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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Truckee presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Truckee sits at the intersection of Lake Tahoe recreation and Sierra Nevada mountain tourism, making it a perennial draw for vacationers year-round. With 976 active Airbnb listings and an average annual revenue of $53,011 per property, the market demonstrates solid demand — though average home values near $1.81 million mean investors need to be strategic about deal selection. The market's $551 ADR is on par with the California state average, and a 43% occupancy rate reflects the seasonal nature of mountain destinations with distinct winter and summer peaks.
According to Rabbu market data, the Truckee short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 976 |
| Average Daily Rate (ADR) | vs. $551 state avg. | $551 |
| Average Occupancy Rate | vs. 43% state avg. | 43% |
| RevPAN | ADR * Occupancy Rate | $236 |
| Average Monthly Revenue | Historical 12-month average | $4,417 |
| Average Annual Revenue | Historical 12-month average | $53,011 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Truckee attracts investor attention because of its dual-season tourism engine and the premium nightly rates that mountain vacation rentals can command, though elevated home prices require careful underwriting.
Key investment factors
"Truckee represents a competitive opportunity where strong guest demand meets elevated property costs, resulting in an ROI score of 49 out of 100. Seasonality is pronounced — July leads with $7,432 in average monthly revenue while October dips to just $2,089, creating a 3.5x spread between peak and trough months. Investors who target larger homes (4–6+ bedrooms) can access significantly higher revenue potential, but must weigh that against Truckee's $1.81 million average home value and the below-average revenue-to-price ratio. Selective deal sourcing and strong amenity packages will be the differentiators for profitable operations in this market."
— Rabbu Market Analysis Team
Truckee shows a pronounced dual-peak seasonality, with July ($7,432) and August ($6,734) leading summer revenue and December ($6,096) and January ($5,727) anchoring winter. Shoulder months represent the softest period — October bottoms out at $2,089 — creating a nearly 3.6x spread between peak and trough that investors should factor into cash-flow planning.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$5,727 |
| February |
|
$5,399 |
| March |
|
$4,733 |
| April |
|
$2,709 |
| May |
|
$2,184 |
| June |
|
$3,473 |
| July |
|
$7,432 |
| August |
|
$6,734 |
| September |
|
$3,743 |
| October |
|
$2,089 |
| November |
|
$2,687 |
| December |
|
$6,096 |
Three-bedroom homes dominate Truckee's supply with 335 listings, followed by 4-bedroom (196) and 2-bedroom (191) properties. The smaller supply of 5-bedroom (55) and 6+ bedroom (17) listings, combined with their outsized revenue potential, could signal an opportunity for investors willing to operate larger vacation homes.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
37 |
| 1 bedroom |
|
145 |
| 2 bedrooms |
|
191 |
| 3 bedrooms |
|
335 |
| 4 bedrooms |
|
196 |
| 5 bedrooms |
|
55 |
| 6+ bedrooms |
|
17 |
ADR in Truckee scales steeply with size — from $288 for studios up to $1,065 for 6+ bedroom properties, roughly a 3.7x premium. The jump from 3 bedrooms ($512) to 4 bedrooms ($768) represents one of the sharpest increases, suggesting that group-sized properties command a disproportionate rate premium in this mountain market.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$288 |
| 1 bedroom |
|
$341 |
| 2 bedrooms |
|
$436 |
| 3 bedrooms |
|
$512 |
| 4 bedrooms |
|
$768 |
| 5 bedrooms |
|
$979 |
| 6+ bedrooms |
|
$1,065 |
Revenue per available night climbs consistently with property size, from $136 for 1-bedroom units to $566 for 6+ bedroom homes. Notably, studios ($160) outperform 1-bedrooms on a RevPAN basis thanks to their higher occupancy, while the largest properties deliver the strongest RevPAN despite moderate occupancy rates — a function of their premium ADR.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$160 |
| 1 bedroom |
|
$136 |
| 2 bedrooms |
|
$192 |
| 3 bedrooms |
|
$216 |
| 4 bedrooms |
|
$319 |
| 5 bedrooms |
|
$436 |
| 6+ bedrooms |
|
$566 |
Studios lead occupancy at 56%, and 6+ bedroom properties follow at 53%, while mid-range sizes (1–4 bedrooms) cluster between 40% and 44%. This pattern suggests that both compact units appealing to couples and large group-sized homes maintain steadier booking activity, giving investors at either end of the size spectrum more predictable cash flow.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
56% |
| 1 bedroom |
|
40% |
| 2 bedrooms |
|
44% |
| 3 bedrooms |
|
42% |
| 4 bedrooms |
|
42% |
| 5 bedrooms |
|
45% |
| 6+ bedrooms |
|
53% |
Monthly revenue differences are dramatic in Truckee: 6+ bedroom properties average $10,598 per month — more than four times the $2,462 that studios generate. Five-bedroom homes also perform strongly at $9,759 monthly, while 1-bedroom units at $2,711 represent the lowest non-studio tier, reinforcing that larger formats are the primary revenue drivers here.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$2,462 |
| 1 bedroom |
|
$2,711 |
| 2 bedrooms |
|
$3,530 |
| 3 bedrooms |
|
$4,433 |
| 4 bedrooms |
|
$6,620 |
| 5 bedrooms |
|
$9,759 |
| 6+ bedrooms |
|
$10,598 |
Annual revenue ranges from $29,546 for studios to $127,183 for 6+ bedroom properties, with 4-bedroom homes at $79,447 representing a strong mid-tier option. When weighed against Truckee's average home value of $1.81 million, investors will want to model specific acquisition costs carefully — the highest-revenue property sizes may still face tight yield spreads given elevated purchase prices.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$29,546 |
| 1 bedroom |
|
$32,542 |
| 2 bedrooms |
|
$42,360 |
| 3 bedrooms |
|
$53,201 |
| 4 bedrooms |
|
$79,447 |
| 5 bedrooms |
|
$117,114 |
| 6+ bedrooms |
|
$127,183 |
Kitchens (96%), washers (93%), and parking (92%) are near-universal in Truckee, reflecting guest expectations for fully equipped mountain homes. Hot tubs at 66% and BBQ grills at 64% prevalence signal that outdoor lifestyle amenities are a strong competitive baseline — listings without them risk standing out negatively rather than positively in this market.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
96% |
| Washer |
|
93% |
| Parking |
|
92% |
| Dryer |
|
87% |
| Self Check-in |
|
79% |
| Patio or Balcony |
|
76% |
| Hot Tub |
|
66% |
| BBQ Grill |
|
64% |
| Pool |
|
58% |
| Outdoor Furniture |
|
55% |
| Workspace |
|
54% |
| Gym |
|
48% |
| Backyard |
|
40% |
| Pets |
|
28% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Truckee Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
With an ROI score of 49 out of 100, Truckee falls into the 'Competitive Opportunity' band — investor interest and guest demand are clearly present, but the below-average revenue-to-price ratio (driven by home values averaging $1.81 million) means returns are harder to achieve without disciplined deal sourcing. Occupancy stability and market growth trend both rate as average, and supply-demand balance is similarly middle-of-the-road as 118% year-over-year listing growth adds competitive pressure. Investors should pair this data with thorough local regulatory research and focus on property sizes and locations that can outperform market averages.
Understanding local STR regulations is essential before investing in Truckee. Here's the current regulatory landscape:
The Town of Truckee and Nevada County in California may require short-term rental permits or registration before operating a vacation rental. Investors should verify current permit requirements directly with the Town of Truckee's planning department and any applicable county or state agencies before purchasing a property.
Common restrictions in mountain resort communities like Truckee can include occupancy limits tied to property size, minimum stay requirements during certain seasons, noise ordinances, parking regulations to manage snow-season logistics, and caps on the number of permits issued in specific neighborhoods. HOA rules in many Truckee-area developments may also restrict or regulate short-term rental activity, so reviewing CC&Rs is essential before acquisition.
Short-term rental operators in California are generally subject to transient occupancy tax (TOT), and Truckee may impose its own local TOT rate in addition to any county-level obligations. Platforms like Airbnb often collect and remit some taxes on behalf of hosts, but investors should confirm all state and local tax responsibilities to ensure full compliance.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Truckee can provide current regulatory guidance.
Financing an Airbnb investment in Truckee requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Truckee's dual-season appeal — winter skiing and summer outdoor recreation — should continue to support relatively stable demand patterns. We estimate occupancy rates will hover around 42–45%, with ADR potentially holding steady or seeing modest 1–3% gains as larger properties continue to command premium nightly rates. Active listing growth of 118% year-over-year signals strong investor interest, which could compress margins if supply outpaces demand growth. Investors entering the market now should target property sizes with proven RevPAN performance and budget conservatively for shoulder-season softness in April, May, and October."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and market conditions as of April 2026; actual results may differ as conditions evolve. Local regulations, HOA rules, and tax obligations vary and should be independently verified before any investment decision.
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