Swampscott, MA Airbnb Market Data, Statistics, and Occupancy Rates

Swampscott Short-Term Rental Market Overview

Swampscott, a coastal Massachusetts town just north of Boston, presents an intriguing niche opportunity for short-term rental investors. With only 13 active Airbnb listings and average annual revenue of $70,733 per property, the market is small but delivers meaningful income — especially during the summer months when revenue can exceed $11,000. The supply-demand balance rates above average, suggesting guest demand outpaces the limited inventory, though property values averaging $1,274,686 mean investors need to carefully evaluate their entry point.

Key Market Statistics

According to Rabbu market data, the Swampscott short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Swampscott

Investors are drawn to Swampscott for its limited supply, strong summer demand, and proximity to the greater Boston metro — creating a seasonal but potentially lucrative STR play.

Expert Market Assessment

"Swampscott represents a moderately attractive opportunity with a clear seasonal profile. Revenue swings dramatically — from under $2,000 in the winter months to nearly $11,600 in August — so investors should plan for a concentrated earning window between May and October. The above-average supply-demand balance and occupancy stability are encouraging signals, but the below-average revenue-to-price ratio (driven by home values north of $1.2M) means returns require disciplined pricing and strong summer performance. This market rewards operators who can maximize peak-season bookings while keeping off-season carrying costs manageable."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Swampscott

Average revenue by month in Swampscott

Revenue in Swampscott follows a sharp seasonal curve, peaking in August at $11,598 and bottoming out in February at just $1,914 — a nearly 6x spread. The May-through-October window accounts for the vast majority of annual income, making summer optimization critical for investors.

Active Airbnb listings by property size in Swampscott

Property size distribution data is not currently available for Swampscott, likely due to the market's small inventory of only 13 listings. Investors should monitor this data as the market grows to identify underserved property sizes.

Average daily rate (ADR) by property size in Swampscott

ADR breakdowns by bedroom count are not yet available for Swampscott given the limited sample size. As listing inventory expands, this data will help investors identify which property configurations command the strongest nightly rates.

Average RevPAN by property size in Swampscott

RevPAN by property size data is not currently available for this micro-market. With the overall market RevPAN at $58, investors should evaluate individual property potential based on comparable listings and seasonal performance.

Average occupancy rates by property size in Swampscott

Occupancy breakdowns by property size are not yet available due to Swampscott's small listing count. The market-wide average of 17% reflects heavy seasonality, and individual property performance will depend significantly on location and amenity mix.

Average monthly revenue by property size in Swampscott

Monthly revenue by property size is not currently broken out for Swampscott. Investors evaluating specific property types should reference the overall monthly revenue trend, which shows dramatic summer-to-winter variance.

Average annual revenue by property size in Swampscott

Annual revenue by bedroom count is not available for Swampscott at this time. The market-wide average of $70,733 provides a useful baseline, though larger properties with beach proximity likely earn above this figure.

Most common amenities for Airbnb listings in Swampscott

Every listing in Swampscott offers a kitchen, parking, and workspace — these are table stakes for this market. Outdoor features dominate the amenity profile, with 92% offering outdoor furniture, patios, and self check-in, while 54% highlight beach access, underscoring the coastal character that drives guest demand here.

Understanding Swampscott's ROI Score: 57/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Swampscott's ROI score of 57 out of 100 places it in the 'Attractive Opportunity' band, driven primarily by above-average occupancy stability and a favorable supply-demand balance in this small coastal market. The below-average revenue-to-price ratio — a consequence of home values averaging nearly $1.3M — is the main factor keeping the score from climbing higher, while market growth trends are tracking at an average pace. Investors should pair this score with a thorough review of local STR regulations and a realistic assessment of seasonal income concentration before committing capital.

Short-Term Rental Regulations in Swampscott

Understanding local STR regulations is essential before investing in Swampscott. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Swampscott, Massachusetts may be required to register with the town and obtain a permit before listing their property. Investors should verify current requirements directly with Swampscott's local government and the Massachusetts Department of Revenue, as STR regulations can evolve.

Key Restrictions

Common restrictions in Massachusetts coastal communities can include occupancy limits, minimum stay requirements, noise ordinances, and parking mandates. HOA rules may also apply, and some municipalities cap the number of STR permits or restrict non-owner-occupied rentals — so due diligence with local authorities is essential before purchasing.

Tax Obligations

Massachusetts requires short-term rental operators to collect and remit state and local room occupancy taxes, which can include a state excise tax plus a local option and community impact fee. Major platforms like Airbnb often collect these taxes on behalf of hosts, but operators should confirm their specific obligations with the Massachusetts Department of Revenue.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Swampscott can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Swampscott's STR market should continue benefiting from its coastal New England appeal and constrained supply. Summer months (June through August) will likely remain the primary revenue engine, with ADRs potentially holding steady or increasing modestly by 1–3% as demand for beach-adjacent getaways near Boston persists. Year-over-year listing growth of 123% signals rising investor interest, which could compress margins if supply outpaces demand — but the town's small footprint and high barriers to entry should help moderate that risk. Occupancy during the shoulder and winter months may remain soft, so investors should budget conservatively for off-peak periods."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Swampscott, MA

What is the average Airbnb occupancy rate in Swampscott?

The average occupancy rate for Airbnb listings in Swampscott is currently 17%, which is notably below the Massachusetts state average of 44%. This reflects the market's highly seasonal nature — demand concentrates heavily in the warmer months, with winter occupancy dropping significantly. Investors should factor this seasonality into their financial projections.

How much do Airbnb hosts make in Swampscott?

Airbnb hosts in Swampscott earn an average of $5,894 per month and approximately $70,733 per year, based on trailing 12-month booking data. However, monthly income varies widely — from under $2,000 in January and February to over $11,000 in July and August. Peak summer months drive the majority of annual revenue.

Is Swampscott a good market for Airbnb investment?

Swampscott earns an ROI score of 57 out of 100, placing it in the 'Attractive Opportunity' category. The market benefits from above-average occupancy stability and a favorable supply-demand balance with only 13 active listings. However, high average home values of $1,274,686 compress the revenue-to-price ratio, so investors need strong summer performance and disciplined management to generate solid returns.

What is the average daily rate (ADR) for Airbnb in Swampscott?

The average daily rate for Airbnb listings in Swampscott is $344, which sits well below the Massachusetts state average of $582. While this may seem modest, the rate reflects the town's mix of property types and seasonal pricing dynamics. ADRs likely climb during peak summer months when coastal demand is highest.

Are short-term rentals legal in Swampscott?

Short-term rentals operate in Swampscott, as evidenced by active Airbnb listings in the market. However, Massachusetts has established a statewide framework for STR regulation, and local municipalities like Swampscott may impose additional permit requirements and restrictions. Investors should verify current rules with town officials and the Massachusetts Department of Revenue before purchasing a property.

When is peak season for Airbnb in Swampscott?

Peak season in Swampscott runs from June through October, with the highest revenue months being July ($11,114 average) and August ($11,598 average). October also performs strongly at $8,598, likely driven by fall foliage tourism. The off-peak months of January and February see the lowest revenue, averaging under $2,000.

How many Airbnbs are there in Swampscott?

As of April 2026, there are 13 active Airbnb listings in Swampscott. This is a very small market, which means limited competition for hosts but also limited data for benchmarking. Year-over-year listing growth of 123% suggests the market is attracting more investor attention, though the absolute number remains quite low.

How is Airbnb revenue calculated in Swampscott?

The annual and monthly revenue figures for Swampscott are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — not a forward-looking projection. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the data up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Swampscott market
• Historical occupancy and average daily rate trends based on trailing 12-month data
• Revenue and yield metrics including RevPAN, monthly revenue, and annual revenue
• Property value data sourced from Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to benchmark guest expectations

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture recent market shifts or emerging trends. Local regulations, permit requirements, and tax obligations are subject to change — always verify with municipal and state authorities before investing.