Wallace, ID Airbnb Market Data, Statistics, and Occupancy Rates

Wallace Short-Term Rental Market Overview

Wallace, Idaho, is a compact mountain town with just 29 active Airbnb listings and an average annual revenue of $26,871 per property. While the market's ADR of $186 sits below the Idaho state average of $277, relatively affordable home values around $384,363 help keep the revenue-to-price ratio in reasonable territory. The small supply base and seasonal demand — peaking strongly in summer — create a niche opportunity for investors willing to navigate lower off-season occupancy.

Key Market Statistics

According to Rabbu market data, the Wallace short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Wallace

Wallace appeals to investors seeking an affordable entry point in Idaho's mountain recreation corridor, where low property costs partially offset modest occupancy figures.

Expert Market Assessment

"Wallace presents a moderate opportunity for STR investors who prioritize low acquisition costs and accept pronounced seasonality. The summer months of June through August generate the lion's share of revenue, with July alone averaging $3,883 — more than triple the October low of $1,161. At an ROI score of 55 out of 100, the market earns an "Attractive Opportunity" designation, though below-average occupancy stability and market growth trend scores temper the outlook. Investors who can maximize summer bookings and creatively drive winter and shoulder-season demand stand the best chance of strong returns here."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Wallace

Average revenue by month in Wallace

Wallace's revenue cycle is sharply seasonal: July ($3,883) and August ($3,795) tower over the rest of the year, while October ($1,161) and April ($1,354) mark the deepest troughs. A modest winter bump in February ($2,354) and March ($2,559) suggests ski and snow recreation contribute a secondary demand driver.

Active Airbnb listings by property size in Wallace

Supply in Wallace is concentrated in just two property sizes — one-bedroom units (9 listings) and three-bedroom homes (8 listings). The absence of two-bedroom, four-bedroom, and studio listings could signal an underserved niche for investors looking to differentiate.

Average daily rate (ADR) by property size in Wallace

Three-bedroom properties command a $210 ADR compared to $137 for one-bedroom units, a 53% premium that reflects the added space and group-travel appeal. For investors, three-bedrooms offer stronger nightly pricing, though the higher acquisition and operating costs should be weighed against that premium.

Average RevPAN by property size in Wallace

Three-bedroom listings lead with a RevPAN of $53 versus $41 for one-bedrooms, indicating that the larger properties generate meaningfully more revenue per available night despite slightly lower occupancy. This makes three-bedrooms the stronger revenue engine on a per-night basis in Wallace.

Average occupancy rates by property size in Wallace

One-bedroom units edge out three-bedrooms on occupancy, filling 30% of available nights compared to 26%. While neither figure is high, the one-bedroom advantage suggests steadier demand for smaller, more affordable accommodations — a factor worth considering for cash-flow stability.

Average monthly revenue by property size in Wallace

Three-bedroom properties earn an average of $2,605 per month, roughly 59% more than one-bedrooms at $1,640. The higher ADR on three-bedrooms more than compensates for their slightly lower occupancy, making them the top monthly earner in this small market.

Average annual revenue by property size in Wallace

On an annual basis, three-bedroom listings generate approximately $31,271 compared to $19,687 for one-bedrooms — a difference of nearly $11,600. Investors targeting the best gross revenue potential in Wallace should strongly consider the three-bedroom segment, balancing that against acquisition costs and seasonal vacancy.

Most common amenities for Airbnb listings in Wallace

Parking (97%) and self check-in (93%) are near-universal in Wallace, reflecting the car-dependent mountain setting and guest preference for convenience. Kitchens (86%), washers (79%), and BBQ grills (59%) round out the top amenities, signaling that guests expect a home-like, self-sufficient experience — investors should treat these as baseline rather than differentiators.

Understanding Wallace's ROI Score: 55/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Wallace's ROI Score of 55 out of 100 places it in the "Attractive Opportunity" band, reflecting a reasonable balance between revenue potential and property costs. The revenue-to-price ratio and supply/demand balance both rate as average, while occupancy stability and market growth trend score below average — highlighting the seasonal nature and rapid listing growth as key risk factors. Pairing this score with thorough local regulatory research and a realistic seasonal cash-flow model will give investors the clearest picture of whether Wallace fits their portfolio.

Short-Term Rental Regulations in Wallace

Understanding local STR regulations is essential before investing in Wallace. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Wallace, Idaho, may need to obtain a local permit or business license before listing a property. Investors should verify current requirements directly with the City of Wallace and Shoshone County, as rules in small Idaho municipalities can evolve quickly.

Key Restrictions

Common STR restrictions in Idaho communities can include occupancy limits, minimum stay requirements, noise ordinances, and designated parking rules. HOA covenants may impose additional constraints, so investors should review any applicable CC&Rs before purchasing.

Tax Obligations

Idaho imposes a state sales tax on short-term lodging, and Shoshone County may levy an additional local occupancy or resort tax. Major booking platforms typically collect and remit these taxes on behalf of hosts, but operators should confirm compliance with both state and county tax authorities.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Wallace can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Wallace's STR market is likely to remain heavily seasonal, with July and August continuing to drive the bulk of annual revenue. Occupancy rates, currently averaging 27% versus the 41% state average, may see modest improvement if listing growth stabilizes and operators optimize pricing during shoulder months. ADR could inch up 1–3% as summer demand holds, but investors should plan conservatively around the pronounced winter and spring soft periods. The 162% year-over-year growth in active listings signals rising investor interest, though it also warrants monitoring for potential oversupply in this small market."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Wallace, ID

What is the average Airbnb occupancy rate in Wallace?

The average occupancy rate for Airbnb listings in Wallace is currently 27%, which falls below the Idaho state average of 41%. Occupancy varies significantly by season, with summer months pulling the rate higher and fall through spring periods dragging it down. Investors should factor this seasonality into cash-flow projections.

How much do Airbnb hosts make in Wallace?

Based on the trailing 12 months of historical booking data, Wallace Airbnb hosts earn an average of $2,239 per month, or roughly $26,871 per year. Three-bedroom properties tend to outperform at around $31,271 annually, while one-bedroom units average about $19,687. Actual results depend on property quality, pricing strategy, and how well hosts capture peak summer demand.

Is Wallace a good market for Airbnb investment?

Wallace earns a Rabbu ROI Score of 55 out of 100, placing it in the "Attractive Opportunity" tier. The market's relatively affordable home values of around $384,363 help offset modest occupancy rates, keeping the revenue-to-price ratio at an average level. It's a viable market for investors comfortable with strong seasonality and a small, niche guest base — particularly those who can differentiate their property with quality amenities and competitive pricing.

What is the average daily rate (ADR) for Airbnb in Wallace?

The current average daily rate in Wallace is $186, compared to the Idaho state average of $277. ADR ranges from $137 for one-bedroom properties to $210 for three-bedroom listings. While below state averages, these rates align with Wallace's positioning as an affordable mountain-town destination.

Are short-term rentals legal in Wallace?

Short-term rentals are generally permitted in Wallace, Idaho, though operators should confirm whether a local business license or STR permit is required. Regulations can change, so it's important to check with the City of Wallace and Shoshone County for the latest requirements before listing a property.

When is peak season for Airbnb in Wallace?

Peak season in Wallace runs from June through August, with July being the top-earning month at an average of $3,883 per listing. August follows closely at $3,795. Revenue drops sharply in the fall, with October averaging just $1,161 — the lowest month of the year. A secondary uptick occurs during the winter ski months of February and March.

How many Airbnbs are there in Wallace?

As of April 2026, there are 29 active Airbnb listings in Wallace. The market saw 162% year-over-year growth in listing count, suggesting rising investor interest. Supply is concentrated in one-bedroom (9 listings) and three-bedroom (8 listings) properties.

How is Airbnb revenue calculated in Wallace?

The annual and monthly revenue figures for Wallace are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for Wallace, ID
• Average daily rates, occupancy rates, and RevPAN metrics by property size
• Monthly and annual revenue estimates based on trailing 12-month booking performance
• Popular amenity prevalence across active listings
• Home value data sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, permit requirements, and tax obligations may change; always verify with municipal and county authorities before investing. Individual property results will vary based on location, condition, pricing strategy, and management quality.