Victoria, TX Airbnb Market Data, Statistics, and Occupancy Rates

Victoria Short-Term Rental Market Overview

Victoria, TX presents an intriguing short-term rental opportunity in a small but growing market, with just 37 active Airbnb listings and an average annual revenue of $21,031 per property. The market's 40% occupancy rate actually outperforms the Texas state average of 33%, while a relatively modest average daily rate of $136 keeps the barrier to entry accessible. With average home values around $346,777, the revenue-to-price ratio offers a reasonable entry point for investors seeking exposure outside saturated metro markets.

Key Market Statistics

According to Rabbu market data, the Victoria short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Victoria

Victoria's combination of below-state-average property prices and above-average occupancy rates creates a favorable revenue-to-cost ratio that draws investors looking for yield outside major Texas metros.

Expert Market Assessment

"Victoria represents a moderate-opportunity market where disciplined operators can generate meaningful returns, particularly with 3-bedroom properties that average $26,101 in annual revenue. Seasonality is pronounced — January leads at $2,707 while April dips to just $972 — so investors need to budget for significant monthly revenue swings. The below-average occupancy stability and market growth scores in the ROI assessment are worth noting, but the manageable supply base and competitive revenue-to-price dynamics keep the overall picture promising for investors who price appropriately and manage seasonal expectations."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Victoria

Average revenue by month in Victoria

Victoria's revenue cycle shows sharp seasonality, peaking in January at $2,707 and bottoming out in April at just $972 — a nearly 3:1 spread. The fall and winter months (October through March) consistently outperform summer, suggesting demand is driven more by cooler-weather activities or work-related travel than traditional vacation patterns.

Active Airbnb listings by property size in Victoria

Three-bedroom properties dominate Victoria's supply with 15 of the 37 total listings, followed by 1-bedrooms (11) and 2-bedrooms (7). The relatively thin 2-bedroom segment could represent an underserved niche, though investors should weigh this against the size category's lower revenue performance.

Average daily rate (ADR) by property size in Victoria

ADR roughly doubles from 1-bedroom units at $86/night to 3-bedroom properties at $181/night, with 2-bedrooms sitting at $130. The jump from 2 to 3 bedrooms adds $51/night in rate premium, making larger properties attractive for investors who can manage the lower occupancy trade-off.

Average RevPAN by property size in Victoria

RevPAN is remarkably flat across property sizes, ranging from $47 for 1-bedrooms to $52 for 3-bedrooms. This narrow spread means that after accounting for occupancy, larger properties only marginally outperform smaller ones on a per-night basis — a dynamic that makes 1-bedrooms surprisingly efficient revenue generators relative to their size.

Average occupancy rates by property size in Victoria

Occupancy drops steeply as unit size increases: 1-bedrooms fill 56% of available nights, while 2-bedrooms manage 38% and 3-bedrooms just 29%. For cash-flow-focused investors, 1-bedroom properties offer the most consistent booking volume, while 3-bedroom units compensate through significantly higher nightly rates.

Average monthly revenue by property size in Victoria

Three-bedroom properties lead monthly revenue at $2,175, outpacing 1-bedrooms ($1,363) and 2-bedrooms ($1,137) despite their lower occupancy. The 2-bedroom category lags notably, generating roughly half of what 3-bedroom units produce and representing the weakest revenue tier in this market.

Average annual revenue by property size in Victoria

Annual revenue tells a clear story: 3-bedroom properties generate $26,101 per year — roughly 60% more than 1-bedrooms at $16,362 and nearly double 2-bedrooms at $13,645. For investors seeking the highest gross return potential in Victoria, 3-bedroom configurations offer the strongest top-line revenue, though acquisition costs and furnishing expenses should be factored into the full ROI picture.

Most common amenities for Airbnb listings in Victoria

Kitchens are universal at 100% of listings, and practical amenities like parking (95%), washer (92%), and dryer (87%) dominate — signaling that Victoria guests prioritize home-like functionality over resort-style features. Premium differentiators like pools (8%), hot tubs (3%), and gyms (3%) are rare, presenting a potential competitive edge for investors willing to add these upgrades.

Understanding Victoria's ROI Score: 57/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Victoria's ROI Score of 57 out of 100 places it in the 'Attractive Opportunity' band, reflecting a market where reasonable revenue relative to property prices is the primary draw. The average revenue-to-price ratio and balanced supply/demand dynamics are encouraging, but below-average scores in occupancy stability and market growth trend suggest investors should be prepared for inconsistent monthly cash flow and monitor how the rapid supply increase (165% YoY) affects performance. Pairing this data with local regulatory research and a conservative underwriting approach will help investors make a well-informed entry decision.

Short-Term Rental Regulations in Victoria

Understanding local STR regulations is essential before investing in Victoria. Here's the current regulatory landscape:

Permit Requirements

Operators considering short-term rentals in Victoria, TX should verify whether local permits or registration are required through the City of Victoria's planning or code compliance departments. Texas does not impose a statewide STR licensing mandate, but municipalities may have their own requirements that investors must satisfy before listing.

Key Restrictions

Common STR restrictions in Texas cities can include occupancy limits tied to bedroom count, minimum stay requirements, noise and nuisance ordinances, parking mandates, and HOA or deed restriction covenants. Investors should review any applicable homeowners association rules and confirm zoning compatibility before acquiring a property in Victoria.

Tax Obligations

Short-term rental hosts in Texas are generally subject to the state's 6% hotel occupancy tax, and Victoria may impose an additional local hotel occupancy tax. Major booking platforms typically collect and remit these taxes on behalf of hosts, but operators should confirm compliance with both state and local tax authorities.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Victoria can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Victoria's STR market is likely to see continued supply growth following a notable 165% year-over-year increase in active listings. Revenue is expected to remain seasonal, with stronger months like January and October pulling monthly averages into the $2,200–$2,700 range, while softer summer months may dip below $1,200. Occupancy rates could face modest downward pressure as new supply enters the market, though ADR may hold steady or see incremental gains of 1–3% as hosts compete on quality rather than volume. Investors should plan conservatively around a 38–42% occupancy range and account for the pronounced seasonal swings when modeling cash flow."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Victoria, TX

What is the average Airbnb occupancy rate in Victoria?

The average Airbnb occupancy rate in Victoria, TX is currently 40%, which is notably higher than the Texas state average of 33%. Occupancy varies significantly by property size, with 1-bedroom units achieving the highest rate at 56%, followed by 2-bedrooms at 38% and 3-bedrooms at 29%. These figures reflect trailing performance of active listings in the market.

How much do Airbnb hosts make in Victoria?

Airbnb hosts in Victoria, TX earn an average of $1,752 per month and approximately $21,031 per year based on trailing 12-month booking data. Revenue varies by property size — 3-bedroom listings lead with about $2,175/month ($26,101/year), while 1-bedrooms average $1,363/month and 2-bedrooms come in around $1,137/month. Individual results depend on pricing strategy, property quality, and seasonal demand patterns.

Is Victoria a good market for Airbnb investment?

Victoria earns a Rabbu ROI Score of 57 out of 100, classified as an 'Attractive Opportunity.' The market benefits from an average revenue-to-price ratio and occupancy that beats the state average, though occupancy stability and market growth trend score below average. With only 37 active listings and average home values around $346,777, it offers a relatively low-competition entry point for investors comfortable managing seasonal revenue fluctuations.

What is the average daily rate (ADR) for Airbnb in Victoria?

The average daily rate for Airbnb listings in Victoria, TX is $136, which is significantly below the Texas state average of $276. ADR scales with property size: 1-bedroom properties average $86/night, 2-bedrooms average $130/night, and 3-bedrooms command $181/night. The lower ADR compared to the state average reflects Victoria's position as a smaller, more affordable market.

Are short-term rentals legal in Victoria?

Short-term rentals are generally permitted in Victoria, TX, though operators should verify any local permit, registration, or zoning requirements with the City of Victoria before listing a property. Texas does not have a statewide ban on STRs, but individual municipalities and HOAs may impose restrictions. Investors should also confirm compliance with any applicable homeowners association rules or deed restrictions.

When is peak season for Airbnb in Victoria?

Peak season for Airbnb in Victoria runs during the cooler months, with January generating the highest average revenue at $2,707, followed by October ($2,515), November ($2,395), and both March and December averaging $2,210. The slowest months are April ($972) and July ($1,020), creating a significant seasonal spread. Investors should plan for roughly a 2.5x difference between peak and off-peak monthly revenue.

How many Airbnbs are there in Victoria?

There are currently 37 active Airbnb listings in Victoria, TX as of April 2026. The market has seen significant growth with a 165% year-over-year increase in active listings. Supply is distributed across 1-bedroom (11 listings), 2-bedroom (7 listings), and 3-bedroom (15 listings) properties, with 3-bedroom homes representing the largest share of inventory.

How is Airbnb revenue calculated in Victoria?

The annual and monthly revenue figures for Victoria are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance data. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Victoria, TX market
• Average daily rate, occupancy, and RevPAN trends by property size and time period
• Monthly and annual revenue benchmarks based on trailing 12-month booking performance
• Property value data sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to identify guest expectations

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing performance of active listings and may not account for very recent market shifts or new regulatory changes. Individual property results will vary based on location, condition, pricing strategy, and management quality.