Tampa, FL Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

53 / 100

Tampa presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Tampa Short-Term Rental Market Overview

Tampa's short-term rental market features roughly 2,800 active Airbnb listings and an average daily rate of $188—well below the Florida state average of $498—which keeps the barrier to entry more accessible for new investors. However, average occupancy sits at 45% compared to the 54% state average, and annual revenue averages $22,107, meaning profitability hinges on property selection and pricing strategy. With average home values around $692,359 and a below-average revenue-to-price ratio, investors need to be selective about deal sourcing to make the numbers work in this competitive metro.

Key Market Statistics

According to Rabbu market data, the Tampa short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 2,800
Average Daily Rate (ADR) vs. $498 state avg. $188
Average Occupancy Rate vs. 54% state avg. 45%
RevPAN ADR * Occupancy Rate $84
Average Monthly Revenue Historical 12-month average $1,842
Average Annual Revenue Historical 12-month average $22,107

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Tampa

Tampa draws investor attention because of its diverse demand base—spanning winter snowbirds, convention traffic, sports tourism, and year-round relocation activity—though competitive pricing and rising supply require disciplined deal selection.

Key investment factors

  • Winter tourism and snowbird season create a reliable annual revenue peak from January through March
  • Larger properties (4+ bedrooms) deliver significantly higher RevPAN and annual revenue, offering a premium niche
  • Below-state-average ADR keeps acquisition and guest price expectations manageable compared to coastal Florida markets
  • Tampa's convention center, professional sports teams, and growing tech sector support midweek and off-season bookings
  • 130% year-over-year listing growth signals strong investor confidence, though it also means tighter competition

Expert Market Assessment

"Tampa presents a competitive but not effortless opportunity for STR investors. The market's pronounced seasonality—March revenue of $3,005 is more than double September's $1,271—means cash-flow planning must account for meaningful slow periods in late summer and early fall. Larger properties outperform significantly on a revenue-per-available-night basis, with 5-bedroom listings earning $240 RevPAN versus just $47 for 1-bedrooms, suggesting that investors who can afford to scale up in size will capture outsized returns. The ROI score of 53 out of 100 reflects genuine demand paired with pricing pressure from rapid supply growth, making careful property selection and strong operational execution the difference between a solid return and a mediocre one."

— Rabbu Market Analysis Team

Understanding Tampa's ROI Score: 53/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Tampa Performance Weight
Revenue-to-Price Ratio Below average 40%
Occupancy Stability Average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Tampa's ROI Score of 53 out of 100 places it in the 'Competitive Opportunity' band, reflecting a market where demand is real but investors face headwinds from a below-average revenue-to-price ratio and rapid supply growth. Occupancy stability and market growth trend both rate as average, meaning the fundamentals are steady rather than exceptional. Pairing this data with thorough local regulatory research and targeting higher-RevPAN property sizes will be essential for investors seeking to outperform in this market.

Short-Term Rental Regulations in Tampa

Understanding local STR regulations is essential before investing in Tampa. Here's the current regulatory landscape:

Permit Requirements

Tampa, Florida may require short-term rental operators to obtain a local business tax receipt and register with the city, and the state of Florida requires a transient rental license from the Department of Business and Professional Regulation. Investors should verify current permit requirements directly with the City of Tampa and Hillsborough County before listing a property.

Key Restrictions

Common restrictions in Florida STR markets include occupancy limits based on property size, noise ordinances, parking requirements, and potential HOA covenants that may prohibit or limit short-term rentals. Some neighborhoods may have additional zoning overlays, so it's important to check both municipal codes and any homeowner association rules before purchasing.

Tax Obligations

Short-term rental operators in Florida are typically responsible for collecting and remitting state sales tax, county tourist development tax, and any applicable local surcharges. Platforms like Airbnb often collect state and county taxes on behalf of hosts, but operators should confirm which taxes are covered and which require separate filing with the Florida Department of Revenue.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Tampa can provide current regulatory guidance.

Short-Term Rental Financing for Tampa

Financing an Airbnb investment in Tampa requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Tampa Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Tampa's STR market is likely to see continued steady demand driven by its strong winter tourism season, with March consistently pulling in the highest revenue. Occupancy rates are expected to hold in the 43–48% range across most property sizes, and ADR could see modest increases of 2–4% as hosts refine pricing for the seasonal swing. Supply grew 130% year over year, which may pressure individual listing performance unless demand keeps pace. Investors entering now should budget conservatively and target property sizes or niches with stronger RevPAN, such as larger homes that command premium nightly rates."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Tampa, FL

What is the average Airbnb occupancy rate in Tampa?
The average Airbnb occupancy rate in Tampa is currently 45%, which falls below the Florida state average of 54%. Occupancy varies by property size, ranging from 43% for 1-bedroom and 4-bedroom units up to 48% for 2-bedroom and 6+ bedroom properties. These figures suggest that while demand exists, hosts need strong pricing strategies and appealing listings to stay competitive.
How much do Airbnb hosts make in Tampa?
On average, Airbnb hosts in Tampa earn approximately $1,842 per month or $22,107 per year based on trailing 12-month performance data. Revenue varies significantly by property size: 1-bedroom listings average around $12,642 annually, while 5-bedroom properties bring in roughly $75,634 per year. Larger properties with 6 or more bedrooms can earn upwards of $112,516 annually, though they represent a small share of the market.
Is Tampa a good market for Airbnb investment?
Tampa earns a Rabbu ROI Score of 53 out of 100, placing it in the 'Competitive Opportunity' category. Strong investor interest and tourism demand are present, but a below-average revenue-to-price ratio means profitability depends on finding the right deal. Investors who target larger properties and optimize for peak season (January through March) tend to see the best returns. Success in this market requires selective deal sourcing and disciplined operational management.
What is the average daily rate (ADR) for Airbnb in Tampa?
The average daily rate for Airbnb listings in Tampa is $188, which is significantly lower than the Florida state average of $498. ADR scales sharply with property size: studios and 1-bedrooms average $117 and $108 respectively, while 4-bedroom homes command $338 and 6+ bedroom properties reach $794 per night. This wide range gives investors flexibility to target different guest segments based on their property type.
Are short-term rentals legal in Tampa?
Short-term rentals are legal in Tampa, but operators should be aware that permits, licensing, and tax registration may be required at both the city and state level. Florida requires a transient rental license from the DBPR, and local regulations may include business tax receipts and zoning compliance. We recommend consulting directly with the City of Tampa and Hillsborough County for the most current rules before purchasing a property for STR use.
When is peak season for Airbnb in Tampa?
Peak season for Airbnb in Tampa runs from January through March, with March being the standout month at an average revenue of $3,005. February also performs strongly at $2,259, driven by snowbird traffic and events. The slowest months are September ($1,271) and August ($1,643), creating a notable seasonal spread that investors should factor into their cash-flow projections.
How many Airbnbs are there in Tampa?
Tampa currently has approximately 2,800 active Airbnb listings. The market saw significant growth of 130% year over year in active listings, reflecting strong investor interest. One-bedroom units make up the largest share at 1,182 listings, followed by 2-bedroom (552) and 3-bedroom (565) properties. Larger homes with 5 or more bedrooms represent a much smaller slice of supply, which may signal opportunity for investors targeting that segment.
How is Airbnb revenue calculated in Tampa?
The annual and monthly revenue figures for Tampa are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently rather than to forecasts, while still naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for Tampa and surrounding areas
  • Average daily rate, occupancy, and RevPAN trends across property sizes
  • Monthly and annual revenue metrics based on trailing 12-month historical booking data
  • Home value estimates sourced from the Zillow Home Value Index (ZHVI)
  • Data aggregated from multiple providers and proprietary Rabbu analytics for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, permit requirements, and tax obligations may change; always verify with municipal and state authorities before investing. Individual property results will vary based on location, condition, amenities, pricing strategy, and management quality.

Next Steps

Ready to invest in Tampa's short-term rental market? Take action with these resources:

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