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View PropertiesAs of Apr, 27 2026
Swan Valley, Idaho is a micro-market with just 7 active Airbnb listings, offering a niche opportunity for investors drawn to the area's outdoor recreation appeal along the South Fork of the Snake River. With an average daily rate of $368—well above the $277 Idaho state average—hosts here command a premium, though the 14% occupancy rate signals highly seasonal demand concentrated in the summer months. Average annual revenue sits at roughly $46,963, driven almost entirely by strong mid-year bookings that taper sharply in the winter.
According to Rabbu market data, the Swan Valley short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 7 |
| Average Daily Rate (ADR) | vs. $277 state avg. | $368 |
| Average Occupancy Rate | vs. 41% state avg. | 14% |
| RevPAN | ADR * Occupancy Rate | $52 |
| Average Monthly Revenue | Historical 12-month average | $3,913 |
| Average Annual Revenue | Historical 12-month average | $46,963 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026.
Swan Valley appeals to investors seeking a premium-priced, low-competition niche market anchored by seasonal outdoor recreation tourism in eastern Idaho.
Key investment factors
"Swan Valley presents a narrow but compelling opportunity for investors comfortable with sharp seasonality. Revenue peaks dramatically in July and August—exceeding $7,000 per month—before dropping to roughly $1,400–$1,500 during the winter trough, creating a roughly 5:1 spread between best and worst months. The tiny supply base means individual listing quality and pricing strategy can meaningfully move the needle on performance. Overall, this is a moderate-opportunity market best suited for investors who can tolerate off-season lulls in exchange for strong summer cash flow and a premium nightly rate."
— Rabbu Market Analysis Team
Swan Valley's revenue is heavily seasonal, peaking in August at $7,289 and bottoming out in January at $1,403—a more than 5x swing. The high-earning window from June through October accounts for the vast majority of annual income, making summer operations critical to overall profitability.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,403 |
| February |
|
$1,524 |
| March |
|
$1,899 |
| April |
|
$2,160 |
| May |
|
$3,379 |
| June |
|
$5,382 |
| July |
|
$7,183 |
| August |
|
$7,289 |
| September |
|
$6,235 |
| October |
|
$5,039 |
| November |
|
$2,905 |
| December |
|
$2,559 |
Property-size breakdowns are not available for this market due to the very small number of active listings. With only 7 total Airbnbs, the data set is too limited to provide a meaningful distribution across bedroom counts.
| Size | Trend | Value |
|---|
ADR data by property size is not currently available for Swan Valley given the limited listing inventory. The market-wide ADR of $368 serves as the best benchmark for now.
| Size | Trend | Value |
|---|
RevPAN breakdowns by bedroom count are unavailable in this micro-market. The overall market RevPAN of $52 reflects the combination of a strong ADR offset by low average occupancy.
| Size | Trend | Value |
|---|
Occupancy data segmented by property size is not available due to the small sample. The market-wide 14% occupancy rate underscores the need for investors to plan around pronounced seasonal demand.
| Size | Trend | Value |
|---|
Monthly revenue by property size is not reported for Swan Valley's small listing pool. The overall market average of $3,913 per month provides the best available reference point for projecting returns.
| Size | Trend | Value |
|---|
Annual revenue segmented by bedroom count is unavailable for this market. The aggregate average of $46,963 per year reflects performance across all active listings regardless of size.
| Size | Trend | Value |
|---|
Every listing in Swan Valley offers a dryer and parking (100%), while kitchens and washers appear in 86% of properties—reflecting guest expectations for self-sufficient stays in a rural setting. Outdoor-oriented amenities like BBQ grills (71%), outdoor furniture (71%), and backyards (57%) are common, signaling that guests prioritize nature-adjacent comfort during their visits.
| Amenity | Trend | Value |
|---|---|---|
| Dryer |
|
100% |
| Parking |
|
100% |
| Kitchen |
|
86% |
| Washer |
|
86% |
| BBQ Grill |
|
71% |
| Outdoor Furniture |
|
71% |
| Self Check-in |
|
71% |
| Backyard |
|
57% |
| Patio or Balcony |
|
57% |
| Workspace |
|
43% |
| Pets |
|
29% |
| Waterfront |
|
29% |
| Hot Tub |
|
14% |
| Lake Access |
|
14% |
Understanding local STR regulations is essential before investing in Swan Valley. Here's the current regulatory landscape:
Short-term rental operators in Swan Valley, Idaho may need to obtain permits or register with Bonneville County or applicable local jurisdictions. Investors should verify current requirements directly with local planning and zoning offices before listing a property.
Common STR restrictions in rural Idaho communities can include occupancy limits, noise ordinances, parking requirements, and septic system capacity rules. HOA covenants, where applicable, may impose additional limits on rental frequency or guest counts, so reviewing all governing documents is essential before purchasing.
Idaho imposes a state sales tax and a travel and convention tax on short-term lodging, and Bonneville County may levy additional local lodging taxes. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm all obligations with the Idaho State Tax Commission.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Swan Valley can provide current regulatory guidance.
Financing an Airbnb investment in Swan Valley requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Swan Valley's performance will likely continue to follow its pronounced seasonal pattern, with peak revenues arriving between June and October and quieter winters pulling down annual averages. ADR could hold steady or nudge upward by 1–3% given the limited supply and premium positioning, but meaningful occupancy gains are unlikely without a significant shift in off-season demand drivers. Investors should plan for cash-flow volatility and budget around 4–5 strong earning months carrying the year. Estimates suggest annual revenue per listing may remain in the $45,000–$50,000 range absent major changes in supply or tourism infrastructure."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. With only 7 active listings, market averages may be more volatile and less predictive than in larger markets. Local regulations and tax obligations can change; always verify current requirements with local authorities before investing.
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