Southport, ME Airbnb Market Data, Statistics, and Occupancy Rates

Southport Short-Term Rental Market Overview

Southport, ME is a compact coastal market with just 4 active Airbnb listings and a sharply seasonal revenue curve that peaks dramatically in the summer months. Hosts here command an impressive average daily rate of $505—well above Maine's $415 state average—and generate roughly $69,647 in annual revenue. While the current occupancy rate of 6% reflects off-season timing and a very small listing pool, the trailing 12-month revenue figures point to strong summer demand that drives the bulk of annual earnings. With high home values averaging $1,615,874, investors should carefully weigh revenue potential against acquisition costs.

Key Market Statistics

According to Rabbu market data, the Southport short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Southport

Investors are drawn to Southport for its premium nightly rates, limited competition, and strong summer coastal tourism demand that supports concentrated but meaningful annual revenue.

Expert Market Assessment

"Southport presents a niche investment opportunity characterized by premium pricing and very limited supply, but it comes with notable caveats. The market's seasonality is pronounced: August leads at $16,957 in average revenue while February dips to just $1,281, creating a roughly 13:1 ratio between peak and trough months. Revenue-to-price ratio sits below average given the $1.6M+ average home value, so this is a market better suited to investors with strong capitalization who value appreciation alongside rental income. Still, the above-average occupancy stability and favorable supply/demand balance—paired with year-over-year listing growth of 155%—suggest rising investor interest and healthy underlying demand."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Southport

Average revenue by month in Southport

Southport exhibits extreme seasonality, with August ($16,957) and July ($16,011) generating over ten times the revenue of winter months like February ($1,281). The June-through-September window accounts for the bulk of annual income, making cash flow planning around this four-month peak essential for investors.

Active Airbnb listings by property size in Southport

Property size breakdowns are not currently available for Southport's small pool of 4 active listings, so investors should evaluate individual properties on a case-by-case basis rather than relying on size-segmented supply data.

Average daily rate (ADR) by property size in Southport

ADR data by property size is not available for this market at this time. Given the overall market ADR of $505, investors can expect premium nightly rates across property types, though specific size-based rate tiers should be assessed through comparable property analysis.

Average RevPAN by property size in Southport

RevPAN breakdowns by bedroom count are not currently available for Southport. The market-wide RevPAN of $29 reflects the off-season snapshot, but trailing 12-month revenue data shows strong earning potential concentrated in summer months.

Average occupancy rates by property size in Southport

Occupancy data by property size is not available for Southport. The overall 6% occupancy rate reflects current off-season conditions, and investors should expect significantly higher occupancy during peak summer months based on the revenue patterns observed.

Average monthly revenue by property size in Southport

Monthly revenue by property size data is not currently available for this micro-market. With just 4 listings, investors should analyze individual property performance rather than relying on size-segmented averages.

Average annual revenue by property size in Southport

Annual revenue breakdowns by bedroom count are unavailable for Southport. The market-wide average of $69,647 per year provides a useful benchmark, but individual property characteristics—particularly location relative to the water and available amenities—will drive significant variation.

Most common amenities for Airbnb listings in Southport

Every active listing in Southport offers a BBQ grill, kitchen, outdoor furniture, and parking (100%), signaling that guests expect a self-sufficient coastal retreat experience. Three-quarters of listings also provide washer/dryer, pet-friendliness, and self check-in, while half offer beach access—amenities that investors should consider essential to remain competitive in this market.

Understanding Southport's ROI Score: 55/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Southport's ROI Score of 55 out of 100 places it in the 'Attractive Opportunity' band, reflecting a market with genuine upside tempered by notable cost considerations. Above-average marks in occupancy stability and supply/demand balance highlight a market that isn't oversaturated and delivers consistent seasonal bookings, while below-average scores in revenue-to-price ratio and market growth trend remind investors that high home values ($1.6M+) can stretch the path to positive cash flow. Pairing this data with thorough local regulatory research and a realistic seasonal income model will help investors determine whether Southport's premium coastal appeal aligns with their return expectations.

Short-Term Rental Regulations in Southport

Understanding local STR regulations is essential before investing in Southport. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Southport, ME may need to register or obtain a permit from the town or comply with Maine state-level requirements. Investors should verify current permit and registration obligations directly with the Town of Southport and the State of Maine before listing a property.

Key Restrictions

Common STR restrictions in small coastal Maine communities can include occupancy limits, noise and parking requirements, minimum stay durations, and seasonal operating limitations. HOA covenants may also apply, and some municipalities impose caps on the total number of permitted rentals—investors should confirm whether any such restrictions are in effect locally.

Tax Obligations

Short-term rental hosts in Maine are typically required to collect and remit a state lodging tax, and platforms like Airbnb often handle collection on behalf of hosts. Investors should also confirm whether Southport or Lincoln County imposes any additional local occupancy or tourism taxes.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Southport can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Southport's extreme seasonality—where July and August alone account for nearly half of annual revenue—suggests that summer demand will remain the primary revenue engine over the next 12–18 months. Occupancy stability rates above average for the market, which bodes well for consistent bookings during peak season, though winter months will likely continue to generate modest returns in the $1,200–$1,500 range. ADR may see modest upward pressure of 2–4% given the limited supply of just 4 listings and strong seasonal demand, but investors should plan around a highly concentrated earning window. Overall, Rabbu estimates that annual revenues could hold steady or grow slightly, contingent on broader coastal Maine tourism trends."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Southport, ME

What is the average Airbnb occupancy rate in Southport?

The current average occupancy rate for Airbnb listings in Southport is 6%, which is significantly below the Maine state average of 55%. This low figure reflects the market's extreme seasonality and a snapshot taken during off-peak months. Occupancy spikes considerably during the summer when coastal Maine tourism is at its peak, and the trailing 12-month revenue figures confirm that hosts earn the vast majority of their income between June and September.

How much do Airbnb hosts make in Southport?

Airbnb hosts in Southport earn an average of $5,803 per month and approximately $69,647 per year based on trailing 12-month booking data. Revenue is heavily concentrated in the summer, with July and August each generating over $16,000 in average monthly revenue. The shoulder months of June and September also perform well at around $7,400–$7,500, while winter months drop to roughly $1,200–$1,500.

Is Southport a good market for Airbnb investment?

Southport scores a 55 out of 100 on Rabbu's ROI Score, placing it in the 'Attractive Opportunity' category. The market benefits from above-average occupancy stability and a favorable supply/demand balance with only 4 active listings. However, the revenue-to-price ratio is below average due to high home values averaging $1,615,874, so investors need to weigh the strong summer revenue potential against the significant capital required. This market is best suited for investors who are comfortable with seasonal income patterns and value coastal Maine property appreciation.

What is the average daily rate (ADR) for Airbnb in Southport?

The average daily rate for Airbnb listings in Southport is $505, which is about 22% higher than the Maine state average of $415. This premium ADR reflects the desirable coastal location and the type of properties available—many featuring amenities like BBQ grills, outdoor furniture, and beach or waterfront access that command higher nightly pricing.

Are short-term rentals legal in Southport?

Short-term rentals operate in Southport, ME, as evidenced by active Airbnb listings in the area. However, specific permit requirements, zoning restrictions, and regulatory obligations can vary and change over time. Investors should consult with the Town of Southport and review Maine state regulations to ensure full compliance before purchasing or listing a property for short-term rental.

When is peak season for Airbnb in Southport?

Peak season in Southport runs from June through September, with July and August being the strongest months. August tops the chart at $16,957 in average monthly revenue, closely followed by July at $16,011. June and September each generate approximately $7,400–$7,500, making the four-month summer stretch responsible for the lion's share of annual earnings.

How many Airbnbs are there in Southport?

There are currently 4 active Airbnb listings in Southport as of April 2026. This represents a 155% year-over-year increase in active listings, indicating growing investor interest despite the market's small size. The very limited supply means competition is low, but it also means market-level data should be interpreted with the understanding that a small sample can shift averages meaningfully.

How is Airbnb revenue calculated in Southport?

The annual and monthly revenue figures for Southport are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, drop regional outliers, and roll the remainder up to a market-level historical average. This anchors the figures to what hosts have actually earned recently rather than to forecasts, while still naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Southport market
• Occupancy rates, average daily rates, and RevPAN metrics reflecting current market conditions
• Trailing 12-month revenue averages by month derived from actual booking performance
• Home value data sourced from Zillow Home Value Index (ZHVI) for investment cost context
• Popular amenity prevalence across active listings to inform property setup decisions

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. With only 4 active listings, market-level averages may shift significantly as new properties enter or exit the market. Local regulations and tax obligations are subject to change; investors should verify current requirements with municipal and state authorities before proceeding.