Vashon, WA Airbnb Market Data, Statistics, and Occupancy Rates

Vashon Short-Term Rental Market Overview

Vashon, a quiet island community in Washington's Puget Sound, offers a niche short-term rental market with 88 active Airbnb listings and an average annual revenue of $37,376. The market's average daily rate of $286 sits below Washington's $393 state average, but high home values averaging $1,264,949 create a challenging revenue-to-price ratio. With 124% year-over-year growth in active listings, investor interest is clearly rising — though the increased competition means deal selection matters more than ever.

Key Market Statistics

According to Rabbu market data, the Vashon short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Vashon

Vashon attracts investor attention due to its unique island setting near Seattle, strong summer tourism appeal, and the premium pricing that larger properties can command.

Expert Market Assessment

"Vashon presents a competitive opportunity that rewards careful property selection over broad market entry. Revenue is concentrated in the summer months — July peaks at $5,062 on average while February dips to just $1,716 — creating a pronounced seasonal pattern that investors need to budget around. The ROI score of 48 out of 100 reflects a below-average revenue-to-price ratio and growing supply pressure, though occupancy stability and market growth hold at average levels. Larger properties represent the strongest revenue potential, but the island's high home values mean investors should model returns conservatively and account for several lean winter months."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Vashon

Average revenue by month in Vashon

Vashon's revenue cycle is sharply seasonal: July leads at $5,062 per month while February bottoms out at $1,716, a spread of nearly 3x. The summer window from June through August accounts for the heaviest earning period, and investors should plan for materially lower income from November through March.

Active Airbnb listings by property size in Vashon

One-bedroom units dominate Vashon's supply with 39 of the 88 active listings, followed by 2-bedrooms at 18 and 3-bedrooms at 12. Larger properties (4 bedrooms) represent only 8 listings, which could signal a less crowded competitive landscape for investors targeting higher-revenue, larger homes.

Average daily rate (ADR) by property size in Vashon

ADR scales steeply with bedroom count in Vashon — from $137 for studios up to $458 for 4-bedroom properties. The jump from 2 bedrooms ($261) to 3 bedrooms ($420) is particularly notable, suggesting guests are willing to pay a significant premium for added space on the island.

Average RevPAN by property size in Vashon

RevPAN rises with property size, from $53 for studios to $121 for 4-bedroom homes, though the gap between 3-bedrooms ($120) and 4-bedrooms ($121) is minimal. This suggests that 3-bedroom properties may offer a strong balance of revenue efficiency and lower acquisition cost compared to the largest homes.

Average occupancy rates by property size in Vashon

Smaller properties fill more consistently — studios at 39% and 1-bedrooms at 37% — while 4-bedroom listings average just 27% occupancy. Investors in larger properties should expect fewer bookings but higher revenue per stay, making pricing strategy and seasonal flexibility critical for cash-flow management.

Average monthly revenue by property size in Vashon

Four-bedroom properties are the clear top earners at $7,800 per month on average, nearly double the $4,278 for 3-bedrooms and more than triple the $2,098 for 1-bedrooms. Studios slightly outperform 1-bedroom units at $2,245 monthly, possibly due to competitive pricing and higher occupancy.

Average annual revenue by property size in Vashon

Annual revenue ranges from $25,187 for 1-bedroom listings to $93,608 for 4-bedroom properties, highlighting the outsized income potential of larger homes on Vashon. However, given the island's high property values, investors should carefully model acquisition costs against these revenue figures to ensure viable returns.

Most common amenities for Airbnb listings in Vashon

Parking (98%) and kitchen access (97%) are near-universal, reflecting guest expectations for self-sufficient island stays. Outdoor amenities — backyards, patios, outdoor furniture, and BBQ grills — feature in 56–73% of listings, underscoring that guests come to Vashon for the outdoor experience, and listings without these features may struggle to compete.

Understanding Vashon's ROI Score: 48/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Vashon's ROI score of 48 out of 100 places it in the Competitive Opportunity band, indicating that while demand exists, investors face headwinds from a below-average revenue-to-price ratio and a supply-demand balance that has tilted with the 124% surge in new listings. Occupancy stability and market growth trend both score at average levels, providing a baseline of reliability without strong upward momentum. Pairing this data with thorough local regulatory research and conservative financial modeling will help investors identify whether a specific Vashon property can clear the higher bar this market sets.

Short-Term Rental Regulations in Vashon

Understanding local STR regulations is essential before investing in Vashon. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Vashon, WA, which falls under unincorporated King County, may need to obtain relevant permits or register their rental with the county. Investors should verify current requirements directly with King County planning and permitting offices before listing a property.

Key Restrictions

Common restrictions that may apply to STRs in Washington include occupancy limits, noise ordinances, parking requirements, and minimum-stay mandates. Additionally, homeowners association rules on Vashon Island could impose further limitations, so reviewing any applicable HOA covenants is essential before purchasing.

Tax Obligations

Short-term rental hosts in Washington State are generally subject to state sales tax, lodging tax, and any applicable local tourism taxes. Many booking platforms collect and remit some of these taxes automatically, but hosts should confirm their full obligations with the Washington Department of Revenue.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Vashon can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Vashon's STR market is expected to remain heavily seasonal, with summer months driving the bulk of revenue and winter months staying soft. ADR may see modest increases of 1–3% as the island's appeal as a Pacific Northwest getaway continues to draw weekend and vacation travelers. However, the 124% surge in listing growth could put downward pressure on occupancy, which currently sits at 33% — slightly below the state average of 36%. Investors should anticipate occupancy stabilizing in the 30–35% range unless demand growth catches up with new supply."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Vashon, WA

What is the average Airbnb occupancy rate in Vashon?

The average occupancy rate for Airbnb listings in Vashon is currently 33%, which sits slightly below Washington's statewide average of 36%. Occupancy varies by property size — studios and 1-bedroom units tend to perform better at 37–39%, while larger properties (3–4 bedrooms) average 27–29%. Seasonal demand swings heavily influence these figures, with summer months significantly outperforming winter.

How much do Airbnb hosts make in Vashon?

On average, Airbnb hosts in Vashon earn approximately $3,114 per month or $37,376 per year based on trailing 12-month booking data. Earnings vary substantially by property size: 1-bedroom listings average around $25,187 annually, while 4-bedroom properties can bring in as much as $93,608 per year. Peak summer months like July can generate over $5,000 in monthly revenue, while slower winter months may yield under $2,000.

Is Vashon a good market for Airbnb investment?

Vashon carries a Rabbu ROI Score of 48 out of 100, categorized as a Competitive Opportunity. The island's proximity to Seattle and its appeal as a nature getaway generate solid summer demand, but high home values (averaging $1,264,949) compress the revenue-to-price ratio. Listing growth has surged 124% year-over-year, so investors who identify the right property type and pricing strategy can still find opportunity — but selectivity is key.

What is the average daily rate (ADR) for Airbnb in Vashon?

The average daily rate for Airbnb listings in Vashon is $286, which is below Washington's statewide average of $393. ADR scales significantly with property size: studios average $137 per night, while 4-bedroom homes command $458 per night. This pricing structure rewards investors who can offer larger, well-appointed properties that justify premium nightly rates.

Are short-term rentals legal in Vashon?

Vashon is part of unincorporated King County, Washington, and short-term rentals are generally permitted, though specific registration, permitting, or zoning requirements may apply. Regulations can evolve, so prospective hosts should check directly with King County's Department of Local Services and review any applicable HOA restrictions before listing a property.

When is peak season for Airbnb in Vashon?

Peak season for Airbnb in Vashon runs from June through August, when average monthly revenue climbs to $4,551–$5,062. July is the single strongest month. Revenue drops sharply in winter, with January and February averaging just $1,716–$1,745. This creates a seasonal revenue spread of nearly 3x between the highest and lowest months, which investors should factor into their cash-flow planning.

How many Airbnbs are there in Vashon?

As of April 2026, there are 88 active Airbnb listings in Vashon. The market is dominated by 1-bedroom properties (39 listings), followed by 2-bedrooms (18) and 3-bedrooms (12). Active listings have grown 124% year-over-year, signaling increasing investor and host interest in this island market.

How is Airbnb revenue calculated in Vashon?

The annual and monthly revenue figures shown for Vashon are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. Because each month uses its own historical data, the figures naturally reflect seasonal peaks and slower periods. Individual results can vary based on property quality, pricing strategy, and how actively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Vashon market
• Average daily rate, occupancy, and RevPAN trends segmented by property size
• Monthly and annual revenue metrics based on trailing 12-month booking data
• Home value estimates sourced from the Zillow Home Value Index (ZHVI)
• Data aggregated from multiple providers and Rabbu proprietary analytics for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, permitting requirements, and tax obligations may change; always verify with relevant authorities before investing. Individual property results will vary based on location, condition, amenities, pricing strategy, and management quality.