Somers Point, NJ Airbnb Market Data, Statistics, and Occupancy Rates

Somers Point Short-Term Rental Market Overview

Somers Point, NJ is a compact coastal market with just 16 active Airbnb listings and a pronounced summer-driven revenue cycle. The average daily rate of $232 sits well below New Jersey's $430 state average, while occupancy at 37% edges slightly above the 34% state benchmark. Annual revenue averages $28,878, with the bulk of earnings concentrated in July and August — a pattern typical of Jersey Shore destinations that rewards investors who price aggressively during peak weeks.

Key Market Statistics

According to Rabbu market data, the Somers Point short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026.

Why Investors Consider Somers Point

With only 16 active listings and a strong summer revenue spike, Somers Point offers a low-competition coastal entry point for investors comfortable with seasonal cash-flow dynamics.

Expert Market Assessment

"Somers Point represents a moderately seasonal investment opportunity best suited to investors who can tolerate thin winter months in exchange for outsized summer returns. August leads the revenue calendar at $6,335, while January bottoms out near $856 — a spread that underscores how heavily this market leans on beach season. The small listing count keeps competitive pressure low, but it also means the market's revenue benchmarks are sensitive to a handful of properties. Investors with well-maintained, amenity-rich homes positioned for the summer surge stand to capture disproportionate value."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Somers Point

Average revenue by month in Somers Point

Revenue in Somers Point follows a dramatic seasonal curve, peaking in August at $6,335 and bottoming out in January at just $856 — a roughly 7.4x spread that highlights how dependent this market is on summer tourism. Investors should plan for nearly 60% of annual revenue to arrive between June and August.

Active Airbnb listings by property size in Somers Point

The available data shows 8 listings at the 3-bedroom size, which appears to be the dominant (and possibly only well-represented) property configuration in this small market. This concentration could signal an opportunity for investors willing to differentiate with smaller or larger properties.

Average daily rate (ADR) by property size in Somers Point

Three-bedroom properties command an ADR of $207, sitting below the market-wide average of $232. This gap suggests that larger or premium-positioned listings in the market may be pulling the overall ADR higher.

Average RevPAN by property size in Somers Point

Three-bedroom listings deliver a RevPAN of $39, which falls well below the market-wide $85 average. This indicates that while 3-bedroom units are the most common, they may not be the highest-performing configuration in terms of per-night revenue after accounting for occupancy.

Average occupancy rates by property size in Somers Point

Three-bedroom properties average just 19% occupancy, meaningfully below the market-wide 37% figure. This suggests these properties are used primarily during peak summer weeks, with extended vacancy through the off-season.

Average monthly revenue by property size in Somers Point

At $1,898 per month, 3-bedroom listings trail the overall market average of $2,406 by about 21%. Investors eyeing this property size should factor in the lower monthly yield when underwriting.

Average annual revenue by property size in Somers Point

Three-bedroom properties generate approximately $22,786 annually, roughly $6,000 below the market-wide average of $28,878. This differential suggests that other property configurations — possibly larger homes or uniquely positioned units — may be capturing premium revenue in Somers Point.

Most common amenities for Airbnb listings in Somers Point

Parking is universal across all listings (100%), while kitchen, washer, dryer, and BBQ grill each appear in over 80% of properties — reflecting the family-vacation orientation of this shore market. Outdoor amenities like patios (75%) and backyards (69%) are also prevalent, signaling that guests expect comfortable gathering spaces, and any listing lacking these basics may struggle to compete.

Short-Term Rental Regulations in Somers Point

Understanding local STR regulations is essential before investing in Somers Point. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Somers Point, NJ may need to register with the city or obtain a local permit before listing their property. Investors should verify current requirements directly with Somers Point municipal offices and the State of New Jersey before acquiring or operating an STR.

Key Restrictions

Common restrictions in New Jersey shore communities can include occupancy limits tied to bedrooms, minimum-stay requirements during certain seasons, noise and parking ordinances, and HOA restrictions that may limit or prohibit short-term rentals altogether. It's important to review both municipal codes and any applicable homeowner association rules before committing to a property.

Tax Obligations

New Jersey imposes state sales tax and occupancy-related taxes on short-term rental income, and Somers Point may have additional local assessments. Many booking platforms collect and remit a portion of these taxes automatically, but hosts should confirm their full obligation with a tax professional.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Somers Point can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Somers Point's summer-heavy demand pattern is expected to persist, with July and August likely continuing to generate over 40% of annual revenue. ADR could see modest upward pressure of 2–5% during peak season given limited supply, though off-season occupancy will remain a challenge. Investors should plan conservatively around winter cash flow and consider flexible pricing strategies to capture shoulder-season bookings in May, June, and September."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Somers Point, NJ

What is the average Airbnb occupancy rate in Somers Point?

The average occupancy rate for Airbnb listings in Somers Point is currently 37%, which slightly outperforms the New Jersey state average of 34%. Occupancy is heavily seasonal, peaking during the summer months and dropping significantly in winter.

How much do Airbnb hosts make in Somers Point?

Airbnb hosts in Somers Point earn an average of $2,406 per month, or roughly $28,878 per year. However, revenue is highly seasonal — hosts can expect to earn $5,800–$6,300 per month in July and August, while winter months may only bring in $850–$1,100.

Is Somers Point a good market for Airbnb investment?

Somers Point offers a low-competition environment with just 16 active listings and occupancy above the state average. The trade-off is strong seasonality: most of your annual revenue will come from June through September. It can be a rewarding market for investors who price strategically during peak season and manage expenses carefully through the off-season.

What is the average daily rate (ADR) for Airbnb in Somers Point?

The average daily rate in Somers Point is $232, which is notably lower than the New Jersey state average of $430. This reflects the market's more modest, family-oriented coastal positioning compared to higher-end Shore destinations.

Are short-term rentals legal in Somers Point?

Short-term rentals operate in Somers Point, but regulations can change. Hosts may be required to obtain permits or registrations at the local level, and New Jersey imposes statewide tax obligations on STR income. Always check with Somers Point's municipal government and consult a local attorney to confirm current rules before investing.

When is peak season for Airbnb in Somers Point?

Peak season runs from June through August, with August being the highest-earning month at an average of $6,335 in revenue. July is close behind at $5,812. Shoulder months like May ($2,185) and September ($2,597) also perform reasonably well, while November through February are the slowest months.

How many Airbnbs are there in Somers Point?

As of April 2026, there are 16 active Airbnb listings in Somers Point. This is a very small market, which means less competition but also limited data points — individual property quality and pricing strategy can have an outsized impact on results.

How is Airbnb revenue calculated in Somers Point?

The annual and monthly revenue figures shown for Somers Point are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently rather than to forecasts, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Somers Point market
• Average daily rate, occupancy, and RevPAN trends across property sizes
• Monthly and annual revenue metrics based on trailing 12-month booking data
• Amenity prevalence data across active listings to benchmark guest expectations
• Data sourced from Rabbu proprietary analytics combined for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. This market has a very small sample size of 16 active listings; metrics may shift meaningfully as properties enter or leave the market. Local regulations and tax obligations are subject to change — always verify with municipal authorities before investing.