Services.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Sharon can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Sharon's STR market is likely to see continued supply growth given the sharp uptick in new listings, which could put modest downward pressure on occupancy if demand doesn't keep pace. Seasonal patterns suggest summer months will remain the primary revenue driver, with August alone generating roughly four to five times what winter months produce. ADR may hold steady or edge up 1–3% as the market matures and hosts refine pricing strategies around peak weekends. Investors should anticipate occupancy rates hovering in the 28–35% range annually, with stronger performance for well-positioned 2-bedroom properties."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Sharon, CT

What is the average Airbnb occupancy rate in Sharon?

The average Airbnb occupancy rate in Sharon, CT is currently 30%, which trails the Connecticut state average of 37%. However, 2-bedroom properties in the market perform notably better at 52% occupancy, suggesting that smaller, well-priced units can achieve stronger fill rates than the market-wide figure implies.

How much do Airbnb hosts make in Sharon?

Airbnb hosts in Sharon earn an average of $3,238 per month and approximately $38,864 per year based on trailing 12-month booking data. Revenue is heavily seasonal — hosts can expect peak earnings of around $6,873 in August while winter months like January and March average closer to $1,440–$1,490.

Is Sharon a good market for Airbnb investment?

Sharon presents a competitive opportunity with an ROI score of 41 out of 100. The market benefits from favorable supply/demand balance and growing interest (listings grew 129% year-over-year), but high average home values of $1,320,027 create a challenging revenue-to-price ratio. Investors who can source deals below the market average or who already own property in the area may find the economics more compelling, particularly with 2-bedroom configurations that outperform on occupancy.

What is the average daily rate (ADR) for Airbnb in Sharon?

The average daily rate for Airbnb listings in Sharon is $326, slightly below the Connecticut state average of $373. Rates vary by property size: 2-bedroom listings average $281 per night while 3-bedroom properties command $348 per night.

Are short-term rentals legal in Sharon?

Short-term rentals are generally permitted in Sharon, CT, though operators may need to comply with local registration or permitting requirements. Regulations can vary and evolve, so prospective investors should check directly with the Town of Sharon and relevant Connecticut state agencies before listing a property.

When is peak season for Airbnb in Sharon?

Peak season in Sharon runs from June through October, with August being the single highest-earning month at an average of $6,873 in revenue. July ($5,716), September ($3,848), and October ($3,845) also deliver above-average returns. The market sees its lowest revenues during the winter months of January through March.

How many Airbnbs are there in Sharon?

There are currently 25 active Airbnb listings in Sharon, CT as of April 2026. The market has experienced significant growth, with a 129% year-over-year increase in active listings. Supply is concentrated in 2-bedroom (7 listings) and 3-bedroom (8 listings) properties.

How is Airbnb revenue calculated in Sharon?

The annual and monthly revenue figures for Sharon are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts by market and property size
• Average daily rate, occupancy, and RevPAN metrics across property configurations
• Monthly and annual revenue trends based on trailing 12-month booking performance
• Amenity prevalence data across active listings in the market
• Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. Individual property results will vary based on location, condition, pricing strategy, and management quality.