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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Spencer offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Spencer, TN is a small but intriguing short-term rental market with just 18 active Airbnb listings and an average annual revenue of $30,182 per property. The area's above-average revenue-to-price ratio and favorable supply/demand balance suggest room for new entrants, particularly investors drawn to rural Tennessee's outdoor appeal. With an average daily rate of $198 — well below the $309 state average — Spencer positions itself as an affordable getaway destination that can still generate meaningful returns relative to property costs averaging $385,241.
According to Rabbu market data, the Spencer short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 18 |
| Average Daily Rate (ADR) | vs. $309 state avg. | $198 |
| Average Occupancy Rate | vs. 29% state avg. | 26% |
| RevPAN | ADR * Occupancy Rate | $51 |
| Average Monthly Revenue | Historical 12-month average | $2,515 |
| Average Annual Revenue | Historical 12-month average | $30,182 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Spencer's combination of favorable property-price-to-revenue ratios and limited supply makes it a compelling niche opportunity for investors comfortable with seasonal demand patterns.
Key investment factors
"Spencer presents a moderate-to-attractive investment opportunity driven by its strong revenue-to-price dynamics and limited competitive supply. Seasonality is pronounced — July leads with $4,079 in average revenue while January dips to just $957 — so investors should plan for meaningful cash flow variation throughout the year. The 26% average occupancy rate sits slightly below the Tennessee state average of 29%, reflecting the market's nature as a leisure-focused, weekend-heavy destination rather than a year-round workhorse. For investors willing to optimize pricing around peak windows and accept quieter winter months, Spencer offers a compelling entry point at relatively modest property costs."
— Rabbu Market Analysis Team
Spencer's revenue cycle swings dramatically from a winter low of $957 in January to a summer high of $4,079 in July, with October also delivering a strong $3,577 — likely fueled by fall tourism. The roughly 4:1 spread between peak and trough months signals a highly seasonal market where strategic pricing and minimum-stay adjustments can significantly impact annual returns.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$957 |
| February |
|
$974 |
| March |
|
$2,972 |
| April |
|
$1,867 |
| May |
|
$3,039 |
| June |
|
$3,351 |
| July |
|
$4,079 |
| August |
|
$2,855 |
| September |
|
$2,244 |
| October |
|
$3,577 |
| November |
|
$2,380 |
| December |
|
$1,882 |
The only property size with reported listing data is 2-bedroom units, which account for 5 of the market's active listings. This extremely concentrated supply profile suggests potential opportunity for investors willing to introduce larger or smaller property configurations to capture unmet demand segments.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
5 |
Two-bedroom properties command an ADR of $124, which is well below the overall market average of $198, indicating that larger or more premium properties in the market are pulling the average up significantly. Investors targeting the 2-bedroom segment should factor in this lower nightly rate when modeling returns.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$124 |
Two-bedroom listings generate a RevPAN of just $19, reflecting the combination of a modest $124 ADR and 16% occupancy. This lower RevPAN compared to the market-wide $51 average suggests that larger or more unique properties in Spencer are capturing a disproportionate share of booking revenue.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$19 |
Two-bedroom properties average only 16% occupancy, falling well below the market-wide average of 26%. This gap suggests that 2-bedroom units face stiffer competition or less demand relative to other property types, and investors in this segment should plan conservatively for cash flow.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
16% |
Two-bedroom units bring in an average of $1,815 per month, roughly $700 less than the market-wide average of $2,515. This differential reinforces that larger or more distinctive property types in Spencer are significantly outperforming the smaller units on a revenue basis.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$1,815 |
At $21,791 in average annual revenue, 2-bedroom properties trail the overall market average of $30,182 by more than $8,000. Investors seeking stronger annual returns in Spencer may want to explore larger property configurations, which appear to command a substantial revenue premium.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$21,791 |
Kitchens appear in 100% of Spencer listings, with parking (94%), washer/dryer (83–89%), and self check-in (83%) forming the baseline guest expectation. Outdoor amenities like backyards, BBQ grills, and patios (each at 67%) underscore the market's nature-retreat positioning, while hot tubs at 33% present a potential differentiator for listings looking to stand out.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
100% |
| Parking |
|
94% |
| Washer |
|
89% |
| Dryer |
|
83% |
| Self Check-in |
|
83% |
| Backyard |
|
67% |
| BBQ Grill |
|
67% |
| Outdoor Furniture |
|
67% |
| Patio or Balcony |
|
67% |
| Workspace |
|
67% |
| Pets |
|
56% |
| Hot Tub |
|
33% |
| Pool |
|
22% |
| Gym |
|
6% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Spencer Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Above average | 15% |
Spencer's ROI score of 65 out of 100 places it in the 'Attractive Opportunity' band, primarily driven by an above-average revenue-to-price ratio and a favorable supply/demand balance that keeps competition manageable. The below-average occupancy stability score is the main drag, reflecting the pronounced seasonality that investors will need to plan around. Pairing this data with thorough local regulatory research and conservative off-season budgeting will help investors make the most of Spencer's yield potential.
Understanding local STR regulations is essential before investing in Spencer. Here's the current regulatory landscape:
Short-term rental operators in Spencer, Tennessee may need to obtain a permit or register their property with local authorities. Investors should verify current requirements directly with Van Buren County and the City of Spencer before listing a property.
Common restrictions in Tennessee markets can include occupancy limits, noise ordinances, parking requirements, and minimum stay rules. Additionally, HOA covenants may impose their own limitations on short-term rentals, so it's important to review any applicable deed restrictions before purchasing.
Tennessee imposes state and local sales tax as well as occupancy taxes on short-term rentals, and platforms like Airbnb typically collect and remit a portion of these on behalf of hosts. Investors should confirm their full tax obligations with a local tax professional to ensure compliance with both state and county requirements.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Spencer can provide current regulatory guidance.
Financing an Airbnb investment in Spencer requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Spencer's STR market is expected to maintain steady seasonal patterns, with summer months and October driving the bulk of annual revenue. ADR could see modest gains in the 2–4% range as the small supply base keeps pricing pressure low, though occupancy — currently at 26% — may remain in the 24–30% range given the market's nature as a weekend and seasonal destination. Average market growth trends and strong supply/demand dynamics suggest the market won't become oversaturated quickly, but investors should plan conservatively around off-season cash flow dips in January and February."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Market data reflects trailing performance and may not capture recent regulatory changes or market shifts. Individual property results will vary based on location, condition, pricing strategy, and management quality.
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