Sherrills Ford, NC Airbnb Market Data, Statistics, and Occupancy Rates

Sherrills Ford Short-Term Rental Market Overview

Sherrills Ford, NC, is a lakefront community on Lake Norman that draws leisure travelers and weekend visitors looking for waterfront getaways near the Charlotte metro area. With an average daily rate of $389—well above the $262 North Carolina state average—and average annual revenue of $55,650 across its 53 active listings, the market rewards hosts who cater to guests seeking lake experiences. An ROI score of 60 out of 100 signals an attractive opportunity, though investors should note the 23% average occupancy rate and evaluate whether premium pricing during peak months can offset quieter stretches.

Key Market Statistics

According to Rabbu market data, the Sherrills Ford short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Sherrills Ford

Investors are drawn to Sherrills Ford for its premium lakefront positioning, strong summer revenue potential, and ADR that significantly exceeds the state average.

Expert Market Assessment

"Sherrills Ford presents a moderately compelling opportunity for investors who can capitalize on the pronounced summer peak. Revenue swings sharply from a low of about $2,072 in February to a high of $8,235 in July, meaning cash-flow planning should account for several leaner months. The market's above-average occupancy stability is encouraging, but a below-average supply/demand balance—amplified by 121% year-over-year listing growth—means competition is intensifying. Investors targeting larger, well-appointed lakefront properties are best positioned to capture the premium rates that drive the strongest returns here."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Sherrills Ford

Average revenue by month in Sherrills Ford

Sherrills Ford exhibits strong seasonality, with July ($8,235) and August ($7,839) delivering roughly four times the revenue of the slowest month, February ($2,072). The summer surge from June through September accounts for the bulk of annual earnings, so investors should budget for significantly lighter cash flow from November through March.

Active Airbnb listings by property size in Sherrills Ford

Four-bedroom properties make up the largest share of supply with 15 listings, followed by 3-bedroom units at 12. Notably, there are no 2-bedroom listings in the data, which could represent either a gap in supply or a reflection of the market's preference for larger group-oriented lake homes—worth investigating for investors considering mid-size properties.

Average daily rate (ADR) by property size in Sherrills Ford

ADR escalates sharply with size, from $146 for 1-bedroom listings to $1,135 for 6+ bedroom properties. The jump from 3 bedrooms ($231) to 4 bedrooms ($438) is particularly steep, suggesting that the 4-bedroom tier hits a sweet spot where guests begin paying a substantial premium for additional space and group capacity.

Average RevPAN by property size in Sherrills Ford

Six-plus bedroom properties dominate RevPAN at $279, far outpacing 3-bedroom units ($92) and 5-bedroom homes ($85). One-bedroom listings trail significantly at $16 per available night, indicating that smaller units struggle to generate meaningful revenue after accounting for their low occupancy in this lake-vacation market.

Average occupancy rates by property size in Sherrills Ford

Three-bedroom listings lead occupancy at 40%, nearly double the market average, suggesting strong demand at this accessible size and price point. Larger properties fill less frequently—4 bedrooms at 17%, 5 bedrooms at 21%, and 6+ bedrooms at 25%—but compensate with much higher nightly rates, while 1-bedroom units lag at just 11%.

Average monthly revenue by property size in Sherrills Ford

Monthly revenue climbs dramatically with property size: 6+ bedroom homes average $19,951 per month, roughly three times the $6,459 earned by 5-bedroom listings and more than ten times the $1,776 from 1-bedroom units. Even at the 3-bedroom tier, hosts can expect about $3,942 per month, making mid-size properties a viable entry point for investors with smaller budgets.

Average annual revenue by property size in Sherrills Ford

At $239,417 in average annual revenue, 6+ bedroom properties in Sherrills Ford offer standout return potential, though they require significantly higher acquisition costs. Five-bedroom ($77,517) and 4-bedroom ($74,623) homes deliver comparable annual revenue, making the 4-bedroom category potentially more efficient when factoring in lower purchase prices and maintenance costs.

Most common amenities for Airbnb listings in Sherrills Ford

Kitchens (100%), parking (98%), and self check-in (94%) are virtually universal, setting a high baseline for guest expectations. Lake access (91%) and waterfront positioning (89%) signal that proximity to the water is nearly a prerequisite for competitive listings in Sherrills Ford—investors without lakefront or lake-access properties may face a significant disadvantage.

Understanding Sherrills Ford's ROI Score: 60/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Sherrills Ford's ROI score of 60 out of 100 places it in the 'Attractive Opportunity' band, reflecting a market where healthy ADR and above-average occupancy stability create a viable income profile for well-positioned properties. The average revenue-to-price ratio and below-average supply/demand balance temper the outlook, particularly as the 121% year-over-year growth in listings intensifies competition. Pairing this data with thorough local regulatory research and a focus on larger, lakefront-equipped properties will help investors capture the strongest returns this market offers.

Short-Term Rental Regulations in Sherrills Ford

Understanding local STR regulations is essential before investing in Sherrills Ford. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in the Sherrills Ford area of Catawba County, North Carolina, may need to obtain local permits or register their rental property before accepting guests. Investors should verify current requirements directly with Catawba County and the state of North Carolina, as regulations can evolve.

Key Restrictions

Common restrictions in lakefront communities like Sherrills Ford can include occupancy limits tied to property size, minimum stay requirements, noise ordinances, and parking regulations. HOA covenants are particularly relevant in lake communities and may impose additional limits on rental frequency, guest counts, or signage, so reviewing deed restrictions before purchasing is essential.

Tax Obligations

Short-term rental hosts in North Carolina are generally subject to state and county occupancy taxes, as well as applicable sales tax. Many booking platforms collect and remit a portion of these taxes automatically, but hosts should confirm with local tax authorities that all obligations are fully covered.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Sherrills Ford can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Sherrills Ford's sharp seasonal curve—from roughly $2,000 in winter to over $8,200 in July—suggests that summer-focused demand will remain the primary revenue engine. With above-average occupancy stability and average market growth, we estimate ADR could hold steady or edge up 1–3% as the listing pool continues to expand. Supply growth of 121% year-over-year bears watching; if new listings outpace demand, occupancy and RevPAN could face downward pressure, particularly during the off-peak months from November through March."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Sherrills Ford, NC

What is the average Airbnb occupancy rate in Sherrills Ford?

The average Airbnb occupancy rate in Sherrills Ford is currently 23%, which falls below the North Carolina state average of 34%. Occupancy varies significantly by property size—3-bedroom listings lead at 40%, while 1-bedroom units average just 11%. Seasonal demand heavily influences these figures, with summer months driving much higher bookings than the winter period.

How much do Airbnb hosts make in Sherrills Ford?

On average, Airbnb hosts in Sherrills Ford earn approximately $4,637 per month and $55,650 per year based on trailing 12-month performance data. Revenue varies dramatically by property size: 1-bedroom units average about $21,317 annually, while 6+ bedroom properties generate roughly $239,417 per year. Peak-season months like July can yield over $8,200 in a single month.

Is Sherrills Ford a good market for Airbnb investment?

Sherrills Ford scores 60 out of 100 on Rabbu's ROI Score, placing it in the 'Attractive Opportunity' category. The market benefits from above-average occupancy stability and strong ADR of $389, significantly above the state average. However, investors should be mindful of the below-average supply/demand balance driven by rapid listing growth and plan for meaningful revenue seasonality between summer peaks and winter lows.

What is the average daily rate (ADR) for Airbnb in Sherrills Ford?

The average daily rate for Airbnb listings in Sherrills Ford is $389, which is roughly 48% higher than the North Carolina state average of $262. Rates scale considerably with property size—1-bedroom listings average $146 per night, while 6+ bedroom homes command an impressive $1,135 per night, reflecting the premium guests are willing to pay for larger lakefront properties.

Are short-term rentals legal in Sherrills Ford?

Short-term rentals do operate in Sherrills Ford, with 53 active Airbnb listings currently in the market. However, operators should verify permit and registration requirements with Catawba County and the state of North Carolina before listing a property. HOA rules in lakefront communities can also restrict or limit short-term rentals, so reviewing any applicable covenants is strongly recommended.

When is peak season for Airbnb in Sherrills Ford?

Peak season in Sherrills Ford runs from June through September, with July being the highest-earning month at an average of $8,235 in revenue. August follows closely at $7,839, and both June ($5,713) and September ($5,759) also perform well above the annual average. The off-peak period spans December through March, with February being the slowest month at roughly $2,072.

How many Airbnbs are there in Sherrills Ford?

Sherrills Ford currently has 53 active Airbnb listings. The market has seen significant growth, with a 121% year-over-year increase in active listings. The most common property size is 4 bedrooms (15 listings), followed by 3 bedrooms (12 listings), with 5-bedroom and 1-bedroom properties also represented.

How is Airbnb revenue calculated in Sherrills Ford?

The annual and monthly revenue figures shown for Sherrills Ford are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up into a market-level historical average. This approach anchors the figures to what hosts have actually earned recently rather than to forecasts, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts, occupancy rates, and daily rates for Sherrills Ford
• Revenue and yield metrics including RevPAN, monthly revenue, and annual revenue by property size
• Seasonal revenue trends based on trailing 12-month historical booking performance
• Property value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Data aggregated from multiple providers and Rabbu proprietary analytics for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month performance and may not capture very recent market shifts or regulatory changes. Individual property results will vary based on location, condition, amenities, pricing strategy, and management quality.