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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Travelers Rest presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Travelers Rest, SC is a small but growing short-term rental market nestled near the foothills of the Blue Ridge Mountains, with 64 active Airbnb listings and an average annual revenue of $22,144 per property. At an average daily rate of $159—well below the $358 South Carolina state average—the market offers an accessible price point for guests, though occupancy sits at 26% compared to the 38% state average. With a 213% year-over-year increase in active listings, investor interest is clearly surging, making selective deal sourcing essential in a market where competition is tightening.
According to Rabbu market data, the Travelers Rest short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 64 |
| Average Daily Rate (ADR) | vs. $358 state avg. | $159 |
| Average Occupancy Rate | vs. 38% state avg. | 26% |
| RevPAN | ADR * Occupancy Rate | $42 |
| Average Monthly Revenue | Historical 12-month average | $1,845 |
| Average Annual Revenue | Historical 12-month average | $22,144 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Investors are drawn to Travelers Rest for its proximity to outdoor recreation and the Swamp Rabbit Trail, though the rapid supply growth and below-average occupancy require careful property selection and pricing strategy.
Key investment factors
"Travelers Rest presents a competitive opportunity rather than a slam-dunk investment. The market's 26% occupancy and below-average revenue-to-price ratio mean that not every property will pencil out—investors need to be deliberate about size, location, and amenity package. Seasonality is moderate: October leads at $2,202 in average monthly revenue while January dips to $1,122, a nearly 2x spread that demands cash reserves for leaner months. Three-bedroom properties stand out as the strongest performers, capturing the highest RevPAN ($52) and annual revenue ($27,909), suggesting that family- and group-sized units best match what guests are looking for in this mountain-adjacent getaway market."
— Rabbu Market Analysis Team
Revenue peaks in October at $2,202 and bottoms out in January at $1,122, creating a roughly 2:1 spread between the best and worst months. The May-through-November stretch delivers consistently strong performance above $1,900, while January and February represent the clearest off-season—important context for cash-flow planning.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,122 |
| February |
|
$1,382 |
| March |
|
$1,921 |
| April |
|
$1,841 |
| May |
|
$2,022 |
| June |
|
$2,036 |
| July |
|
$2,034 |
| August |
|
$1,898 |
| September |
|
$1,975 |
| October |
|
$2,202 |
| November |
|
$1,998 |
| December |
|
$1,709 |
One-bedroom units dominate supply with 23 listings, followed closely by 3-bedrooms (19) and 2-bedrooms (18), creating a fairly even distribution across sizes. The lack of a clear underserved segment means differentiation through amenities and guest experience may matter more than simply choosing an uncommon property size.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
23 |
| 2 bedrooms |
|
18 |
| 3 bedrooms |
|
19 |
ADR climbs steadily from $133 for 1-bedroom units to $186 for 3-bedroom properties—a 40% premium that scales in a predictable, linear fashion. The jump from 2-bedrooms ($154) to 3-bedrooms ($186) represents the steepest dollar increase and may offer the best ADR-to-incremental-cost trade-off for investors.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$133 |
| 2 bedrooms |
|
$154 |
| 3 bedrooms |
|
$186 |
Three-bedroom properties lead RevPAN at $52, a meaningful step above the nearly identical $36–$37 range for 1- and 2-bedroom listings. This gap suggests that larger units not only command higher nightly rates but also convert that pricing power into meaningfully better revenue efficiency after accounting for occupancy.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$36 |
| 2 bedrooms |
|
$37 |
| 3 bedrooms |
|
$52 |
Occupancy is relatively flat across property sizes, ranging from 24% for 2-bedroom units to 28% for 3-bedrooms, with 1-bedrooms in between at 27%. The narrow spread indicates that demand challenges are market-wide rather than size-specific, though 3-bedroom properties hold a slight edge in filling their calendars.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
27% |
| 2 bedrooms |
|
24% |
| 3 bedrooms |
|
28% |
Three-bedroom properties generate $2,325 per month on average, outpacing 2-bedrooms ($2,064) by about 13% and dwarfing 1-bedroom revenue of just $895. The stark underperformance of 1-bedroom units—earning less than half of what 2-bedrooms bring in—makes them a challenging configuration for investors seeking meaningful cash flow.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$895 |
| 2 bedrooms |
|
$2,064 |
| 3 bedrooms |
|
$2,325 |
At $27,909 annually, 3-bedroom listings deliver the strongest gross revenue, followed by 2-bedrooms at $24,768 and 1-bedrooms at $10,747. Given average home values of $605,202, even the top-performing 3-bedroom tier produces a modest revenue-to-price ratio, reinforcing the need for strategic acquisition pricing to make the numbers work.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$10,747 |
| 2 bedrooms |
|
$24,768 |
| 3 bedrooms |
|
$27,909 |
Parking (98%) and self check-in (91%) are virtually table stakes in Travelers Rest, while outdoor amenities like backyards (69%), patios (61%), and BBQ grills (59%) reflect the market's nature-oriented guest profile. Hot tubs appear in only 13% of listings, representing a potential differentiator for hosts looking to stand out and command premium nightly rates.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
98% |
| Self Check-in |
|
91% |
| Kitchen |
|
84% |
| Washer |
|
69% |
| Backyard |
|
69% |
| Dryer |
|
64% |
| Outdoor Furniture |
|
61% |
| Patio or Balcony |
|
61% |
| BBQ Grill |
|
59% |
| Workspace |
|
58% |
| Pets |
|
48% |
| Hot Tub |
|
13% |
| Sauna |
|
6% |
| Waterfront |
|
3% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Travelers Rest Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Below average | 15% |
| Supply/Demand Balance | Below average | 15% |
Travelers Rest's ROI score of 42 out of 100 places it in the 'Competitive Opportunity' band, signaling that while the market has real demand drivers, the economics require careful deal selection. The below-average revenue-to-price ratio and supply/demand balance reflect the combination of elevated home values and rapid listing growth, while average occupancy stability offers some baseline consistency. Investors should pair these data points with thorough local regulatory research and focus on 3-bedroom properties to maximize their chances of achieving positive cash flow.
Understanding local STR regulations is essential before investing in Travelers Rest. Here's the current regulatory landscape:
Travelers Rest and the state of South Carolina may require short-term rental operators to obtain permits or register their properties before listing them. Investors should verify current requirements directly with the City of Travelers Rest and Greenville County authorities before acquiring a property.
Common restrictions in South Carolina STR markets can include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. HOA rules may further restrict or prohibit short-term rentals in certain neighborhoods, so reviewing deed restrictions and community covenants is a critical due-diligence step.
South Carolina imposes state and local accommodations taxes on short-term rentals, and operators in Travelers Rest may also owe municipal hospitality or tourism-related taxes. Many booking platforms collect and remit a portion of these taxes automatically, but hosts should confirm their full tax obligations with a local accountant or the South Carolina Department of Revenue.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Travelers Rest can provide current regulatory guidance.
Financing an Airbnb investment in Travelers Rest requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, expect the rapid supply growth in Travelers Rest to moderate as the market absorbs recent entrants, which could stabilize occupancy rates in the 25–30% range. Revenue is likely to remain seasonal, with October and the summer months continuing to outperform the winter lull by roughly 50–80%. ADR may see modest upward pressure of 2–5% as newer properties compete on amenities and quality, though investors should plan for cash-flow variability given the pronounced off-season dip in January and February. Properties that differentiate through outdoor amenities and larger configurations stand the best chance of capturing above-average returns."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and current market conditions as of April 2026; actual results may vary based on property-specific factors, pricing strategy, and guest experience. Local regulations, tax requirements, and permit rules are subject to change; investors should verify all compliance obligations with the relevant city and county authorities before purchasing.
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