Taylors, SC Airbnb Market Data, Statistics, and Occupancy Rates

Taylors Short-Term Rental Market Overview

Taylors, SC is a small but growing short-term rental market with 42 active Airbnb listings and notable year-over-year listing growth of 184%. While the average daily rate of $144 sits well below the South Carolina state average of $358, the market's above-average occupancy stability and accessible home values around $441,182 create an entry point worth evaluating for investors willing to be selective. Three-bedroom properties stand out as the strongest performers, generating $26,140 in average annual revenue — nearly double what 1- and 2-bedroom units produce.

Key Market Statistics

According to Rabbu market data, the Taylors short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Taylors

Taylors offers an accessible price point in the Greenville, SC metro area with above-average occupancy stability and room for differentiation, particularly in the 3-bedroom segment.

Expert Market Assessment

"Taylors presents a competitive but selective opportunity for STR investors. The ROI score of 54 out of 100 reflects average revenue-to-price dynamics and a below-average market growth trend, offset by above-average occupancy stability. Seasonality is relatively mild — revenue ranges from a January low of $1,047 to an October peak of $2,057, meaning there's no dramatic off-season cliff. Investors targeting 3-bedroom properties are best positioned to capture meaningful returns, as that segment leads in occupancy, RevPAN, and annual revenue by a wide margin."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Taylors

Average revenue by month in Taylors

Revenue in Taylors follows a moderate seasonal curve, peaking in October at $2,057 and bottoming out in January at $1,047 — a spread of roughly $1,000. The summer months and early fall maintain solid performance between $1,774 and $1,903, giving investors a relatively long earning season from May through November.

Active Airbnb listings by property size in Taylors

Supply in Taylors is evenly split between 1-bedroom and 3-bedroom listings at 14 each, with 2-bedroom units less common at just 9 listings. The lower count of 2-bedroom properties could represent either weaker demand for that configuration or a potential gap for investors to fill.

Average daily rate (ADR) by property size in Taylors

ADR scales predictably with size in Taylors: 1-bedroom listings average $93/night, 2-bedrooms $116, and 3-bedrooms $148. The jump from 2 to 3 bedrooms adds $32 per night, which paired with the stronger occupancy at that size makes 3-bedroom units the clearest value play.

Average RevPAN by property size in Taylors

Three-bedroom properties dominate RevPAN at $64 per available night, more than double the $31 that 1-bedroom units generate and triple the $22 for 2-bedrooms. This makes the 3-bedroom segment the most efficient earner in Taylors when factoring in both rate and occupancy.

Average occupancy rates by property size in Taylors

Occupancy rates vary dramatically by size: 3-bedroom listings lead at 44%, followed by 1-bedrooms at 33%, while 2-bedroom properties lag significantly at just 19%. Investors eyeing 2-bedroom units should investigate whether the low fill rate reflects oversupply, poor pricing, or a genuine demand gap before committing.

Average monthly revenue by property size in Taylors

Three-bedroom properties earn an average of $2,178 per month — roughly 70% more than the $1,276 that 1-bedroom units bring in and nearly double the $1,185 from 2-bedroom listings. The revenue gap underscores how much property size matters in a small market like Taylors.

Average annual revenue by property size in Taylors

On an annual basis, 3-bedroom properties generate $26,140 in average revenue, while 1-bedroom and 2-bedroom units produce $15,318 and $14,220 respectively. For investors focused on maximizing return potential, the 3-bedroom segment offers the strongest revenue profile relative to the others in this market.

Most common amenities for Airbnb listings in Taylors

Parking (98%) and kitchen access (95%) are near-universal among Taylors listings, reflecting guest expectations for home-like convenience. Backyards and self check-in (both 86%) also dominate, while differentiators like hot tubs (7%) and EV chargers (2%) remain rare — offering potential competitive advantages for hosts willing to invest in standout features.

Understanding Taylors's ROI Score: 54/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Taylors' ROI Score of 54 out of 100 places it in the 'Competitive Opportunity' band, meaning returns are achievable but require more deliberate deal sourcing. The score reflects an average revenue-to-price ratio and supply/demand balance, buoyed by above-average occupancy stability but weighed down by a below-average market growth trend. Pairing this data with local regulatory research and a focus on higher-performing 3-bedroom properties will help investors identify the strongest opportunities within this market.

Short-Term Rental Regulations in Taylors

Understanding local STR regulations is essential before investing in Taylors. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Taylors, SC may need to obtain a business license or STR permit through Greenville County or the applicable local jurisdiction. Investors should verify current permit and registration requirements directly with local planning and zoning offices before listing a property.

Key Restrictions

Common restrictions that may apply include occupancy limits, minimum stay requirements, noise and nuisance ordinances, parking provisions, and HOA covenants that could prohibit or limit short-term rentals. Some areas in South Carolina also impose caps on the number of STR permits issued in residential zones, so checking neighborhood-level rules is essential.

Tax Obligations

Short-term rental hosts in South Carolina are generally required to collect and remit state sales tax, local accommodations tax, and any applicable tourism fees. Platforms like Airbnb often handle a portion of tax collection automatically, but operators should confirm their full obligations with the South Carolina Department of Revenue.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Taylors can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Taylors is likely to see continued supply expansion given the sharp 184% year-over-year growth in active listings, which could put downward pressure on occupancy if demand doesn't keep pace. Revenue seasonality suggests stable performance from May through November, with October historically the strongest month at $2,057 in average revenue. Investors should anticipate occupancy rates holding in the 30–35% range market-wide, though well-positioned 3-bedroom properties could sustain rates closer to 44%. ADR increases are expected to remain modest — perhaps 1–3% — as the market is still price-competitive relative to South Carolina overall."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Taylors, SC

What is the average Airbnb occupancy rate in Taylors?

The average Airbnb occupancy rate in Taylors is currently 32%, which is slightly below the South Carolina state average of 38%. However, occupancy varies significantly by property size — 3-bedroom listings average 44% occupancy, while 2-bedroom units come in at just 19%. Choosing the right property type can meaningfully impact how consistently your listing stays booked.

How much do Airbnb hosts make in Taylors?

Airbnb hosts in Taylors earn an average of $1,725 per month or roughly $20,699 per year, based on trailing 12-month booking data. Larger properties tend to perform significantly better: 3-bedroom listings average $2,178 per month ($26,140 annually), while 1-bedroom and 2-bedroom units average $1,276 and $1,185 per month respectively. Individual results depend on factors like pricing strategy, property quality, and guest experience.

Is Taylors a good market for Airbnb investment?

Taylors carries a Rabbu ROI Score of 54 out of 100, categorized as a 'Competitive Opportunity.' The market benefits from above-average occupancy stability and accessible home prices around $441,182, but faces average revenue-to-price ratios and below-average market growth trends. Investors who focus on the 3-bedroom segment and source deals selectively can find viable returns, though this isn't a market where any property will perform well — strategic positioning matters.

What is the average daily rate (ADR) for Airbnb in Taylors?

The average daily rate for Airbnb listings in Taylors is $144, considerably lower than the South Carolina state average of $358. ADR scales with property size: 1-bedroom units average $93/night, 2-bedrooms average $116/night, and 3-bedrooms command $148/night. The lower ADR relative to the state reflects Taylors' positioning as an affordable alternative to coastal and resort markets in SC.

Are short-term rentals legal in Taylors?

Short-term rentals do operate in Taylors, SC, with 42 active Airbnb listings currently in the market. However, local regulations regarding permits, zoning, and licensing can vary and may change over time. Prospective investors should consult Greenville County planning offices and review any applicable HOA restrictions before purchasing or listing a property for short-term rental use.

When is peak season for Airbnb in Taylors?

Peak season in Taylors runs broadly from May through November, with October being the single strongest month at $2,057 in average revenue. Summer months (June and July) also perform well at around $1,902–$1,903. The slowest period is January, when average revenue dips to $1,047. The relatively moderate seasonal swing means cash flow doesn't dry up entirely in the off-season.

How many Airbnbs are there in Taylors?

There are currently 42 active Airbnb listings in Taylors as of April 2026. The market has experienced rapid supply growth of 184% year-over-year, suggesting increasing investor interest. Supply is split primarily between 1-bedroom listings (14), 2-bedroom listings (9), and 3-bedroom listings (14), with no data on larger property types currently available.

How is Airbnb revenue calculated in Taylors?

The annual and monthly revenue figures for Taylors are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the results up into a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance data. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Taylors, SC market
• Average daily rate, occupancy, and RevPAN trends across property sizes
• Monthly and annual revenue metrics based on trailing 12-month booking data
• Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to inform property setup decisions

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing performance and market conditions as of the dates noted; actual results may differ based on property-specific factors and local regulation changes. Investors should independently verify all local STR regulations, tax obligations, and zoning requirements before purchasing or operating a short-term rental.