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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Springfield presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Springfield, OR sits in the heart of the Willamette Valley with 129 active Airbnb listings and an average annual revenue of $19,390 per property. With an ADR of $160—well below the $383 Oregon state average—and occupancy holding at 30%, the market offers accessible entry pricing but demands careful deal selection to generate meaningful returns. A 136% year-over-year jump in active listings signals rapidly growing investor interest, making competitive positioning increasingly important.
According to Rabbu market data, the Springfield short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 129 |
| Average Daily Rate (ADR) | vs. $383 state avg. | $160 |
| Average Occupancy Rate | vs. 33% state avg. | 30% |
| RevPAN | ADR * Occupancy Rate | $48 |
| Average Monthly Revenue | Historical 12-month average | $1,615 |
| Average Annual Revenue | Historical 12-month average | $19,390 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Springfield attracts investor attention for its relatively affordable home prices compared to nearby Eugene, combined with steady leisure and regional travel demand in Oregon's southern Willamette Valley.
Key investment factors
"Springfield represents a competitive opportunity where selective deal sourcing matters more than in higher-scoring markets. The summer peak—June and July both top $2,350 in average monthly revenue—provides a reliable income anchor, but winter months like January ($929) and February ($910) create a pronounced seasonal trough that investors need to plan around. Three-bedroom properties stand out with 39% occupancy and $31,075 in annual revenue, making them the sweet spot for balancing acquisition cost against income potential. With supply growing quickly and current occupancy slightly below the state average, investors who differentiate through amenities, pricing strategy, and superior guest experience will be best positioned."
— Rabbu Market Analysis Team
Springfield's revenue cycle peaks sharply in summer, with June ($2,353) and July ($2,352) delivering roughly 2.5× the revenue of the winter low in February ($910). This pronounced seasonality means investors should budget for four to five months of below-average income and consider dynamic pricing strategies to maximize the lucrative June–September window.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$929 |
| February |
|
$910 |
| March |
|
$1,274 |
| April |
|
$1,248 |
| May |
|
$1,547 |
| June |
|
$2,353 |
| July |
|
$2,352 |
| August |
|
$2,258 |
| September |
|
$2,025 |
| October |
|
$1,703 |
| November |
|
$1,602 |
| December |
|
$1,184 |
One-bedroom units dominate supply with 51 of 129 listings (40%), followed by two-bedrooms at 31 and three-bedrooms at 27. Four-bedroom properties are notably scarce at just 7 listings, which—combined with their outsized revenue potential—could represent a supply gap worth exploring for investors willing to take on larger properties.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
13 |
| 1 bedroom |
|
51 |
| 2 bedrooms |
|
31 |
| 3 bedrooms |
|
27 |
| 4 bedrooms |
|
7 |
ADR climbs steadily from $93 for studios to $197 for three-bedrooms, then jumps dramatically to $520 for four-bedroom properties. The three-bedroom tier offers a compelling balance of rate ($197) and demand, while the four-bedroom premium likely reflects a small sample of higher-end or event-oriented properties.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$93 |
| 1 bedroom |
|
$103 |
| 2 bedrooms |
|
$168 |
| 3 bedrooms |
|
$197 |
| 4 bedrooms |
|
$520 |
Three-bedroom properties deliver the highest RevPAN at $77, outperforming even four-bedrooms ($58), which suffer from much lower occupancy despite their premium nightly rates. Studios ($27) and one-bedrooms ($30) generate the least revenue per available night, suggesting smaller units face tighter margins in this market.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$27 |
| 1 bedroom |
|
$30 |
| 2 bedrooms |
|
$47 |
| 3 bedrooms |
|
$77 |
| 4 bedrooms |
|
$58 |
Three-bedroom homes stand out with 39% occupancy—the highest of any property size—while studios and one-bedrooms hover around 29% and two-bedrooms at 28%. Four-bedroom properties lag significantly at just 11% occupancy, indicating that despite their high ADR, they may sit empty for extended periods and carry higher cash-flow risk.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
29% |
| 1 bedroom |
|
29% |
| 2 bedrooms |
|
28% |
| 3 bedrooms |
|
39% |
| 4 bedrooms |
|
11% |
Four-bedroom properties lead monthly revenue at $4,161, but three-bedrooms at $2,589 represent the more reliable earner given their stronger occupancy. Studios ($1,322) and one-bedrooms ($1,213) generate the lowest monthly income, which may challenge profitability after accounting for operating expenses and mortgage payments.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$1,322 |
| 1 bedroom |
|
$1,213 |
| 2 bedrooms |
|
$1,620 |
| 3 bedrooms |
|
$2,589 |
| 4 bedrooms |
|
$4,161 |
Annual revenue scales meaningfully with size: one-bedrooms average $14,566, two-bedrooms $19,446, three-bedrooms $31,075, and four-bedrooms reach $49,937. For investors weighing acquisition cost against income, three-bedroom homes likely offer the strongest risk-adjusted return given their combination of high occupancy and solid annual earnings.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$15,866 |
| 1 bedroom |
|
$14,566 |
| 2 bedrooms |
|
$19,446 |
| 3 bedrooms |
|
$31,075 |
| 4 bedrooms |
|
$49,937 |
Parking (96%), kitchen access (92%), and self check-in (87%) are near-universal in Springfield listings, establishing them as baseline guest expectations rather than differentiators. Investors looking to stand out should consider less common amenities like hot tubs (10%), pet-friendliness (44%), or EV chargers (4%), which could attract niche demand segments and justify rate premiums.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
96% |
| Kitchen |
|
92% |
| Self Check-in |
|
87% |
| Backyard |
|
73% |
| Washer |
|
70% |
| Dryer |
|
69% |
| Patio or Balcony |
|
60% |
| Workspace |
|
58% |
| Outdoor Furniture |
|
57% |
| Pets |
|
44% |
| BBQ Grill |
|
40% |
| Hot Tub |
|
10% |
| Waterfront |
|
6% |
| EV Charger |
|
4% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Springfield Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Below average | 15% |
Springfield's ROI Score of 47 out of 100 places it in the "Competitive Opportunity" band, indicating that while demand exists, the economics require more selective property sourcing. The below-average revenue-to-price ratio is the primary drag, reflecting that home values around $527K don't yet generate proportionate rental income at current occupancy and ADR levels. Investors can improve their odds by targeting three-bedroom properties—where occupancy and RevPAN are strongest—and should pair this data with thorough local regulatory research before committing capital.
Understanding local STR regulations is essential before investing in Springfield. Here's the current regulatory landscape:
Springfield, Oregon may require short-term rental operators to obtain a business license or STR-specific permit before listing a property. Investors should verify current requirements directly with the City of Springfield and Lane County, as local regulations can change and may differ from neighboring jurisdictions.
Common restrictions in Oregon STR markets include occupancy limits tied to bedroom count, minimum stay requirements, noise and nuisance ordinances, designated parking mandates, and potential HOA or CC&R prohibitions. Some municipalities also impose caps on the total number of STR permits issued, so prospective hosts should confirm availability before purchasing a property.
Short-term rental operators in Oregon are typically subject to state transient lodging taxes, and Lane County and the City of Springfield may levy additional local occupancy or tourism taxes. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their full tax obligations with a local tax professional.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Springfield can provide current regulatory guidance.
Financing an Airbnb investment in Springfield requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Springfield's STR market is likely to see continued supply growth as investor attention remains elevated. Occupancy rates may face modest downward pressure from the influx of new listings, though summer months should sustain strong seasonal demand with monthly revenues in the $2,000–$2,350 range. ADR could edge up 1–3% as hosts invest in amenity upgrades and differentiation, but investors should budget conservatively given the current below-average revenue-to-price ratio and plan for softer winter months where revenue dips below $1,000."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and market conditions may have changed since the most recent update. Local regulations, HOA rules, and tax requirements vary and should be independently verified before investing.
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