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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Springfield offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Springfield, KY is an emerging micro-market for short-term rentals, with just 13 active Airbnb listings and a striking 131% year-over-year growth in supply — a signal that hosts are catching on to local demand. Average annual revenue sits at $31,280 per listing, and the market's above-average supply/demand balance suggests there's still room for well-positioned properties. With an ADR of $260 and pronounced summer seasonality, Springfield rewards investors who can capture peak-season bookings from July through September.
According to Rabbu market data, the Springfield short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 13 |
| Average Daily Rate (ADR) | vs. $333 state avg. | $260 |
| Average Occupancy Rate | vs. 28% state avg. | 11% |
| RevPAN | ADR * Occupancy Rate | $28 |
| Average Monthly Revenue | Historical 12-month average | $2,606 |
| Average Annual Revenue | Historical 12-month average | $31,280 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Springfield's favorable supply/demand dynamics and accessible property values relative to revenue create an intriguing entry point for investors seeking less competitive rural Kentucky markets.
Key investment factors
"Springfield earns a 63 out of 100 ROI score — landing in the "Attractive Opportunity" band — driven by a favorable supply/demand balance and serviceable revenue-to-price fundamentals. The market's seasonality is pronounced: August leads at $5,458 in average monthly revenue while February dips to just $625, creating a roughly 8.7x spread between peak and trough months. This means cash-flow planning matters more here than in markets with steadier year-round demand. For investors comfortable with a seasonal earnings profile and willing to optimize pricing around the May-through-October corridor, Springfield offers a low-competition environment with legitimate upside."
— Rabbu Market Analysis Team
Springfield's revenue cycle is sharply seasonal, peaking in August at $5,458 and bottoming in February at just $625 — nearly a 9x spread. The strongest earning window runs May through September, accounting for the bulk of annual income, so investors should plan cash reserves to cover the quieter winter months.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,043 |
| February |
|
$625 |
| March |
|
$2,162 |
| April |
|
$1,957 |
| May |
|
$3,190 |
| June |
|
$2,079 |
| July |
|
$4,655 |
| August |
|
$5,458 |
| September |
|
$4,374 |
| October |
|
$3,045 |
| November |
|
$1,299 |
| December |
|
$1,387 |
Property size breakdowns are not currently available for Springfield's 13 active listings. As the market grows, more granular supply data will help investors identify which bedroom configurations are underserved.
| Size | Trend | Value |
|---|
ADR data by property size is not yet available for Springfield. The market-wide average daily rate of $260 provides a baseline, but investors should monitor how rates differ across bedroom counts as more listings come online.
| Size | Trend | Value |
|---|
RevPAN breakdowns by bedroom count are not currently available for this market. At the aggregate level, Springfield's RevPAN stands at $28, reflecting the combination of a $260 ADR and 11% occupancy rate.
| Size | Trend | Value |
|---|
Occupancy data by property size is not yet reported for Springfield. The overall 11% occupancy rate trails the 28% Kentucky state average, suggesting that size-specific optimization could help individual hosts outperform the market mean.
| Size | Trend | Value |
|---|
Monthly revenue breakdowns by bedroom count are not available for Springfield at this time. The market-wide average of $2,606 per month serves as a starting benchmark, with actual performance likely varying by property type and seasonal positioning.
| Size | Trend | Value |
|---|
Annual revenue data by property size is not currently reported. The overall market average of $31,280 per year provides a useful reference point, though larger or more amenity-rich properties in this area may command meaningfully higher totals.
| Size | Trend | Value |
|---|
Parking is universal across Springfield listings (100%), while backyard access, a full kitchen, washer/dryer, and self check-in each appear in 92% of properties — setting a high baseline for guest expectations. Outdoor-focused amenities like patios (85%), BBQ grills (77%), and outdoor furniture (62%) dominate, signaling that guests are drawn to Springfield for rural retreat experiences and that new listings should prioritize these features to remain competitive.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
100% |
| Backyard |
|
92% |
| Dryer |
|
92% |
| Kitchen |
|
92% |
| Self Check-in |
|
92% |
| Washer |
|
92% |
| Patio or Balcony |
|
85% |
| BBQ Grill |
|
77% |
| Outdoor Furniture |
|
62% |
| Workspace |
|
62% |
| Pets |
|
31% |
| Hot Tub |
|
15% |
| EV Charger |
|
8% |
| Lake Access |
|
8% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Springfield Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Above average | 15% |
Springfield's ROI score of 63 out of 100 places it in the 'Attractive Opportunity' band, reflecting average revenue-to-price and occupancy stability metrics paired with an above-average supply/demand balance that gives the market an edge over more saturated destinations. The average market growth trend suggests steady — not explosive — momentum, so returns will hinge on capturing seasonal peaks and managing costs through quieter months. Investors should pair this score with on-the-ground regulatory research and property-specific underwriting to confirm whether Springfield fits their portfolio goals.
Understanding local STR regulations is essential before investing in Springfield. Here's the current regulatory landscape:
Springfield, Kentucky may require short-term rental operators to obtain a business license or STR-specific permit before listing a property. Investors should verify current requirements directly with the City of Springfield and Washington County government offices, as rules in smaller Kentucky municipalities can change with limited public notice.
Common restrictions in Kentucky markets like Springfield may include occupancy limits tied to bedroom count, noise and nuisance ordinances, parking requirements for guests, and any applicable HOA or deed restrictions that could prohibit or limit short-term rentals. Minimum-stay requirements and permit caps are less common in rural markets but should still be confirmed locally before purchasing.
Short-term rental hosts in Kentucky are generally subject to state sales tax and local transient room taxes. Platforms like Airbnb often collect and remit state-level taxes on behalf of hosts, but operators should confirm whether Washington County or Springfield levies any additional local occupancy taxes that require separate filing.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Springfield can provide current regulatory guidance.
Financing an Airbnb investment in Springfield requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Springfield's rapid listing growth (131% YoY) will likely moderate as the market matures, but demand indicators remain encouraging — the above-average supply/demand balance suggests new entrants haven't yet saturated the market. Seasonal revenue data points to continued strength from late spring through early fall, with August and July likely commanding ADRs in the $260+ range. Occupancy, currently at 11% vs. the 28% state average, could edge upward as listings optimize pricing and minimum-stay strategies, though investors should expect it to remain below state norms given the market's rural character. We estimate annual revenues could hold steady or grow modestly by 2–5% if demand drivers persist."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.
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