Tulare, CA Airbnb Market Data, Statistics, and Occupancy Rates

Tulare Short-Term Rental Market Overview

Tulare is a small Central Valley market with just 53 active Airbnb listings and an average annual revenue of $20,701 per property. At an ADR of $172 — well below California's $551 state average — the market offers affordability for guests, though occupancy sits at 27% compared to the 43% state benchmark. Investors willing to target underserved property sizes and manage seasonal swings could find selective opportunities here, but the competitive landscape requires careful deal sourcing.

Key Market Statistics

According to Rabbu market data, the Tulare short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Tulare

Tulare draws investor attention for its below-state-average home prices and the potential to capture demand in an emerging STR market with limited but growing supply.

Expert Market Assessment

"Tulare presents a competitive but challenging opportunity for STR investors. The ROI score of 47 out of 100 reflects average revenue-to-price ratios and supply/demand balance, tempered by below-average occupancy stability and market growth trends. Revenue is heavily seasonal — July earns more than three times what January does — so cash-flow planning needs to account for meaningful off-peak dips. Investors who target larger properties (particularly 4-bedrooms, which command 46% occupancy and $27,374 in annual revenue) and manage costs tightly through slower months stand the best chance of making the numbers work."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Tulare

Average revenue by month in Tulare

Tulare shows strong seasonality, with July ($2,844) earning more than three times January's $876 — a spread of nearly $2,000. Revenue ramps steadily from spring through midsummer before tapering off in the fall, signaling that investors should plan for lean winter months and capitalize aggressively on June through August.

Active Airbnb listings by property size in Tulare

Supply is split evenly between 1-bedroom and 3-bedroom listings at 18 each, while 2-bedroom (7) and 4-bedroom (5) properties are notably underrepresented. The scarcity of 4-bedroom listings is particularly interesting given their outsized revenue and occupancy performance, suggesting a potential gap investors could exploit.

Average daily rate (ADR) by property size in Tulare

ADR climbs from $103 for 1-bedroom units to $198 for 4-bedroom properties, with a noticeable jump between 1-bedroom and 2-bedroom ($182) that flattens out for larger sizes. The modest $16 premium from 3- to 4-bedrooms suggests that bigger properties earn their edge primarily through higher occupancy rather than rate alone.

Average RevPAN by property size in Tulare

Four-bedroom properties dominate RevPAN at $91, more than double the next closest category (2-bedrooms at $40) and roughly triple 1-bedrooms at $29. This outsized gap reflects the combination of higher rates and significantly better occupancy, making 4-bedroom units the clear revenue-efficiency leaders in this market.

Average occupancy rates by property size in Tulare

Occupancy varies dramatically by size — 4-bedroom properties lead at 46%, while 3-bedrooms trail at just 20% and 2-bedrooms at 22%. One-bedroom listings sit at 29%, making them more reliably booked than mid-sized units, though none approach the consistency that larger homes deliver.

Average monthly revenue by property size in Tulare

Monthly revenue scales meaningfully with size: 4-bedroom properties average $2,281 per month compared to just $914 for 1-bedrooms. Three-bedroom listings are close behind at $2,180, while 2-bedrooms land at $1,186 — a clear step down that reflects their lower occupancy despite moderate rates.

Average annual revenue by property size in Tulare

Four-bedroom listings top the market at $27,374 in average annual revenue, closely followed by 3-bedrooms at $26,161. One-bedroom properties at $10,973 generate roughly 40% of what larger homes earn, reinforcing that investors seeking the strongest return potential in Tulare should focus on properties with three or more bedrooms.

Most common amenities for Airbnb listings in Tulare

Parking is universal at 100% of listings — unsurprising in a car-dependent Central Valley market — while kitchens and self check-in tie at 89%, establishing them as baseline guest expectations. Outdoor features like BBQ grills (59%), backyards (55%), and outdoor furniture (53%) are common differentiators, while premium amenities like hot tubs (15%) and pools (11%) remain rare and could help listings stand out.

Understanding Tulare's ROI Score: 47/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Tulare's ROI Score of 47 out of 100 places it in the 'Competitive Opportunity' band, meaning returns are achievable but require sharper property selection and operational discipline. The revenue-to-price ratio and supply/demand balance both rate as average, while occupancy stability and market growth trend score below average — a combination that rewards investors who can optimize for peak-season performance and target high-occupancy property types like 4-bedrooms. Pairing this data with thorough local regulatory research and a realistic cash-flow model will help separate viable deals from marginal ones.

Short-Term Rental Regulations in Tulare

Understanding local STR regulations is essential before investing in Tulare. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Tulare, California may be required to obtain a business license or STR-specific permit before listing a property. Investors should verify current requirements directly with the City of Tulare and Tulare County planning departments, as regulations in smaller California cities can evolve quickly.

Key Restrictions

Common restrictions in California STR markets include occupancy limits, noise ordinances, parking requirements, and potential caps on the number of permitted rentals in a given area. HOA rules may also apply and can be more restrictive than city regulations, so reviewing CC&Rs before purchasing is strongly recommended.

Tax Obligations

Hosts in Tulare are generally subject to California's transient occupancy tax (TOT), and some platforms collect and remit these taxes automatically on behalf of hosts. It's wise to confirm local TOT rates and any additional county or state-level sales tax obligations with a tax professional.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Tulare can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"With active listings surging 224% year-over-year, Tulare's STR supply is growing rapidly, which could put downward pressure on occupancy and rates over the next 12–18 months if demand doesn't keep pace. Seasonal patterns suggest summer months (June–August) will continue to drive the bulk of revenue, while winter occupancy may remain soft. ADR could hold steady or see modest 1–3% increases for well-positioned properties, but investors should plan for annual occupancy in the 25–30% range absent significant demand catalysts. Monitoring supply growth closely will be essential — this is a market where timing and property selection matter more than ever."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Tulare, CA

What is the average Airbnb occupancy rate in Tulare?

The average Airbnb occupancy rate in Tulare is currently 27%, which falls below the California state average of 43%. Occupancy varies significantly by property size — 4-bedroom listings lead the market at 46%, while 2- and 3-bedroom properties average closer to 20–22%. Seasonal demand plays a major role, with summer months driving substantially higher bookings than winter.

How much do Airbnb hosts make in Tulare?

On average, Airbnb hosts in Tulare earn approximately $1,725 per month or $20,701 per year based on trailing 12-month booking data. Earnings vary widely by property size: 1-bedroom listings average around $10,973 annually, while 4-bedroom properties can bring in roughly $27,374. Peak summer months like July can generate close to $2,844, whereas January may dip to around $876.

Is Tulare a good market for Airbnb investment?

Tulare carries a Rabbu ROI Score of 47 out of 100, categorized as a 'Competitive Opportunity.' The market offers relatively affordable home values at $458,416 compared to much of California, and larger properties (especially 4-bedrooms) show strong per-night revenue. However, below-average occupancy and rapid supply growth mean investors need to be selective with property type, pricing strategy, and cost management to achieve solid returns.

What is the average daily rate (ADR) for Airbnb in Tulare?

The average daily rate for Airbnb listings in Tulare is $172, which is significantly lower than the California state average of $551. ADR ranges from $103 for 1-bedroom properties up to $198 for 4-bedroom listings. This relatively modest pricing reflects the market's Central Valley location and guest expectations, though it also keeps the entry cost for investors more accessible.

Are short-term rentals legal in Tulare?

Short-term rentals are generally permitted in Tulare, California, but hosts may need to obtain local permits or business licenses and comply with applicable zoning rules. Regulations can change, so prospective investors should check directly with the City of Tulare and Tulare County for the most current requirements regarding STR operations, taxes, and any restrictions that may apply.

When is peak season for Airbnb in Tulare?

Peak season for Airbnb in Tulare runs from June through August, with July being the strongest month at an average revenue of $2,844 per listing. Revenue drops notably during winter — January averages just $876. This pronounced seasonality means investors should budget for slower months and consider strategies like mid-term rentals or adjusted pricing to smooth out cash flow.

How many Airbnbs are there in Tulare?

As of April 2026, there are 53 active Airbnb listings in Tulare. The market has seen dramatic growth, with a 224% year-over-year increase in active listings. Supply is concentrated in 1-bedroom and 3-bedroom properties (18 listings each), with fewer 2-bedroom (7) and 4-bedroom (5) options available.

How is Airbnb revenue calculated in Tulare?

The annual and monthly revenue figures for Tulare are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and how well the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Tulare market
• Average daily rate, occupancy, and RevPAN trends across property sizes
• Monthly and annual revenue benchmarks based on trailing 12-month booking data
• Supply distribution and amenity prevalence across active listings
• Home value data sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.