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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Texarkana presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Texarkana is a small but growing short-term rental market straddling the Texas-Arkansas border, with just 47 active Airbnb listings and a notable 136% year-over-year increase in supply. Average annual revenue sits at $17,038 per listing, driven by an ADR of $133 — roughly half the Texas state average — and a 34% occupancy rate that tracks close to the statewide figure. The market's affordability (average home values around $352,072) and lean competition create a window for investors willing to be strategic, though below-average occupancy stability means deal selection and pricing discipline are essential.
According to Rabbu market data, the Texarkana short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 47 |
| Average Daily Rate (ADR) | vs. $276 state avg. | $133 |
| Average Occupancy Rate | vs. 33% state avg. | 34% |
| RevPAN | ADR * Occupancy Rate | $45 |
| Average Monthly Revenue | Historical 12-month average | $1,419 |
| Average Annual Revenue | Historical 12-month average | $17,038 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Texarkana's low entry costs and limited competition appeal to investors seeking affordable STR properties in an emerging market with room for differentiation.
Key investment factors
"Texarkana presents a competitive but measured opportunity for STR investors — one where the margins reward selectivity rather than volume. Revenue peaks sharply in summer, with June averaging $2,047 per listing compared to just $804 in February, so operators need to plan around a pronounced seasonal cycle. The ROI score of 37 out of 100 reflects average revenue-to-price dynamics alongside below-average occupancy stability, meaning this is a market where the right property type and operational execution matter more than usual. Three-bedroom homes emerge as the clear standout configuration, and investors who pair smart amenity packages with competitive pricing should be well positioned to capture outsized share in a still-developing market."
— Rabbu Market Analysis Team
Texarkana shows strong seasonality, with June leading at $2,047 per listing and February bottoming out at $804 — a spread of roughly $1,240. Investors should plan for a summer-heavy revenue curve and consider dynamic pricing strategies to maximize the June–August peak while minimizing vacancy during the winter dip.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$897 |
| February |
|
$804 |
| March |
|
$1,467 |
| April |
|
$1,279 |
| May |
|
$1,407 |
| June |
|
$2,047 |
| July |
|
$1,987 |
| August |
|
$1,910 |
| September |
|
$1,418 |
| October |
|
$1,521 |
| November |
|
$1,097 |
| December |
|
$1,198 |
One-bedroom listings dominate supply with 19 of 47 total listings, followed closely by 3-bedrooms at 17, while 2-bedrooms are notably underrepresented with only 8. The thin 2-bedroom inventory could represent either weak demand for that size or an underserved niche worth testing.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
19 |
| 2 bedrooms |
|
8 |
| 3 bedrooms |
|
17 |
ADR scales predictably with size: 1-bedrooms average $89, 2-bedrooms $144, and 3-bedrooms $172. The jump from 1 to 2 bedrooms ($55) is proportionally the largest, though the 3-bedroom premium may deliver better returns once occupancy is factored in.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$89 |
| 2 bedrooms |
|
$144 |
| 3 bedrooms |
|
$172 |
Three-bedroom properties deliver the strongest RevPAN at $64, roughly double the 1-bedroom figure of $32 and triple the 2-bedroom figure of $22. The 2-bedroom segment's notably low RevPAN of $22 reflects its weak 15% occupancy rate, making it the least efficient size on a per-night basis.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$32 |
| 2 bedrooms |
|
$22 |
| 3 bedrooms |
|
$64 |
One-bedroom and 3-bedroom listings both achieve 37% occupancy, while 2-bedroom properties lag significantly at just 15%. This gap suggests that 2-bedroom units face either pricing misalignment or softer demand, making 1- and 3-bedroom configurations the more reliable choices for consistent bookings.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
37% |
| 2 bedrooms |
|
15% |
| 3 bedrooms |
|
37% |
Three-bedroom properties lead monthly revenue at $1,709, followed by 2-bedrooms at $1,527 and 1-bedrooms at $1,066. Despite the 2-bedroom segment's low occupancy, its higher ADR still produces respectable monthly revenue — though the 3-bedroom category offers the best combination of rate and fill.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,066 |
| 2 bedrooms |
|
$1,527 |
| 3 bedrooms |
|
$1,709 |
Annual revenue ranges from $12,797 for 1-bedroom units to $20,514 for 3-bedrooms, with 2-bedrooms in between at $18,329. Given Texarkana's average home value of $352,072, 3-bedroom properties generating over $20,000 annually present the strongest gross yield potential among available configurations.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$12,797 |
| 2 bedrooms |
|
$18,329 |
| 3 bedrooms |
|
$20,514 |
Kitchens and parking dominate at 96% prevalence each, signaling that guests in Texarkana expect self-catering, drive-in convenience — consistent with a car-dependent market. Pet-friendliness (68%) and dedicated workspaces (66%) are also widespread, indicating that hosts are catering to longer stays and remote workers, which investors should treat as baseline expectations rather than differentiators.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
96% |
| Parking |
|
96% |
| Washer |
|
75% |
| Dryer |
|
68% |
| Pets |
|
68% |
| Self Check-in |
|
66% |
| Workspace |
|
66% |
| Backyard |
|
60% |
| Patio or Balcony |
|
38% |
| Outdoor Furniture |
|
34% |
| BBQ Grill |
|
30% |
| Lake Access |
|
4% |
| Gym |
|
2% |
| Pool |
|
2% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Texarkana Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
Texarkana's ROI Score of 37 out of 100 places it in the "Competitive Opportunity" band, meaning the market holds potential but requires more selective deal sourcing to achieve attractive returns. The revenue-to-price ratio rates as average, while occupancy stability falls below average — the key drag on the overall score. Investors should pair these data points with thorough local regulatory research and focus on 3-bedroom properties, where RevPAN and annual revenue metrics significantly outperform smaller configurations.
Understanding local STR regulations is essential before investing in Texarkana. Here's the current regulatory landscape:
Texarkana, Texas may require short-term rental operators to obtain permits or register with local authorities before listing a property. Investors should verify current requirements directly with the City of Texarkana and the State of Texas, as regulations can evolve.
Common STR restrictions in Texas markets can include occupancy limits, noise ordinances, parking requirements, and minimum-stay rules. HOA covenants may impose additional limitations in certain neighborhoods, so reviewing deed restrictions before purchasing is strongly advised.
Short-term rental hosts in Texas are generally subject to state and local hotel occupancy taxes, and platforms like Airbnb often collect and remit portions of these on behalf of hosts. Investors should confirm their specific obligations with the Texas Comptroller's office and local tax authorities to ensure full compliance.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Texarkana can provide current regulatory guidance.
Financing an Airbnb investment in Texarkana requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Texarkana's STR market is likely to absorb the recent wave of new supply, which could keep occupancy rates in the 30–38% range unless demand drivers strengthen. Seasonal patterns suggest summer months will remain the revenue anchor, with June and July revenues roughly double the winter lows — meaning cash-flow planning should account for pronounced soft periods from December through February. ADR growth may be modest, perhaps in the 1–3% range, given the market's value-oriented positioning well below the state average. Investors who target 3-bedroom properties and optimize for peak-season pricing stand the best chance of outperforming market averages."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and market conditions as of April 2026; actual results may differ based on individual property characteristics and management. Local regulations, tax obligations, and permit requirements are subject to change — investors should verify current rules with relevant authorities before purchasing.
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