Taylorsville, NC Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

61 / 100

Taylorsville offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.

Taylorsville Short-Term Rental Market Overview

Taylorsville, NC is a small but emerging short-term rental market with just 24 active Airbnb listings and notable 150% year-over-year listing growth, signaling rising investor interest. Average annual revenue sits at $19,428 against average home values of $423,052, creating a modest but real revenue-to-price ratio. The market's above-average supply/demand balance and proximity to outdoor attractions — evidenced by nearly 30% of listings featuring lake access or waterfront amenities — point to a niche leisure-driven opportunity worth exploring for the right investor profile.

Key Market Statistics

According to Rabbu market data, the Taylorsville short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 24
Average Daily Rate (ADR) vs. $262 state avg. $170
Average Occupancy Rate vs. 34% state avg. 18%
RevPAN ADR * Occupancy Rate $31
Average Monthly Revenue Historical 12-month average $1,619
Average Annual Revenue Historical 12-month average $19,428

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Taylorsville

Investors look at Taylorsville for its favorable supply/demand dynamics, relatively affordable entry points compared to nearby mountain and lake markets, and growing leisure-travel demand.

Key investment factors

  • Above-average supply/demand balance suggests room for new entrants without oversaturating the market
  • 150% year-over-year listing growth reflects accelerating investor and traveler interest in the area
  • Lake access and waterfront amenities on nearly 30% of listings indicate a lakeside leisure demand driver
  • 3-bedroom properties generate $24,405 annually, offering the strongest revenue potential relative to acquisition cost
  • Low competition with only 24 active listings means well-positioned properties can capture outsized market share

Expert Market Assessment

"Taylorsville presents a moderate opportunity for STR investors who are comfortable with pronounced seasonality and a still-developing demand base. Revenue peaks sharply in summer — July averages $2,656 versus just $571 in January — meaning roughly half of annual income concentrates between June and September. The ROI score of 61 out of 100 reflects this duality: healthy supply/demand fundamentals and a reasonable revenue-to-price relationship are offset by below-average market growth trends and occupancy well under the state norm. Investors targeting 3-bedroom properties with lake-oriented amenities are best positioned to capture the strongest returns this market offers."

— Rabbu Market Analysis Team

Understanding Taylorsville's ROI Score: 61/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Taylorsville Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Average 30%
Market Growth Trend Below average 15%
Supply/Demand Balance Above average 15%

What This Means for Investors

Taylorsville's ROI score of 61 out of 100 places it in the "Attractive Opportunity" band, driven by an average revenue-to-price ratio and a favorable supply/demand balance that offsets softer occupancy stability and below-average market growth trends. The score suggests real but not exceptional return potential — investors who target the right property type (3-bedrooms near lake amenities) may outperform the market average meaningfully. Pairing this data with on-the-ground regulatory research and a conservative seasonal cash-flow model will help validate whether a specific Taylorsville property meets your return thresholds.

Short-Term Rental Regulations in Taylorsville

Understanding local STR regulations is essential before investing in Taylorsville. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Taylorsville, North Carolina may need to obtain a permit or register their property with local authorities before listing on platforms like Airbnb. Investors should verify current requirements directly with the City of Taylorsville and Alexander County offices, as regulations in smaller North Carolina municipalities can evolve quickly.

Key Restrictions

Common restrictions that may apply include occupancy limits based on bedroom count, minimum stay requirements, noise ordinances, and parking mandates. HOA covenants in certain neighborhoods could impose additional limitations or outright prohibitions on short-term rentals, so reviewing deed restrictions before purchasing is essential.

Tax Obligations

North Carolina requires short-term rental operators to collect and remit state and local occupancy taxes, along with applicable sales tax. Many booking platforms handle tax collection automatically, but hosts should confirm their obligations with the North Carolina Department of Revenue to ensure full compliance.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Taylorsville can provide current regulatory guidance.

Short-Term Rental Financing for Taylorsville

Financing an Airbnb investment in Taylorsville requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Taylorsville Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Taylorsville's STR market is likely to continue expanding as new hosts enter a still-undersupplied area. Summer months should remain the primary revenue driver, with July revenues potentially reaching $2,500–$2,800 for the market average, while winter months will stay soft. ADR could see modest increases in the 1–3% range as hosts refine pricing strategies for this maturing market, though occupancy rates — currently at 18% overall — may remain below the state average of 34% as new supply absorbs available demand. Investors should plan for pronounced seasonality and budget conservatively around off-peak cash flow."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Taylorsville, NC

What is the average Airbnb occupancy rate in Taylorsville?
The average occupancy rate for Airbnb listings in Taylorsville is currently 18%, which is below the North Carolina state average of 34%. Occupancy varies by property size, with 3-bedroom properties performing best at 26%, while 1-bedroom listings average around 19%. The lower overall figure partly reflects the market's strong seasonality, with demand concentrated in the warmer months.
How much do Airbnb hosts make in Taylorsville?
On average, Airbnb hosts in Taylorsville earn approximately $1,619 per month or $19,428 per year based on trailing 12-month booking data. Earnings vary significantly by property size: 3-bedroom listings lead with about $2,033 per month ($24,405 annually), while 1-bedroom units average $1,002 per month ($12,034 annually). Peak summer months can push monthly revenue above $2,600.
Is Taylorsville a good market for Airbnb investment?
Taylorsville earns an ROI score of 61 out of 100, placing it in the "Attractive Opportunity" category. The market benefits from an above-average supply/demand balance and only 24 active listings, meaning there's room for new entrants. However, investors should account for strong seasonality — revenue swings from around $571 in January to $2,656 in July — and overall occupancy rates that trail the state average. Larger properties near lake amenities tend to perform best.
What is the average daily rate (ADR) for Airbnb in Taylorsville?
The average daily rate in Taylorsville is $170, which is below the North Carolina state average of $262. ADR scales with property size: 1-bedroom listings average $105, 2-bedrooms come in at $131, and 3-bedroom properties command $157 per night. The lower-than-state-average ADR reflects the market's rural character and more affordable positioning relative to larger North Carolina destinations.
Are short-term rentals legal in Taylorsville?
Short-term rentals are generally permitted in Taylorsville, NC, though operators may need to obtain local permits or register with municipal authorities. North Carolina state law requires collection of occupancy and sales taxes. Prospective investors should check with the City of Taylorsville and Alexander County for any zoning restrictions, HOA rules, or evolving local ordinances before purchasing a property.
When is peak season for Airbnb in Taylorsville?
Peak season in Taylorsville runs from June through September, with July being the highest-earning month at an average of $2,656 in revenue. August ($2,187) and June ($2,377) are also strong performers. The off-peak period stretches from December through February, when monthly revenues can dip below $725. This sharp seasonal pattern underscores the importance of pricing strategy and expense management during quieter months.
How many Airbnbs are there in Taylorsville?
As of April 2026, there are 24 active Airbnb listings in Taylorsville. Supply is evenly distributed across property sizes, with 6 listings each for 1-bedroom, 2-bedroom, and 3-bedroom properties. The market has experienced significant 150% year-over-year growth in listings, suggesting rising investor interest in the area.
How is Airbnb revenue calculated in Taylorsville?
The annual and monthly revenue figures for Taylorsville are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll up the results to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical data. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the Taylorsville market
  • Average daily rate, occupancy, and RevPAN trends broken down by property size
  • Monthly and annual revenue averages based on trailing 12-month booking data
  • Amenity prevalence data across active listings to identify guest expectations
  • Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing performance as of April 2026 and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.

Next Steps

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