Truro, MA Airbnb Market Data, Statistics, and Occupancy Rates

Truro Short-Term Rental Market Overview

Truro, MA sits on the Outer Cape — a stretch of coastline that draws vacationers willing to pay premium nightly rates during the summer months. With an average daily rate of $564 and average annual revenue of $101,362 across just 12 active listings, the market is small but commands strong per-booking pricing. High property values averaging $1,794,347 mean the revenue-to-price ratio requires careful underwriting, yet the concentrated summer demand and above-average occupancy stability give this market a distinct seasonal investment profile.

Key Market Statistics

According to Rabbu market data, the Truro short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Truro

Truro attracts investors seeking premium summer-rental income in a tightly supplied Cape Cod market where high nightly rates offset a compressed booking season.

Expert Market Assessment

"Truro presents an attractive but highly seasonal opportunity best suited to investors comfortable with concentrated summer income. August leads at $27,830 in average monthly revenue while winter months like February dip to just $1,337 — a roughly 20:1 spread that underscores the importance of summer execution. The ROI score of 70 out of 100 reflects above-average occupancy stability and positive growth trends, tempered by an average revenue-to-price ratio given the elevated home values. For buyers who can secure a well-appointed 4-bedroom property and optimize peak-season pricing, the revenue potential is compelling within a very small competitive set."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Truro

Average revenue by month in Truro

Truro's revenue curve is sharply seasonal: August peaks at $27,830 and July follows at $25,771, while the slowest months — January ($1,426) and February ($1,337) — generate roughly 5% of peak revenue. The roughly 20:1 spread between the best and weakest months means investors need to maximize summer pricing and occupancy to hit annual targets.

Active Airbnb listings by property size in Truro

All 5 listings reporting size data are 4-bedroom properties, making this the only property configuration represented in the current supply. The absence of smaller units could signal an opportunity for investors targeting 2- or 3-bedroom homes, though demand patterns for those sizes remain untested in this micro-market.

Average daily rate (ADR) by property size in Truro

Four-bedroom properties in Truro command an average daily rate of $823, well above the market-wide ADR of $564. This premium reflects vacationers' willingness to pay for spacious Cape Cod homes that can accommodate families and groups during the summer season.

Average RevPAN by property size in Truro

Four-bedroom listings generate a RevPAN of $52, which accounts for both the high nightly rate and the low overall occupancy driven by winter vacancy. This figure highlights how seasonal downtime compresses what would otherwise be a very strong daily-rate performance into a more modest per-available-night return.

Average occupancy rates by property size in Truro

Occupancy for 4-bedroom properties sits at just 6%, reflecting the extreme seasonality of Truro's rental market where most bookings cluster into a few summer months. Investors should view this in context — high summer occupancy paired with near-zero winter demand produces a low annualized rate, but cash flow during peak months can still be substantial.

Average monthly revenue by property size in Truro

Four-bedroom properties average $10,878 per month, outpacing the market-wide average of $8,446. This premium underscores how larger, well-positioned homes capture the lion's share of Truro's summer rental demand.

Average annual revenue by property size in Truro

At $130,538 in average annual revenue, 4-bedroom homes represent the strongest earning configuration in Truro — roughly $29,000 more than the market-wide average of $101,362. Against home values averaging nearly $1.8 million, investors should model whether this revenue level supports their target cap rate after expenses.

Most common amenities for Airbnb listings in Truro

Kitchens are universal (100%), while BBQ grills and parking are nearly so at 92% — reflecting guest expectations for self-sufficient vacation stays in a car-dependent Cape Cod setting. Outdoor living amenities like backyards, patios, and outdoor furniture appear in 75% of listings, signaling that summer-oriented outdoor space is a baseline expectation rather than a differentiator.

Understanding Truro's ROI Score: 70/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Truro's ROI score of 70 out of 100 places it in the 'Attractive Opportunity' band, driven by above-average marks in occupancy stability and market growth trend, while revenue-to-price ratio and supply/demand balance score at average levels. The strong seasonal demand and limited competition support healthy peak-season returns, but elevated property costs mean investors need to be realistic about annualized yields. Pairing this data with thorough local regulatory research and a conservative off-season revenue forecast will give the clearest picture of actual investment viability.

Short-Term Rental Regulations in Truro

Understanding local STR regulations is essential before investing in Truro. Here's the current regulatory landscape:

Permit Requirements

Truro and the Commonwealth of Massachusetts generally require short-term rental operators to register with the town and may need a local permit or license before listing a property. Investors should verify current permit requirements directly with the Town of Truro and the Massachusetts Department of Revenue before acquiring or operating a rental.

Key Restrictions

Common restrictions in Cape Cod towns include occupancy limits tied to bedroom count and septic capacity, minimum-stay requirements during peak season, noise and parking regulations, and potential caps on the number of permits issued. HOA and neighborhood deed restrictions may also apply, particularly in residential areas, so reviewing all governing documents is essential before purchasing.

Tax Obligations

Massachusetts imposes a state room excise tax on short-term rentals, and municipalities like Truro may levy an additional local option excise and a community impact fee. Platforms such as Airbnb often collect and remit these taxes on behalf of hosts, but operators should confirm compliance with both state and local tax authorities.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Truro can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Cape Cod's enduring appeal as a summer destination suggests Truro should continue to see robust peak-season demand over the next 12–18 months, with July and August ADRs likely holding steady or edging up 2–4%. The significant year-over-year listing growth signals rising investor interest, which could moderate per-listing revenue if supply outpaces demand. Occupancy during shoulder months (May, September, October) may tick upward as more hosts adopt flexible pricing, but winter months will likely remain soft. Investors should budget conservatively for the off-season and plan for the bulk of annual income to arrive between June and September."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Truro, MA

What is the average Airbnb occupancy rate in Truro?

The current average occupancy rate for Airbnb listings in Truro is 13%, which is well below the Massachusetts state average of 44%. This reflects Truro's highly seasonal nature — demand is concentrated in the summer months, and many properties sit vacant through the winter. Investors should expect a summer-heavy booking calendar rather than year-round occupancy.

How much do Airbnb hosts make in Truro?

Based on the trailing 12 months of booking data, the average Airbnb host in Truro earns approximately $8,446 per month, which works out to roughly $101,362 per year. Revenue is heavily weighted toward the summer, with August averaging $27,830 and July close behind at $25,771. Winter months contribute far less, so annual earnings depend largely on how well hosts capitalize on peak season.

Is Truro a good market for Airbnb investment?

Truro scores 70 out of 100 on Rabbu's ROI Score, placing it in the 'Attractive Opportunity' category. The market benefits from above-average occupancy stability and positive growth trends, and the small supply of just 12 active listings limits direct competition. However, average home values near $1.8 million mean the revenue-to-price ratio is moderate, so investors should carefully model cash flow and ensure summer revenue can cover carrying costs through the quieter months.

What is the average daily rate (ADR) for Airbnb in Truro?

The average daily rate in Truro is $564, which is slightly below the Massachusetts state average of $582. For 4-bedroom properties specifically, the ADR rises to $823, reflecting the premium that larger Cape Cod homes command during peak vacation season.

Are short-term rentals legal in Truro?

Short-term rentals are generally permitted in Truro, MA, though operators are typically required to register with the town and comply with state-level regulations. Local rules may include permit requirements, occupancy limits, and tax obligations. Regulations can change, so prospective investors should check directly with the Town of Truro and the Massachusetts Department of Revenue for the most current requirements.

When is peak season for Airbnb in Truro?

Peak season in Truro runs from June through August, with August generating the highest average monthly revenue at $27,830, followed closely by July at $25,771 and June at $12,414. Shoulder months like May ($7,044) and September ($10,059) also see meaningful bookings. The off-season from November through March produces significantly lower revenue, with February being the slowest month at $1,337.

How many Airbnbs are there in Truro?

As of April 2026, there are 12 active Airbnb listings in Truro. This is a very small market by listing count, which means less competition but also reflects the town's limited housing stock and seasonal character. Year-over-year listing growth has been substantial at 460%, indicating that investor interest is accelerating.

How is Airbnb revenue calculated in Truro?

The annual and monthly revenue figures shown for Truro are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Truro market
• Occupancy rates, average daily rates, and RevPAN trends by property size
• Monthly and annual revenue metrics based on trailing 12-month booking data
• Home value data sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings in the market

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts. Local regulations, permit requirements, and tax obligations are subject to change; investors should verify current rules with municipal and state authorities.