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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Waleska offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Waleska, GA is a small but emerging short-term rental market with just 22 active Airbnb listings and a notable 83% year-over-year growth in supply — a signal that investors are recognizing the area's potential. With an average daily rate of $316, above the Georgia state average of $299, and average annual revenue of $45,425, the market offers a compelling niche opportunity for hosts who can capture seasonal lake and outdoor recreation demand. The area's intimate supply base and above-average ADR suggest there's room for well-positioned properties to stand out.
According to Rabbu market data, the Waleska short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 22 |
| Average Daily Rate (ADR) | vs. $299 state avg. | $316 |
| Average Occupancy Rate | vs. 32% state avg. | 24% |
| RevPAN | ADR * Occupancy Rate | $75 |
| Average Monthly Revenue | Historical 12-month average | $3,785 |
| Average Annual Revenue | Historical 12-month average | $45,425 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Waleska's combination of above-average nightly rates, growing investor activity, and proximity to lakeside recreation creates an appealing entry point for STR investors seeking a market with room to grow.
Key investment factors
"Waleska presents a moderate-to-attractive opportunity for STR investors willing to lean into its seasonal rhythm. Revenue swings sharply from a low of roughly $2,460 in January to a peak of $6,029 in July, making summer the clear income engine while fall and spring offer a solid secondary baseline around $3,300–$3,900. The 24% occupancy rate trails the Georgia average, which is common in recreation-oriented markets where listings command higher nightly rates but see fewer total booked nights. Investors who price competitively during shoulder months and invest in amenities like lake access and outdoor spaces should be well-positioned to outperform market averages."
— Rabbu Market Analysis Team
Waleska shows pronounced seasonality, with July delivering the highest average monthly revenue at $6,029 — nearly 2.5 times the January low of $2,460. The summer months (May through August) consistently outperform, while a secondary bump in October ($3,900) and November ($3,801) suggests fall foliage or holiday travel provides a modest lift.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$2,460 |
| February |
|
$2,480 |
| March |
|
$3,225 |
| April |
|
$3,324 |
| May |
|
$4,297 |
| June |
|
$4,253 |
| July |
|
$6,029 |
| August |
|
$4,400 |
| September |
|
$3,533 |
| October |
|
$3,900 |
| November |
|
$3,801 |
| December |
|
$3,718 |
The available data shows all reported listings concentrated in the 3-bedroom category, with 9 active listings. This narrow supply profile may indicate that other property sizes are either too few to report or that 3-bedroom homes dominate the local housing stock — investors exploring different configurations could find less competition.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
9 |
Three-bedroom properties in Waleska average an ADR of $274, which is below the market-wide average of $316. This gap suggests that larger or more premium properties in the market may be pulling the overall ADR higher, and investors with unique or upscale offerings could command rates well above the 3-bedroom baseline.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$274 |
Three-bedroom listings generate a RevPAN of $41, reflecting the combination of a $274 ADR and 15% occupancy. This relatively modest RevPAN highlights that revenue depends heavily on securing bookings during peak periods, making pricing strategy and amenity investment critical for this property size.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$41 |
Three-bedroom properties average just 15% occupancy, well below both the market-wide 24% average and the 32% Georgia state average. This lower fill rate is common for vacation-oriented markets but underscores the importance of maximizing revenue per booking through competitive nightly rates and standout guest experiences.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
15% |
At $3,078 per month, 3-bedroom listings earn slightly less than the overall market average of $3,785. Investors targeting this property size should focus on amenities like lake access and outdoor spaces to close that gap and capture a larger share of peak-season demand.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$3,078 |
Three-bedroom properties generate approximately $36,944 in annual revenue, compared to the market-wide average of $45,425. While this still represents meaningful income, it suggests that properties with additional bedrooms or premium positioning may be the ones driving the market's top-line figures.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$36,944 |
Every listed property in Waleska offers a washer, dryer, self check-in, and kitchen — these are table stakes for guests. Lake access (64%), pools (59%), and hot tubs (50%) emerge as key differentiators, signaling that guests expect a recreation-focused retreat experience and that properties without outdoor amenities may struggle to compete.
| Amenity | Trend | Value |
|---|---|---|
| Dryer |
|
100% |
| Washer |
|
100% |
| Self Check-in |
|
100% |
| Kitchen |
|
100% |
| Parking |
|
96% |
| Patio or Balcony |
|
96% |
| BBQ Grill |
|
77% |
| Outdoor Furniture |
|
77% |
| Lake Access |
|
64% |
| Pool |
|
59% |
| Workspace |
|
50% |
| Hot Tub |
|
50% |
| Backyard |
|
50% |
| Pets |
|
36% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Waleska Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Average | 15% |
Waleska's ROI score of 69 out of 100 places it in the 'Attractive Opportunity' band, reflecting a market with healthy revenue relative to property values and an above-average growth trajectory. The revenue-to-price ratio and occupancy stability both rate as average, while the market growth trend scores above average — consistent with the 83% year-over-year supply increase signaling rising investor confidence. Pairing this score with thorough research on local Cherokee County regulations and seasonal cash-flow planning will help investors make a well-informed decision.
Understanding local STR regulations is essential before investing in Waleska. Here's the current regulatory landscape:
Short-term rental operators in Waleska, GA may need to obtain permits or register with Cherokee County or the relevant local authority before listing a property. Investors should verify current permit and licensing requirements directly with the City of Waleska or Cherokee County offices before purchasing.
Common restrictions in Georgia communities can include occupancy limits tied to bedroom count, minimum stay requirements, noise and nuisance ordinances, and parking regulations. Some properties may also be subject to HOA covenants that limit or prohibit short-term rentals, so reviewing deed restrictions is essential before committing to an investment.
Short-term rental hosts in Georgia are generally subject to state sales tax and local occupancy or hotel-motel taxes. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm with a tax professional that all obligations — including any Cherokee County-specific levies — are being met.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Waleska can provide current regulatory guidance.
Financing an Airbnb investment in Waleska requires lenders who understand STR income. Rabbu partner lenders offer:
"Given the above-average market growth trend and the rapid 83% increase in active listings, Waleska is likely to see continued investor interest over the next 12–18 months. Seasonal revenue patterns suggest that summer months will continue to drive the bulk of income, with July potentially sustaining ADRs above $300 and monthly revenues near $6,000. Occupancy, currently at 24% versus the state average of 32%, could tighten as the market matures and hosts refine pricing strategies — we estimate occupancy may settle in the 25–30% range as demand catches up to the expanding supply. Investors should plan for softer winter months and budget accordingly."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.
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