Temple, TX Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

48 / 100

Temple presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Temple Short-Term Rental Market Overview

Temple, TX is a smaller Central Texas market with 126 active Airbnb listings and an average annual revenue of $16,945 per property. While the average daily rate of $125 sits well below the $276 state average, occupancy at 34% is roughly in line with Texas norms — pointing to a market where affordable pricing keeps demand steady but caps revenue upside. Investors willing to source deals selectively may find workable returns, particularly in larger property configurations that command higher nightly rates.

Key Market Statistics

According to Rabbu market data, the Temple short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 126
Average Daily Rate (ADR) vs. $276 state avg. $125
Average Occupancy Rate vs. 33% state avg. 34%
RevPAN ADR * Occupancy Rate $42
Average Monthly Revenue Historical 12-month average $1,412
Average Annual Revenue Historical 12-month average $16,945

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Temple

Temple draws investor attention due to its affordable home values relative to the broader Texas market, though tighter competition and softer occupancy require careful deal selection.

Key investment factors

  • Average home values of $350,629 sit below many major Texas metros, lowering the entry barrier for STR investors
  • Three- and four-bedroom properties generate $18,910–$21,027 annually, offering the strongest revenue potential in this market
  • Occupancy at 34% tracks close to the 33% state average, suggesting consistent if modest demand
  • Central Texas location between Austin and Waco provides access to regional traveler traffic
  • Near-universal amenities like parking (97%) and kitchens (97%) indicate a guest base that expects home-like convenience

Expert Market Assessment

"Temple presents a competitive opportunity where deal selection matters more than in higher-demand Texas markets. The ROI score of 48 out of 100 reflects average revenue-to-price dynamics paired with below-average occupancy stability and supply/demand balance — a combination that rewards disciplined investors who pick the right property type and pricing strategy. Seasonality is moderate: revenue ranges from a low of $961 in January to a high of $1,649 in November, so operators should plan for leaner winter months. Three-bedroom units look like the sweet spot, combining the largest share of supply (45 listings) with a solid $51 RevPAN that outperforms both smaller and four-bedroom configurations."

— Rabbu Market Analysis Team

Understanding Temple's ROI Score: 48/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Temple Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Below average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

Temple's ROI score of 48 out of 100 places it in the 'Competitive Opportunity' band, indicating that while the market has potential, investors face headwinds from below-average occupancy stability and a supply/demand balance that has tightened with 120% listing growth over the past year. The revenue-to-price ratio scores as average, meaning deals exist but aren't automatic — selective sourcing matters. Pairing this data with thorough local regulatory research and a focus on three- or four-bedroom properties will help investors identify the best opportunities in this market.

Short-Term Rental Regulations in Temple

Understanding local STR regulations is essential before investing in Temple. Here's the current regulatory landscape:

Permit Requirements

Investors considering a short-term rental in Temple, TX should verify whether the city requires a permit, registration, or business license before listing a property. Temple's regulations may evolve, so it's advisable to check directly with the City of Temple and the State of Texas for the most current requirements.

Key Restrictions

Common restrictions that may apply to STR operators in Texas cities include occupancy limits, noise ordinances, minimum-stay requirements, and designated parking provisions. HOA covenants can impose additional limitations, so investors should review any deed restrictions or community rules before acquiring a property for short-term rental use.

Tax Obligations

Short-term rental operators in Texas are typically subject to state hotel occupancy tax and may owe local hotel/motel taxes to the city of Temple as well. Major booking platforms often collect and remit state-level taxes on behalf of hosts, but investors should confirm local tax obligations separately to stay compliant.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Temple can provide current regulatory guidance.

Short-Term Rental Financing for Temple

Financing an Airbnb investment in Temple requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Temple Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Temple's short-term rental market is likely to remain competitive. With a 120% year-over-year increase in active listings, supply growth is outpacing demand signals, which could put downward pressure on occupancy unless traveler interest keeps pace. Seasonal patterns suggest revenue will continue to peak in the summer and November corridor, with softer months like January and February averaging under $1,000. Investors should anticipate ADR holding steady or rising modestly by 1–3%, but occupancy rates may compress toward the low 30s if supply additions continue at this clip."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Temple, TX

What is the average Airbnb occupancy rate in Temple?
The average Airbnb occupancy rate in Temple, TX is currently 34%, which is slightly above the 33% Texas state average. Occupancy varies by property size — two-bedroom units lead at 39%, while one-bedroom and four-bedroom listings see lower rates around 30–31%. These figures reflect trailing performance across active listings in the market.
How much do Airbnb hosts make in Temple?
On average, Airbnb hosts in Temple earn approximately $1,412 per month or $16,945 per year, based on the trailing 12 months of booking data. Revenue varies significantly by property size: one-bedroom listings average around $954 per month, while four-bedroom properties bring in roughly $1,752 per month. Actual earnings depend on factors like pricing strategy, property quality, and guest experience.
Is Temple a good market for Airbnb investment?
Temple earns a Rabbu ROI Score of 48 out of 100, placing it in the 'Competitive Opportunity' tier. The market offers affordable entry points with average home values around $350,629, and occupancy tracks near the state average. However, rapid supply growth (120% year-over-year increase in listings) and below-average occupancy stability mean investors need to be selective — focusing on well-positioned properties with strong amenities and competitive pricing to generate attractive returns.
What is the average daily rate (ADR) for Airbnb in Temple?
The average daily rate for Airbnb listings in Temple is $125, which is significantly below the Texas state average of $276. ADR scales with property size: one-bedroom units average $83 per night, two-bedrooms come in at $111, three-bedrooms at $139, and four-bedroom properties at $153. The lower ADR reflects Temple's positioning as an affordable Central Texas market.
Are short-term rentals legal in Temple?
Short-term rentals operate in Temple, TX, but specific permit requirements and regulations may apply at both the city and state level. Investors should check with the City of Temple's planning or code enforcement office for any registration, zoning, or licensing requirements before listing a property. Local rules can change, so verifying current regulations is an important step in the due diligence process.
When is peak season for Airbnb in Temple?
Peak season for Airbnb in Temple spans from late spring through summer and into November. July ($1,631) and November ($1,649) represent the highest-earning months, while the softest period falls in January and February when average monthly revenue dips to around $961–$973. This seasonality pattern suggests a mix of summer travel demand and fall event-driven bookings.
How many Airbnbs are there in Temple?
As of April 2026, there are 126 active Airbnb listings in Temple, TX. The supply is distributed across property sizes, with three-bedroom units making up the largest segment at 45 listings, followed by one-bedrooms (30), two-bedrooms (24), and four-bedrooms (21). The market has seen significant supply growth, with a 120% year-over-year increase in active listings.
How is Airbnb revenue calculated in Temple?
The annual and monthly revenue figures for Temple are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently, while still naturally reflecting seasonal peaks and slower months since each month uses its own historical performance data. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts by market and property size
  • Average daily rate, occupancy rate, and RevPAN metrics across property configurations
  • Monthly and annual revenue figures based on trailing 12-month booking performance
  • Home value benchmarks sourced from Zillow Home Value Index (ZHVI)
  • Amenity prevalence data across active listings in the market

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing performance of active listings and may not account for recent regulatory changes or market shifts. Individual property results will vary based on location, condition, pricing strategy, and management quality.

Next Steps

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