Somerville, TX Airbnb Market Data, Statistics, and Occupancy Rates

Somerville Short-Term Rental Market Overview

Somerville, TX is a small, lake-oriented market with just 21 active Airbnb listings — a compact supply that reflects its niche appeal to outdoor recreation seekers. With an average daily rate of $204 and annual revenue averaging $24,169, the market sits below the Texas state average on both ADR ($276) and occupancy (27% vs. 33%). The limited competition and strong year-over-year listing growth of 105% suggest rising investor interest, though below-average occupancy stability means returns hinge on seasonal demand and strategic pricing.

Key Market Statistics

According to Rabbu market data, the Somerville short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Somerville

Somerville appeals to investors seeking a low-competition, recreation-driven Texas market near Lake Somerville, though selective deal sourcing is essential given modest occupancy and revenue figures.

Expert Market Assessment

"Somerville presents a competitive opportunity rather than a slam-dunk investment, driven by meaningful seasonality and below-average occupancy stability. Revenue peaks in the fall — November reaches $3,123 — while January drops to just $389, creating a wide seasonal spread that demands careful cash-flow planning. The 3-bedroom segment stands out as the highest earner at $32,385 annually, but the market's overall 27% occupancy rate and a revenue-to-price ratio rated as average suggest that only well-positioned, well-amenitized properties will generate attractive returns. Investors willing to target peak-season demand and optimize for lake-access amenities have the best shot at outperforming."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Somerville

Average revenue by month in Somerville

Somerville shows pronounced seasonality, with November ($3,123) and October ($2,852) as the top-earning months and January ($389) as the clear trough — a nearly 8x spread between peak and off-peak. The summer months hold steady in the $1,866–$2,566 range, suggesting that lake-driven demand sustains moderate revenue from May through September before a strong fall surge.

Active Airbnb listings by property size in Somerville

Two-bedroom listings dominate supply with 8 of the market's 21 properties, followed by 3-bedrooms (6) and 1-bedrooms (5). The relatively even distribution means no single size category is dramatically underserved, though the smaller total count across all sizes leaves room for new entrants to establish market share.

Average daily rate (ADR) by property size in Somerville

ADR scales meaningfully with property size: 1-bedrooms average $121, 2-bedrooms $168, and 3-bedrooms command $260 per night — more than double the smallest units. The jump from 2 to 3 bedrooms ($92 premium) is particularly steep, suggesting that larger groups visiting Lake Somerville are willing to pay a significant premium for added space.

Average RevPAN by property size in Somerville

Interestingly, 1-bedroom properties deliver the highest RevPAN at $56, outperforming both 2-bedrooms ($37) and 3-bedrooms ($48) thanks to their substantially higher occupancy. This signals that while 3-bedrooms earn more per booking, 1-bedrooms generate the most efficient per-night revenue when accounting for vacancy.

Average occupancy rates by property size in Somerville

Occupancy rates vary sharply by size, with 1-bedroom listings filling 47% of available nights compared to just 22% for 2-bedrooms and 19% for 3-bedrooms. For investors prioritizing cash-flow consistency, 1-bedrooms offer the most reliable booking frequency, while larger units depend on fewer, higher-value reservations.

Average monthly revenue by property size in Somerville

Three-bedroom properties are the clear monthly revenue leaders at $2,698, nearly doubling the $1,420 earned by 2-bedroom listings and roughly twice the $1,258 from 1-bedrooms. Despite lower occupancy, the premium nightly rates on 3-bedroom units more than compensate, making them the top-line revenue play in Somerville.

Average annual revenue by property size in Somerville

At $32,385 annually, 3-bedroom listings generate roughly 90% more revenue than 2-bedrooms ($17,040) and over twice what 1-bedrooms produce ($15,097). For investors focused on maximizing gross revenue, 3-bedrooms offer the strongest earning potential, though this should be weighed against higher acquisition and operating costs.

Most common amenities for Airbnb listings in Somerville

Parking (100%) and kitchen access (95%) are table stakes in Somerville, while BBQ grills (81%), backyards (76%), and outdoor furniture (71%) reflect the outdoor, lake-lifestyle expectations of guests. Lake access at 38% and waterfront at 19% stand out as differentiators — listings offering these amenities likely command a premium in a market where recreation is the primary demand driver.

Understanding Somerville's ROI Score: 40/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

With an ROI Score of 40 out of 100, Somerville falls in the "Competitive Opportunity" band — meaning investor interest is present but returns require more deliberate deal selection. The revenue-to-price ratio rates as average, reflecting that the $507,724 average home value demands meaningful revenue to pencil out, while below-average occupancy stability highlights the pronounced seasonal swings that can pressure cash flow. Pairing this data with thorough local regulatory research and a focus on amenity-rich, peak-season-optimized properties will help investors identify the pockets of opportunity within this market.

Short-Term Rental Regulations in Somerville

Understanding local STR regulations is essential before investing in Somerville. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Somerville, TX should verify whether a permit or registration is required through the city of Somerville and Burleson County, as Texas leaves much of the STR regulatory framework to local jurisdictions. Investors are encouraged to confirm current requirements directly with local planning and zoning offices before listing a property.

Key Restrictions

Common restrictions in Texas STR markets can include occupancy limits, noise ordinances, minimum-stay requirements, and parking regulations. Investors should also review any HOA or deed restrictions on the specific property, as these can impose additional limitations beyond what the city requires.

Tax Obligations

Texas requires collection of state hotel occupancy tax on short-term rentals, and Burleson County or the city of Somerville may impose additional local lodging taxes. Many booking platforms collect and remit these taxes automatically, but hosts should verify their obligations to ensure full compliance.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Somerville can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Somerville's STR market is likely to continue attracting new supply given the 105% year-over-year listing growth, which could intensify competition in an already low-occupancy environment. Seasonal peaks in October and November may push monthly revenues above $3,000, but softer winter months like January ($389) will continue to weigh on annual averages. Investors should anticipate occupancy holding in the 25–30% range market-wide, with ADR potentially edging up 2–4% as hosts invest in amenities that differentiate their properties. Careful deal sourcing and a focus on peak-season optimization will be critical for achieving positive cash flow."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Somerville, TX

What is the average Airbnb occupancy rate in Somerville?

The average Airbnb occupancy rate in Somerville is currently 27%, which falls below the Texas state average of 33%. Occupancy varies significantly by property size: 1-bedroom listings lead at 47%, while 2-bedroom and 3-bedroom properties average 22% and 19% respectively. These figures reflect the seasonal, recreation-driven nature of the market, where demand concentrates in peak months.

How much do Airbnb hosts make in Somerville?

Airbnb hosts in Somerville earn an average of $2,014 per month, which works out to approximately $24,169 per year based on trailing 12-month booking data. Revenue varies considerably by property size — 3-bedroom listings average $2,698 monthly ($32,385 annually), while 1-bedroom units bring in about $1,258 per month. Seasonal swings are substantial, with November being the strongest month at $3,123 and January the weakest at $389.

Is Somerville a good market for Airbnb investment?

Somerville scores 40 out of 100 on Rabbu's ROI Score, placing it in the "Competitive Opportunity" category. While investor interest and demand are present — especially for lake-adjacent properties — higher home values ($507,724 average) relative to revenue and below-average occupancy stability mean that profitability depends on careful property selection and peak-season optimization. Investors targeting 3-bedroom properties with strong amenity packages are best positioned to capture the market's upside.

What is the average daily rate (ADR) for Airbnb in Somerville?

The average daily rate for Airbnb listings in Somerville is $204, which is below the Texas state average of $276. ADR scales with property size: 1-bedroom listings average $121, 2-bedrooms average $168, and 3-bedroom properties command $260 per night. This pricing reflects the market's leisure-oriented guest base and the relatively modest scale of available properties.

Are short-term rentals legal in Somerville?

Short-term rentals are generally permitted in Texas, though local regulations vary. Investors considering Somerville should check with the city of Somerville and Burleson County for any specific permit, registration, or zoning requirements. HOA and deed restrictions may also apply to individual properties, so reviewing those documents is an important step before purchasing.

When is peak season for Airbnb in Somerville?

Peak season in Somerville runs from roughly May through November, with the strongest months being October ($2,852) and November ($3,123). Summer months like June and July also perform well, averaging around $2,385–$2,566. The off-season dip is pronounced — January averages just $389 and February $651 — so hosts should plan for significantly reduced income during winter.

How many Airbnbs are there in Somerville?

As of April 2026, there are 21 active Airbnb listings in Somerville. The market is dominated by 2-bedroom properties (8 listings), followed by 3-bedrooms (6 listings) and 1-bedrooms (5 listings). Year-over-year listing growth of 105% indicates the market is expanding quickly, which investors should factor into their competitive analysis.

How is Airbnb revenue calculated in Somerville?

The annual and monthly revenue figures shown for Somerville are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts by market
• Average daily rates, occupancy rates, and RevPAN metrics for active listings
• Monthly and annual revenue estimates based on trailing 12-month booking data
• Property size breakdowns for supply, pricing, occupancy, and revenue
• Data sourced from Rabbu proprietary analytics and Zillow Home Value Index

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages as of April 2026 and may not capture recent regulatory or market changes. Individual property results will vary based on location, condition, amenities, pricing strategy, and management quality.